The Oxygen Advantage

NOSES ARE FOR BREATHING, MOUTHS ARE FOR EATING “Many people believe that taking a deep breath increases body oxygenation. The opposite is the case.” — Patrick McKeown, bestselling author of The Oxygen Advantage Imagine a breathing technique that can increase oxygen uptake and delivery to the cells, improve blood circulation, and unblock the nose. Perhaps it can help open the airways of the lungs, enhance blood flow and oxygen delivery to the brain, improve sleep and bring calmness to the mind. It might even restore bodily functions disturbed by stress, build greater resilience and help you to live longer. You might think this description sounds farfetched. But it isn’t. The Breathing Cure will guide you through techniques that embody the key to healthy breathing and healthy living. McKeown’s goal is to enable you to take responsibility for your own health, to prevent and significantly reduce a number of common ailments, to help you realize your potential and to offer simple, scientifically-based ways to change your breathing habits. On a day-to-day basis, you will experience an increase in energy and concentration, an enhanced ability to deal with stress and a better quality of life. The essential guide to functional breathing, learn techniques tried and tested by Olympic athletes and elite military. Clear your blocked nose, stress and relax your nervous system, improve lung function, prepare for competition and more. For use at home, in professional/amateur sports, by breathing instructors, dentists, doctors, physical therapists, strength and conditioning coaches, Pilates and yoga teachers, and anyone interested in health and fitness – from everyday wellbeing through to sporting excellence. Breathe Light: experience optimal blood circulation, peak oxygenation, maximal exercise performance, relief from respiratory symptoms and the best sleep you ever had. Breathe Slow: stress is a risk factor in 75 to 90 percent of all human diseases. Discover and apply the breathing rate scientifically proven to stimulate relaxation, reduce high blood pressure, boost your immune system, maximize HRV and improve blood glucose control. Breathe Deep: physical and emotional balance comes from within. Learn how to strengthen your diaphragm muscle to achieve greater endurance and resilience, calmness of mind, focused concentration and ease of movement. From the bestselling author of The Oxygen Advantage, The Breathing Cure: Exercises to Develop New Breathing Habits for a Healthier, Happier, and Longer Life covers new, ground-breaking topics such as how breathing techniques can support functional movement of the muscles and joints; improve debilitating conditions such as diabetes, epilepsy, lower back pain, PMS and high blood pressure; how the nasal breathing technique can be a weapon against influenza and related infections especially Covid-19; and last but not least, help you to enjoy deeper sleep and improved intimacy. Tap into your innate resilience. Fire up your potential. Enhance your health. BREATHE BETTER NOW!

A simple yet revolutionary approach to improving your body’s oxygen use, increasing your health, weight loss, and sports performance—whether you’re a recovering couch potato or an Ironman triathlon champion. With a foreword by New York Times bestselling author Dr. Joseph Mercola. Achieve more with less effort: The secret to weight loss, fitness, and wellness lies in the most basic and most overlooked function of your body—how you breathe. One of the biggest obstacles to better health and fitness is a rarely identified problem: chronic over-breathing. We often take many more breaths than we need—without realizing it—contributing to poor health and fitness, including a host of disorders, from anxiety and asthma to insomnia and heart problems. In The Oxygen Advantage, the man who has trained over 5,000 people—including Olympic and professional athletes—in reduced breathing exercises now shares his scientifically validated techniques to help you breathe more efficiently. Patrick McKeown teaches you the fundamental relationship between oxygen and the body, then gets you started with a Body Oxygen Level Test (BOLT) to determine how efficiently your body uses oxygen. He then shows you how to increase your BOLT score by using light breathing exercises and learning how to simulate high altitude training, a technique used by Navy SEALs and professional athletes to help increase endurance, weight loss, and vital red blood cells to dramatically improve cardio-fitness. Following his program, even the most out-of-shape person (including those with chronic respiratory conditions such as asthma) can climb stairs, run for a bus, or play soccer without gasping for air, and everyone can achieve: Easy weight loss and weight maintenance Improved sleep and energy Increased concentration Reduced breathlessness during exercise Heightened athletic performance Improved cardiovascular health Elimination of asthmatic symptoms, and more. With The Oxygen Advantage, you can look better, feel better, and do more—it’s as easy as breathing.

