Jab Jab Jab Right Hook

Jab  Jab  Jab  Right Hook
Author: Gary Vaynerchuk
Publsiher: Harper Collins
Total Pages: 282
Release: 2013-11-26
Genre: Business & Economics
ISBN: 9780062273079

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New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the “right hook”—their next sale or campaign that’s going to knock out the competition. Even companies committed to jabbing—patiently engaging with customers to build the relationships crucial to successful social media campaigns—want to land the punch that will take down their opponent or their customer’s resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don’t. Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices—content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr.

The Thank You Economy Enhanced Edition

The Thank You Economy  Enhanced Edition
Author: Gary Vaynerchuk
Publsiher: Harper Collins
Total Pages: 256
Release: 2011-03-08
Genre: Business & Economics
ISBN: 9780062093721

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If this were 1923, this book would have been called "Why Radio Is Going to Change the Game" . . . If it were 1995, it would be "Why Amazon Is Going to Take Over the Retailing World" . . . The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline. The Internet, where the Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on a whole different level than they used to. Gone are the days when a blizzard of marketing dollars could be used to overwhelm the airwaves, shut out the competition, and grab customer awareness. Now customers' demands for authenticity, originality, creativity, honesty, and good intent have made it necessary for companies and brands to revert to a level of customer service rarely seen since our great-grandparents' day, when business owners often knew their customers personally, and gave them individual attention. Here renowned entrepreneur Gary Vaynerchuk reveals how companies big and small can scale that kind of personal, one-on-one attention to their entire customer base, no matter how large, using the same social media platforms that carry consumer word of mouth. The Thank You Economy offers compelling, data-driven evidence that we have entered into an entirely new business era, one in which the companies that see the biggest returns won't be the ones that can throw the most money at an advertising campaign, but will be those that can prove they care about their customers more than anyone else. The businesses and brands that harness the word-of-mouth power from social media, those that can shift their culture to be more customer-aware and fan-friendly, will pull away from the pack and profit in today's markets. Filled with Vaynerchuk's irrepressible candor and wit, as well as real-world examples of companies that are profiting by putting Thank You Economy principles into practice, The Thank You Economy reveals how businesses can harness all the changes and challenges inherent in social media and turn them into tremendous opportunities for profit and growth.

Summary of Jab Jab Jab Right Hook

Summary of Jab  Jab  Jab  Right Hook
Author: Abbey Beathan
Publsiher: Abbey Beathan Publishing
Total Pages: 74
Release: 2019-06-10
Genre: Electronic Book
ISBN: 1690406747

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Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk - Book Summary - Abbey Beathan (Disclaimer: This is NOT the original book.) Learn how to connect with your customers and beat the competition. Bestselling author and social media expert Gary Vaynerchuk comes back again to introduce you to the world of social media marketing and what's the best approach to it. In order to beat the competition, you must use social media platforms or you'll be invisible to your customers. But how do we use this tool in the best way? How can we create a stronger bond with our clients and knock out the competition? Vaynerchuk through years of experience and blood, sweat and tears has finally come up with the answer. (Note: This summary is wholly written and published by Abbey Beathan. It is not affiliated with the original author in any way) "Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read." - Gary Vaynerchuk. In Jab, Jab, Jab, Right Hook Vaynerchuk shows how the majority of companies are doing it wrong. He shows us the importance of context and why it's more important than ever. You are also going to learn how to perfectly adapt your content into the most important social media platforms of the time which are: Tumblr, Pinterest, Facebook, Twitter and Instagram. There is much to find out and little time to do it! Get the upper hand on your competition before they take the first step. Gary Vaynerchuk will change your point of view regarding social media and teach you how to use their numerous features to your favour. P.S. Jab, Jab, Jab, Right Hook is an extremely helpful book that will teach you the right way to communicate using social media in order to give your business a big advantage. P.P.S. It was Albert Einstein who famously said that once you stop learning, you start dying. It was Bill Gates who said that he would want the ability to read faster if he could only have one superpower in this world. Abbey Beathan's mission is to bring across amazing golden nuggets in amazing books through our summaries. Our vision is to make reading non-fiction fun, dynamic and captivating. Ready To Be A Part Of Our Vision & Mission? Scroll Up Now and Click on the "Buy now with 1-Click" Button to Get Your Copy. Why Abbey Beathan's Summaries? How Can Abbey Beathan Serve You? Amazing Refresher if you've read the original book before Priceless Checklist in case you missed out any crucial lessons/details Perfect Choice if you're interested in the original book but never read it before Disclaimer Once Again: This book is meant for a great companionship of the original book or to simply get the gist of the original book. "One of the greatest and most powerful gift in life is the gift of knowledge. The way of success is the way of continuous pursuit of knowledge" - Abbey Beathan

Crush It

Crush It
Author: Gary Vaynerchuk
Publsiher: Harper Collins
Total Pages: 162
Release: 2009-10-13
Genre: Business & Economics
ISBN: 9780061959332

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In Crush It!, online marketing trailblazer Gary Vaynerchuk tells business owners what they need to do to boost their sales using the internet—just as he has done to build his family’s wine store from a $4 million business to a $60 million one. Crush It! will show readers how to find their passion, then step by step how to turn it into a flourishing, monetized business.

