Applying E Commerce In Business

This book provides an understanding of e-commerce by deconstructing it into its main constituents and explaining how they fit together. The objective is to introduce some consistency to the often contradictory views about e-commerce, bringing together different academic and management theories and frameworks into a coherent whole. It is written with a European perspective with examples that are drawn from around the globe, consistent with the nature of e-commerce. Visit the companion website This textbook gives an overview of e-commerce, relevant issues and frameworks. It looks at the foundations on which e-commerce is built - the technology. Managers and students of management must have an understanding of the infrastructure and inextricable linkages between processes and technology in a 21st century business. It is no longer acceptable or good business practice for technology to be the sole responsibility of IT departments. The book then goes on to examine businesses that have been built on these technology foundations. It explains the concept of the business model, the `dot com′ phenomenon and frameworks that have emerged as a result. It also outlines the legal and ethical implications for an e-business. It outlines the academic debate about the impact of e-commerce on economics and management thinking. It concludes with a glance to the future, exploring the potential new wave of technology. This textbook will be essential for undergraduate and post graduate students. It is a user-friendly text with case studies, and learning objectives to guide the student and lecturers. A companion website will accompany the text including cases, student activities, PowerPoint slides, notes and articles in support of the book. It will also give lecturers direct access to the author. It will provide students with the skills to be able to converse knowledgeably with IT managers and be able to ask the right questions in order to make a decision about IT.

Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.

The growth of the Internet continues to influence our lives and businesses. Irrespective of their type and size, all firms and organizations are rethinking their strategies and operations. An increasing number of businesses are using e-commerce to gain competitive advantage. However, doing e-commerce is complex and requires understanding a vast array of topics. This book provides coverage of essential topics in E-commerce i.e. technology infrastructure, building blocks of e-commerce, online marketing, online payment systems, online business models, online business environment issues, website usability, e-commerce strategy, mobile commerce, and e-CRM/e-SCM. Compared with available texts on e-commerce, the perspective of this book is global e-commerce. The book is written in simple language, provides up-to-date coverage of material and associated research, and filled with examples to support material presented. This book is useful for undergrad and graduate students, professionals, and anyone looking to gain a solid foundation to continue their learning of dynamic e-commerce environment.

Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. The new edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives. Introduction to E-Commerce and E-Marketplaces; Internet Consumer Retailing; Business-to-Business E-Commerce; Other EC Models and Applications; EC Support Services; EC Strategy and Implementation; Application Development Perfect for anyone looking for a brief or supplemental text on EC. Ideal for busy executives.

There are so many terms that are used for E-commerce, such as electronic commerce or internet commerce. It refers to the purchase and sale of commodities or services using the internet and thereby transferring of requisite money and information to execute such commercial transactions. There are primarily two categories of modern-day E-commerce. The very first classification is mainly business activities depending on different types of products sold, which includes anything from requisitioning digital content for instant online depletion to placing an order for conventional products and services, to meta-services for facilitating other forms of E-commerce. The second segment is based on the participant's character, like B2B, C2B, B2C, and C2C. The Internet is used at the institutional level by large financial institutions and corporations to interchange financial data to open the door for domestic as well as international business. Security and data integrity are said to be critical challenges for E-commerce business scenarios.

Section A: Basic Of E-Commerce And Its Application 1. Introduction To E-Commerce 2. Business Models Of E-Commerce 3. B2B E-Commerce And Edi 4. Business Applications Of E-Commerce Section B: Technologies For E-Commerce 5. E-Commerce Technology 6. Electronic Payment Systems 7. Security Issues In E-Commerce 8. Role Of Social Media In E-Commerce Industry Section C: M-Commerce And Its Implementation 9. Mobile Commerce And Wap 10. Mobile Commerce Risk, Security And Payments Methods 11. Mobile Money-Infrastructure And Fraud Prevention For M-Payment Section D: Legal Issues 12. Legal And Ethical Issues 13. Cyber Laws 14. Webhosting Section E: Online Marketing And Website Designing 16. Search Engine Optimization (Seo) 17. Tools For Website Design Section F: Security Issues In E-Commerce 18. Few Security Guidelines For Developing E-Commerce Applications 19. E-Commerce Testing Process Section G: Current Trends In E-Commerce 20. Current Trends In Electronic World

Embarking on electronic business is a challenging task. There is also a lack of clear understanding and comprehensive analysis of various issues and domains of electronic business. This book offers a very comprehensive analysis of concepts, models and infrastructures of e-business. It also presents unique observations of current e-business practices for different organizations in different economies and provides insights on the future of current leading businesses on the net and the trends of e-business. The volume will be an effective and indispensible reference book for professionals who are interested in or dealing with e-business and businesses that are embarking on e-business. Sample Chapter(s). Introduction (106 KB). Chapter 1: Overview-Part I: Foundation of E-Business and E-Business Technologies (318 KB). Contents: Overview of Current Status of E-Business: Overview-Part I: Foundation of E-Business and E-Business Technologies (J Xu & M Quaddus); Overview-Part II: B2C, B2B and Other Types of E-Business (J Xu & M Quaddus); Studies of E-Business Issues and Challenges: Factors Influencing Online Auction Adoption: A China Study (M Quaddus & J Xu); Factors Influencing Online Advertising: A National Survey Among Small & Medium Enterprises in Australia (J Heiligtag et al.); E-Learning in Emerging Countries: Case Studies of Republic of Tunisia, the Kingdom of Saudi Arabia, and People's Democratic Republic of Algeria (I B Dhaou & F Abdessemed); Consumers' Adoption of Electronic Ticketing: An Application in the Air Travel Industry in Tunisia (A Allagui & M S B Mimoun); Success Factors of E-Tailing: A China Study (W-B Xuan et al.); A Framework for Business-to-Business E-Commerce Evaluation Challenges and Critical Success Factors (C Lin & Y-A Huang); The Diffusion of Web 2.0 Platforms: The Problem of Oscillating Degrees of Utilization (T Kollmann et al.); Application of Wireless Technologies in Mobile Business (X-Z Gao); Theories and Factors Affecting Electronic Commerce Adoption in Small and Medium Enterprises (SMEs): A Review (S Al-Somali et al.); Factors of Commercial Website Success in Small and Medium Enterprises: An Indonesian Study (V Pujani et al.); E-Commerce Adoption in Small Enterprises: An Australian Study (J Hallal et al.); Outlook of E-Business: Future of E-Business, Success Factors and E-Business Opportunities (J Xu & M Quaddus); Achieving Sustainable E-Business Success: Development and Application of a Model of E-Business Adoption, Success and Sustainable Success (J Xu & M Quaddus). Readership: Academics and professionals in e-business, innovation technology, international trade, entrepreneurship and decision sciences.

In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.