American Popular Music And Its Business In The Digital Age

As the long awaited sequel to American Popular Music and Its Business: the First 400 Years, this book offers a detailed and objective history of the evolution and effect of digital technology from 1985 through 2020 on all segments of the popular music business from CDs and stadium tours to TikTok and the effects of the COVID-19 pandemic, with particular emphasis on the relationship between the creators, the consumers, and the business professionals who form the three major axes of the industry. Author Rick Sanjek, a 50-year industry veteran, combines the knowledge acquired during his decades of experience with scholarly research to create a compelling narrative of the events, economics, and innerworkings of the modern music business.

This volume focuses on developments in the music business in the twentieth century, including vaudeville, music boxes, the relationship of Hollywood to the music business, the "fall and rise" of the record business in the 1930s, new technology (TV, FM, and the LP record) after World War II, the dominance of rock-and-roll and the huge increase in the music business during the 1950s and 1960s, and finally the changing music business scene from 1967 to the present, especially regarding government regulations, music licensing, and the record business.

Business-as-usual has been transformed across the music industries in the post-CD age. Against widespread hype about the purported decline of the major music labels, this book provides a critique of the ways these companies have successfully adapted to digital challenges – and what is at stake for music makers and for culture. Today, recording artists are positioned as artist-brands and popular music as a product to be licensed by consumer and media brands. Leslie M. Meier examines key consequences of shifting business models, marketing strategies, and the new common sense in the music industries: the gatekeeping and colonization of popular music by brands. Popular Music as Promotion is important reading for students and scholars of media and communication studies, cultural studies and sociology, and will appeal to anyone interested in new intersections of popular music, digital media and promotional culture.

This book seeks to trace the rise of popular music, identify its key figures and track the origins and development of its multiple genres and styles, all the while seeking to establish historical context. It is, fundamentally, a ready reference guide to the broad field of popular music over the past two centuries. It has become a truism that popular music, so pervasive in the modern world, constitutes a soundtrack to our lives – a constant though changing presence as we cross thresholds and grow from children to teenagers to adults. But it has become more than a soundtrack; it has become a narrative. Not just an accompaniment to our daily lives but incorporating our lives, our sense of identity, our lived experiences, into it. We have become part of the music just as the music has become part of us. The Historical Dictionary of Popular Music contains a chronology, an introduction, an appendix, and an extensive bibliography. The dictionary section has over 1000 cross-referenced entries on major figures across genres, definitions of genres, technical innovations and surveys of countries and regions. This book is an excellent resource for students, researchers, and anyone wanting to know more about popular music.

"The SAGE Handbook of Popular Music is a comprehensive, smartly-conceived volume that can take its place as the new standard reference in popular music. The editors have shown great care in covering classic debates while moving the field into new, exciting areas of scholarship. International in its focus and pleasantly wide-ranging across historical periods, the Handbook is accessible to students but full of material of interest to those teaching and researching in the field." - Will Straw, McGill University "Celebrating the maturation of popular music studies and recognizing the immense changes that have recently taken place in the conditions of popular music production, The SAGE Handbook of Popular Music features contributions from many of the leading scholars in the field. Every chapter is well defined and to the point, with bibliographies that capture the history of the field. Authoritative, expertly organized and absolutely up-to-date, this collection will instantly become the backbone of teaching and research across the Anglophone world and is certain to be cited for years to come." - Barry Shank, author of 'The Political Force of Musical Beauty' (2014) The SAGE Handbook of Popular Music provides a highly comprehensive and accessible summary of the key aspects of popular music studies. The text is divided into 9 sections: Theory and Method The Business of Popular Music Popular Music History The Global and the Local The Star System Body and Identity Media Technology Digital Economies Each section has been chosen to reflect both established aspects of popular music studies as well as more recently emerging sub-fields. The handbook constitutes a timely and important contribution to popular music studies during a significant period of theoretical and empirical growth and innovation in the field. This is a benchmark work which will be essential reading for educators and students in popular music studies, musicology, cultural studies, media studies and cultural sociology.

In the mid-twentieth century, certain elements of the American popular music industry (publishers, recording companies, and broadcasters) began to redefine their product as something more than mere entertainment. This became evident in the arguments made by competing sides in a series of clashes that unfolded during that period, starting with the ASCAP-Radio dispute of 1941 and ending with the payola scandal in 1959. Although these disputes typically revolved around economic issues, in making their cases to the public the respective sides often asserted the significant role played by popular music in promoting core national values. While such rhetoric was basically self-serving, when set against the backdrop of major events like World War II, the Civil Rights Movement, and the Cold War, it resonated strongly with the public and helped convince many that popular music offered more to its audience than momentary diversion. Considering that the resolutions to these conflicts also tended to expand opportunities for previously marginalized styles and performers, notably African-Americans and rural southerners, it became natural to link popular music to ideas of social progress as well. This contributed to the creation of what could be called “rock and roll culture,” a coherent set of values related to concepts of youth, authenticity, sexual liberation, and social equality that emerged by the end of the 1950s. These traits became a prevalent part of American culture through the end of the twentieth century, with popular music seen a perhaps the most significant medium for expressing those values.

Much recent economic work on the music industry has been focused on the impact of technology on demand, with predictions being made of digital copyright infringement leading to the demise of the industry. In fact, there have always been profound cyclical swings in music media sales owing to the fact that music always has been, and continues to be, a discretionary purchase. This entertaining and accessible book offers an analysis of the production and consumption of music from a social economics approach. Locating music within the economic analysis of social behaviour, this books guides the reader through issues relating to production, supply, consumption and trends, wider considerations such as the international trade in music, and in particular through divisions of age, race and gender. Providing an engaging overview of this fascinating topic, this book will be of interest and relevance to students and scholars of cultural economics, management, musicology, cultural studies and those with an interest in the music industry more generally.

'Society Online' is not exclusively devoted to a particular technology, or specifically the Internet, but to a range of technologies and technological possibilities labelled 'new media'.