101 Startup Lessons

A comprehensive, one-stop read for entrepreneurs who want actionable learnings about a wide range of startup and digital-related topics from George Deeb, a serial entrepreneur and partner at Red Rocket Ventures. The book is a startup executive's strategic "playbook", with "how-to" lessons about business in general, sales, marketing, technology, operations, human resources, finance, fund raising and more, including many case studies herein. We have demystified and synthesized the information an entrepreneur needs to strategize, fund, develop, launch and market their businesses. Join the 100,000+ readers who have already benefitted from this book, freely available and continuously updated on the Red Rocket Blog website. TESTIMONIALS David Rabjohns, Founder & CEO at MotiveQuest "George's passion, ideas and involvement with MotiveQuest has been "game changing" for us. From jumpstarting our sales and marketing plans and team, to productizing our business and procedures, Red Rocket has had an immediate and meaningful impact from day one. I highly recommend Red Rocket. If you want to grow, strap on the Red Rocket.“ Tyler Spalding, Founder & CEO at StyleSeek "Red Rocket has been a great investor for our business and vocal champion of our brand. As a proven entrepreneur himself, George has provided valuable insights and recommendations on how to best build my business. Red Rocket would be a great partner in helping build your business.“ Seth Rosenberg, SVP at Camping World "Red Rocket helped us do a high level assessment of our e-commerce efforts and assisted with the development of a digital strategy and marketing plan. Red Rocket identified some immediate opportunities, which we are implementing. I am pleased to recommend Red Rocket for your e-commerce and digital marketing needs.“ Andrew Hoog, Founder and CEO at viaForensics "As viaForensics experienced significant growth, we recognized the need for an experienced advisor with start-up chops who could help us refine critical steps in our transition from a service company to a product-based company. Red Rocket's expertise in growth planning including organizational structure, financial modeling and competitive analysis were instrumental in refining our strategy. He helped facilitate key decisions the management team needed to make in order to take the company to the next level. We are very pleased with Red Rocket's contributions to viaForensics and highly recommend his services to other start-ups facing similar growth.“ Jerry Freeman, Founder & CEO at PaletteApp “Red Rocket has been a key instigator in helping raise funds for PaletteApp. They have helped me tremendously in realizing what an investor wants to see and how best to present it. George has great experience and understanding of how to fund and launch a new company. We feel fortunate that he has thrown his hat into our arena.” Scott Skinger, CEO at TrainSignal "Red Rocket helped us in a variety of ways, from financial modeling to introductions to lenders. Their biggest win was helping us do preliminary investigative research on one of our competitors, that ultimately sparked a dialog that lead to the $23.6MM sale of our business to that company. We couldn't be more happy with Red Rocket's involvement with our business. Overall, a great advisor to have in your corner."

This is the follow up book to the best-selling books, "101 Startup Lessons—An Entrepreneur’s Handbook" and "Startup Lessons #102-#202". These Startup Lessons #203-#303 continue the startup learnings as a comprehensive, one-stop read for entrepreneurs who want actionable insights about a wide range of startup and digital-related topics from George Deeb, a serial entrepreneur and partner at Red Rocket Ventures. The book is a startup executive's strategic "playbook", with "how-to" lessons about business in general, sales, marketing, technology, operations, human resources, finance, fund raising and more, including many case studies herein. We have demystified and synthesized the information an entrepreneur needs to strategize, fund, develop, launch and market their businesses. Join the 1,500,000+ readers who have already benefited from these books, freely available and continuously updated on the Red Rocket Blog website.

This is the follow up book from the best selling 101 Startup Lessons—An Entrepreneur’s Handbook. These Startup Lessons #102-#202 continue the startup learnings as a comprehensive, one-stop read for entrepreneurs who want actionable learnings about a wide range of startup and digital-related topics from George Deeb, a serial entrepreneur and partner at Red Rocket Ventures. The book is a startup executive's strategic "playbook", with "how-to" lessons about business in general, sales, marketing, technology, operations, human resources, finance, fund raising and more, including many case studies herein. We have demystified and synthesized the information an entrepreneur needs to strategize, fund, develop, launch and market their businesses. Join the 400,000+ readers who have already benefitted from these books, freely available and continuously updated on the Red Rocket Blog website.

