Nudge

Nudge
Author: Richard H. Thaler,Cass R. Sunstein
Publsiher: Penguin
Total Pages: 322
Release: 2009-02-24
Genre: Business & Economics
ISBN: 9781101655092

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Now available: Nudge: The Final Edition The original edition of the multimillion-copy New York Times bestseller by the winner of the Nobel Prize in Economics, Richard H. Thaler, and Cass R. Sunstein: a revelatory look at how we make decisions—for fans of Malcolm Gladwell’s Blink, Charles Duhigg’s The Power of Habit, James Clear’s Atomic Habits, and Daniel Kahneman’s Thinking, Fast and Slow Named a Best Book of the Year by The Economist and the Financial Times Every day we make choices—about what to buy or eat, about financial investments or our children’s health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly. Nudge is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible “choice architecture” to nudge people toward the best decisions for ourselves, our families, and our society, without restricting our freedom of choice.

Nudge

Nudge
Author: Leonard Sweet
Publsiher: David C Cook
Total Pages: 338
Release: 2010-08-01
Genre: Religion
ISBN: 9780781404938

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Evangelism is about reaching out to others. Really? You think? Brace yourself. In Nudge, author Leonard Sweet sets out to revolutionize our understanding of evangelism. He defines evangelism as “nudge” – awakening each other to the God who is already there. Sweet’s revolution promises to affect your encounters with others, as well as shaking the very roots of your own faith. So brace yourself.

Inside the Nudge Unit

Inside the Nudge Unit
Author: David Halpern
Publsiher: Random House
Total Pages: 432
Release: 2015-08-27
Genre: Psychology
ISBN: 9780753551387

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With a foreword by Richard Thaler, winner of the Nobel Prize in Economics! New Updated Edition, 2019. Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.

Why Nudge

Why Nudge
Author: Cass R. Sunstein
Publsiher: Yale University Press
Total Pages: 208
Release: 2014-03-25
Genre: Political Science
ISBN: 9780300197860

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The best-selling author of Simpler offers an argument for protecting people from their own mistakes.

Nudge Theory in Action

Nudge Theory in Action
Author: Sherzod Abdukadirov
Publsiher: Springer
Total Pages: 351
Release: 2016-09-28
Genre: Business & Economics
ISBN: 9783319313191

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This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which behavioral policy-making occurs, as well as alternatives to government nudges already provided by the market. The contributions discuss the use of regulations and technology to help consumers overcome their behavioral biases and make better choices, considering the ethical questions of government and market nudges and the uncertainty inherent in designing effective nudges. Four case studies - on weight loss, energy efficiency, consumer finance, and health care - put the discussion of the efficiency of nudges into concrete, recognizable terms. A must-read for researchers studying the public policy applications of behavioral economics, this book will also appeal to practicing lawmakers and regulators.

Give Yourself a Nudge

Give Yourself a Nudge
Author: Ralph L. Keeney
Publsiher: Cambridge University Press
Total Pages: 279
Release: 2020-04-23
Genre: Business & Economics
ISBN: 9781108715621

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Enhancing your decision-making skills to make smarter decisions is the best way you can purposefully improve your life.

The Art of the Nudge

The Art of the Nudge
Author: John Geraci
Publsiher: Unknown
Total Pages: 135
Release: 2015-07-01
Genre: Electronic Book
ISBN: 1943164134

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The Art of the Nudge (TATN) is a step by step framework to: N - (K)now what you want to do or accomplish, and more importantly, WHY? U - Understand the current story being told by you and others in your organization. D - Develop a new story that empowers people and ignites their passion to take Action G - Give and tell this story often enough to inspire others to act with their maximum potential. E - Evaluate progress, celebrate success, and continue to Nudge or adapt.Within the framework of The Art of the Nudge, you will learn to believe in the untapped potential and power of your brain with some key pictures: The Iceberg, Superhighways and Dirt Roads, and the Elephant and Rider.Visualizing our TATN Framework as a car, we will introduce you to some key components and complementary tools: Personality Profiles as the tires, Story Gathering as the engine, and Nudges as the gas pedal, to help you powerfully utilize the framework.

An Analysis of Richard H Thaler and Cass R Sunstein s Nudge

An Analysis of Richard H  Thaler and Cass R  Sunstein s Nudge
Author: Mark Egan
Publsiher: CRC Press
Total Pages: 96
Release: 2017-07-05
Genre: Literary Criticism
ISBN: 9781351350778

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When it was published in 2008, Richard Thaler and Cass Sunstein’s Nudge: Improving Decisions about Health, Wealth, and Happiness quickly became one of the most influential books in modern economics and politics. Within a short time, it had inspired whole government departments in the US and UK, and others as far afield as Singapore. One of the keys to Nudge’s success is Thaler and Sunstein’s ability to create a detailed and persuasive case for their take on economic decision-making. Nudge is not a book packed with original findings or data; instead it is a careful and systematic synthesis of decades of research into behavioral economics. The discipline challenges much conventional economic thought – which works on the basis that, overall, humans make rational decisions – by focusing instead on the ‘irrational’ cognitive biases that affect our decision making. These seemingly in-built biases mean that certain kinds of economic decision-making are predictably irrational. Thaler and Sunstein prove themselves experts at creating persuasive arguments and dealing effectively with counter-arguments. They conclude that if governments understand these cognitive biases, they can ‘nudge’ us into making better decisions for ourselves. Entertaining as well as smart, Nudge shows the full range of reasoning skills that go into making a persuasive argument.