The Art of Profitability

The Art of Profitability
Author: Adrian Slywotzky
Publsiher: Business Plus
Total Pages: 151
Release: 2002-09-26
Genre: Business & Economics
ISBN: 9780759527720

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An extraordinarily new business slant on how companies can generate greater profits in 23 compact lessons with ongoing tutorials between two fictitious individuals. In the past, companies taught their employees about quality. In today's unstable economy, employers must stress the importance of profitability. Now with scores of examples from the global marketplace, the bestselling coauthor of The Profit Zone and Profit Patterns takes you to a higher level in the art of business. Each of the twenty-three chapters in this concise, challenging book presents a different, powerful business model...and a provocative dialogue between an extraordinary teacher called David Zhao and his young protégé. Revealed are the invisible but significant governing principles that allow businesses to survive and prosper in any economic climate. By participating in each session with the exuberant, challenging master, you too will learn how your company and your competitors generate profit...what approach best applies to your profit-making strategy...what specific actions your organization can take in the next ninety days to improve its bottom line...and more.

AskGaryVee

 AskGaryVee
Author: Gary Vaynerchuk
Publsiher: HarperCollins
Total Pages: 213
Release: 2016-03-08
Genre: Business & Economics
ISBN: 9780062273130

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The New York Times bestselling author draws from his popular show #AskGaryVee to offer surprising, often outrageous, and imminently useful and honest answers to everything you’ve ever wanted to know—and more—about navigating the new world. Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube to reach an untapped audience that continues to grow. #AskGaryVee showcases the most useful and interesting questions Gary has addressed on his popular show. Distilling and expanding on the podcast’s most urgent and evergreen themes, Gary presents practical, timely, and timeless advice on marketing, social media, entrepreneurship, and everything else you’ve been afraid to ask but are dying to know. Gary gives you the insights and information you need on everything from effectively using Twitter to launching a small business, hiring superstars to creating a personal brand, launching products effectively to staying healthy—and even buying wine. Whether you’re planning to start your own company, working in digital media, or have landed your first job in a traditional company, #AskGaryVee is your essential guide to making things happen in a big way.

Youtility

Youtility
Author: Jay Baer
Publsiher: Penguin
Total Pages: 143
Release: 2013-06-27
Genre: Business & Economics
ISBN: 9781101633885

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The difference between helping and selling is just two letters If you're wondering how to make your products seem more exciting online, you're asking the wrong question. You're not competing for attention only against other similar products. You're competing against your customers' friends and family and viral videos and cute puppies. To win attention these days you must ask a different question: "How can we help?" Jay Baer's Youtility offers a new approach that cuts through the clut­ter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life.

The One Hour Content Plan by Meera Kothand Summary

The One Hour Content Plan by Meera Kothand  Summary
Author: QuickRead,Lea Schullery
Publsiher: QuickRead.com
Total Pages: 135
Release: 2024
Genre: Study Aids
ISBN: 9182736450XXX

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Do you want more free book summaries like this? Download our app for free at https://www.QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Learn the Solopreneur’s guide to a year’s worth of blog post ideas in just 60 minutes and learn to create content that sells and hooks. Imagine what it would be like to never run out of blog post ideas. How would your blog and business change? Imagine knowing exactly what to create, when to create it, and what results it would drive. Imagine if your offers became seductive magnets of yes! that readers couldn’t resist. In today’s world, content creation is becoming more important than ever for businesses and bloggers, but what’s the secret to creating content that sells? Throughout The One Hour Content Plan, you’ll learn the following: - Three core ways to instantly generate content ideas with ease. - The 5 types of content that will turn your reader into a buyer. - The fastest way to determine your brand voice so that you create content that fits you. So if you want to learn all this and more, keep reading to learn how you can use the one-hour content plan to help you generate countless ideas. Discover how you can generate a full year’s worth of traffic building and sales-boosting content ideas in just 60 minutes or less.