Many startup entrepreneurs lack the first-hand knowledge, perspective and insight that real-world experience can bring to the establishment and growth of new businesses. In "Startups 101," Joel Raven, a retired Fortune 20 global executive at companies including GE and IBM, presents some of the lessons he learned through over forty years of experience advising and financing small, large and startup businesses around the world. In an approachable, easy-to-read and anecdotal volume, "Startups 101" is designed to help startup entrepreneurs avoid many of the speed bumps, potholes and mistakes that commonly challenge businesses in their early stages of development. Joel has mentored numerous executives at companies ranging from small to large, including at a technology-centric startup business accelerator. It was as a result of encouragement by a number of entrepreneurs whom he has mentored that Joel collected these life lessons and incorporated them into this fascinating, helpful and easily understandable book for new startup leaders."Startups 101" is a primer for entrepreneurs in the process of creating and building a new business and leading newly assembled teams, but who haven't had the experience necessary to do everything correctly the first time. By sharing his insights with readers in easily understandable English, while avoiding technical jargon, ponderous charts and confusing graphs, "Startups 101" will help new entrepreneurs get out of the gate quickly, confidently and with sure footing.

When starting PetaCrunch, an AI-powered media company, which focuses on interviewing founders, CEOs and senior executives about their work and how it all started, we didn’t know the level of attention we would get. After three months of running it online we have been literally flooded with emails, having days with over a thousand messages sent to different recipients. Crazy! But it was worth it. We have interviewed over 800 companies so far, started a newsletter and built some amazing tools along the way. But primarily we’ve learned a lot from all the stories that were shared with us. Some were very personal and touching, some motivating or highlighting an interesting aspect of being an entrepreneur. It’s amazing how diverse founders are - there’s no common trait apart from two: patience and persistence. Businesses rarely take-off in the very first year. They need time to start carving their niche in the market. Understanding how to grow a business from 0 to 100 is what motivated us in the first place to start PetaCrunch. That’s why we’ve decided to put together our very first book, because we truly believe that you can learn a lot by reading about how others started and grew their businesses.

In today's tenuous economic environment, jobs can be scarce and many people are dreaming of starting their own business. This can be a very daunting proposition and many people never make it past the dreaming stage. Is it because they are afraid to fail? Is it because they don't know where to start? This book can help with both. Failure is a part of life. Successful people see failure as a learning experience, not as just another roadblock in this journey we call life. To those who are crazy enough to keep failing, get ready for this book to: - Get over a less-than-successful launch day - Pick a co-founder who provides politics-free companionship - Interpret productivity from the garbage can - Have an investor call on St. Patrick's Day ... and more

#1 New Book for Entrepreneurs as seen on Forbes.com, Inc.com & Mashable.com You have the Big Idea, the drive and ambition. You see the market, and you've identified the customers. You want to be wildly successful. You wonder, how certain entrepreneurs have achieved success without a fancy education or unlimited access to capital. Enter Bill Green, a serial entrepreneur. Using his own impressive business achievements (and his few fiascos), Green provides the reader with the practical tools needed to launch their Big Idea or improve their existing business. In a unique, humorous, and impassioned style, Bill shares 101 key insights he has gleaned over a 40-year business career that began with a single flea market table. He shares the lessons he learned that allowed him to leverage his flea market business table into one of the largest industrial distribution companies in the country and how he subsequently successfully invested in or founded numerous companies across multiple end markets. His message is universal and is the ideal road map for anyone who might wonder how the Bill Greens of the business world do what they do so well.

An inspiring and impactful compilation of the most important lessons of entrepreneurship The tools of a digital age make it easier than ever to start a new business. And with billion-dollar IPOs and acquisitions making weekly headlines, the potential rewards are enormous. But even with all of the advantages and resources that today's entrepreneurs have access to, the likelihood of any one business succeeding is slim. That's why you need the simple, clear lessons found in The Agile Startup. Engaging and informative, The Agile Startup doesn't offer step-by-step instructions on how to build a better mousetrap. Instead, it shows you how to build companies that continually adapt to the "real" world. Along the way, you'll discover you're not alone in your entrepreneurial endeavors, and that almost every challenge a startup can face has already been faced, and overcome, by someone in the past. Contains lessons culled from decades of creating successful companies, which includes possessing a flexible mindset Provides valuable insights, based on a market-driven philosophy, regarding launching and managing products, businesses, and brands Written by two authors who have a combined sixty-plus years of startup experience and understand the reasons behind their successes and failures A companion Website contains supplementary material that allows you to learn in a hands-on fashion long after closing the book The journey of a startup is daunting. Think about everything that has to be overcome and you'll quickly see that the odds are stacked heavily against you. But with The Agile Startup as your guide, you'll learn exactly what it takes to succeed in your entrepreneurial endeavors.