A New York Times Bestseller A Washington Post Notable Nonfiction Book of 2020 Named a Best Book of 2020 by NPR “A fascinating scientific, cultural, spiritual and evolutionary history of the way humans breathe—and how we’ve all been doing it wrong for a long, long time.” —Elizabeth Gilbert, author of Big Magic and Eat Pray Love No matter what you eat, how much you exercise, how skinny or young or wise you are, none of it matters if you’re not breathing properly. There is nothing more essential to our health and well-being than breathing: take air in, let it out, repeat twenty-five thousand times a day. Yet, as a species, humans have lost the ability to breathe correctly, with grave consequences. Journalist James Nestor travels the world to figure out what went wrong and how to fix it. The answers aren’t found in pulmonology labs, as we might expect, but in the muddy digs of ancient burial sites, secret Soviet facilities, New Jersey choir schools, and the smoggy streets of São Paulo. Nestor tracks down men and women exploring the hidden science behind ancient breathing practices like Pranayama, Sudarshan Kriya, and Tummo and teams up with pulmonary tinkerers to scientifically test long-held beliefs about how we breathe. Modern research is showing us that making even slight adjustments to the way we inhale and exhale can jump-start athletic performance; rejuvenate internal organs; halt snoring, asthma, and autoimmune disease; and even straighten scoliotic spines. None of this should be possible, and yet it is. Drawing on thousands of years of medical texts and recent cutting-edge studies in pulmonology, psychology, biochemistry, and human physiology, Breath turns the conventional wisdom of what we thought we knew about our most basic biological function on its head. You will never breathe the same again.

Dr. Belisa Vranich's ground-breaking second book teaches the science, techniques, and benefits of breathing correctly and efficiently for warriors in all walks of life. People are less in touch with their bodies—and especially their breathing—than ever before. Ironically, athletes and others who pride themselves on taking care of their bodies actually put themselves at greater risk. Why? Because they’re asking their body to take on next-level demands, but failing at life’s most essential skill: efficient breathing. Proper breathing is the world’s most powerful biohack. Learning it will help you feel better, avoid injury, and perform at your very best (including in bed!). Champion gladiators, master martial artists, even spearfishers all had one thing in common: efficient breathing to achieve flawless execution. An elite few still understand: Navy SEALs who need to make the perfect shot, super-elite weightlifters who truly understand how to harness and channel their energy, free-divers who can spend seemingly impossible amounts of time underwater, and high-profile execs who keep calm before multi-billion-dollar presentations. You can learn their secrets. From the corporate athlete to the tactical ninja, Breathing for Warriors is a practical, science-forward book that focuses on everything related to breathing and performance—from muscles and workouts to an impenetrable inner game.

THE SUNDAY TIMES BESTSELLING PHENOMENOM 'I've never felt so alive' JOE WICKS 'The book will change your life' BEN FOGLE My hope is to inspire you to retake control of your body and life by unleashing the immense power of the mind. 'The Iceman' Wim Hof shares his remarkable life story and powerful method for supercharging your strength, health and happiness. Refined over forty years and championed by scientists across the globe, you'll learn how to harness three key elements of Cold, Breathing and Mindset to master mind over matter and achieve the impossible. 'Wim is a legend of the power ice has to heal and empower' BEAR GRYLLS 'Thor-like and potent...Wim has radioactive charisma' RUSSELL BRAND

Hailed by Tony Robbins as the “definitive breathwork handbook,” Just Breathe will teach you how to harness your breath to reduce stress, increase productivity, balance your health, and find the path to spiritual awakening. Big meeting jitters? Anxiety over a test or taxes? Hard time focusing? What if you could control your outcomes and change results simply by regulating your breath? In this simple and revolutionary guide, world-renowned pioneer of breathwork Dan Brulé shares the Breath Mastery technique that has helped people in more than fifty countries reduce anxiety, improve their health, and tap infinite stores of energy. Just Breathe reveals the truth that elite athletes, champion martial artists, Navy SEAL warriors, first responders, and spiritual yogis have always known—when you regulate your breathing, you can moderate your state of well-being. So if you want to clear and calm your mind and spark peak performance, the secret is just a breath away. Breathwork gives you the tools to achieve benefits in a wide range of issues including: managing acute/chronic pain; helping with insomnia, weight loss, attention deficit, anxiety, depression, trauma, and grief; improving intuition, creativity, mindfulness, self-esteem, and leadership; and much more. Recommended “for those who wish to destress naturally” (Library Journal), Just Breathe will help you utilize your breath to benefit your body, mind, and spirit.

Transform Your Health and Well-Being With Your BreathWhat if one simple habit could radically improve your life? What if one small change could completely reshape your health, fitness, weight, sleep, energy -- and even your looks and sex life? Anders Olsson is the founder of Conscious Breathing. He has educated ove one thousand breathing instructors and helped tens of thousands of people create massive change in their lives through the power of their breath. In this book he draws on his vast experience, as well as countless hours studying all aspects of the human breath, as he reveals how to: Normalize your blood pressure, circulation and heart rate Get restful sleep and energize your working hours Boost your body's ability to burn fat Strengthen your immunity system Improve your health, looks and sex drive Unlock your turbo and cultivate calm and relaxation Expand your awareness and accelerate your personal and spiritual growth and development with every breath you take And much, much more Conscious Breathing - Discover The Power of Your Breath is the definitive step-by-step guide to reshaping your breathing habits -- and your life. Get it now to transform your health and well-being with nothing but your breath! Pick up your copy today by clicking the "BUY NOW" button at the top of this page!