Changing Your Company From The Inside Out

MAKE YOUR COMPANY A FORCE FOR GOOD You’re ambitious. You’re not afraid to take risks. You want to bring about positive social change. And while your peers have left a trail of failed start-ups in their wake, you want to initiate change from within an established company, where you can have a more far-reaching, even global impact. Welcome to the club—you’re a social intrapreneur. But even with your enviable skill set, your unwavering social conscience, and your determination to change the world, your path to success is filled with challenges. So how do you get started and maintain your momentum? Changing Your Company from the Inside Out provides the tools to empower you to jump-start initiatives that matter to you—and that should matter to your company. Drawing on lessons from social movements as well as on the work of successful intrapreneurs, Gerald Davis and Christopher White provide you with a guide for creating positive social change from within your own organization. You’ll learn how to answer four key questions: • When is the right time for change? Learn how to read your organization’s climate. • Why is this a compelling change? Use language and stories to connect your initiative to your organization’s mission, strategy, and values. • Who will make this innovation possible? Identify the decision makers you need to persuade and the potential resisters you need to steer around. • How can you mobilize your supporters to collaborate on your innovation? Use the online and offline tools and platforms that best support your initiative. This book is a road map for intrapreneurs seeking to reshape their companies into drivers of positive change. If you want to spearhead social innovation from within your company, use this book as your guide.

Corporate responsibility is considered an oxymoron by much of society. Corporations are among the least trusted of our institutions; and the 2008 financial crisis, BP's oil spill in the Gulf of Mexico, and the collapse of the house of cards that was Enron have only added to public skepticism. So, at a time when trust in corporations has reached an all-time low, why is interest in corporate responsibility at an all-time high? A plausible explanation is that increasing numbers of stakeholders are demanding responsibility from corporations. Hyper-transparency of corporate activities, fueled by disclosure laws and the Internet, has increased awareness to the point where corporate behavior is under constant scrutiny. Smart business leaders are aware of this scrutiny and of the high costs of a public scandal. They know that in the long run it is cheaper to act responsibly now than to dig out from a PR disaster later. Tim Mohin is a veteran corporate responsibility practitioner who has led programs at Apple, Intel, and AMD. In this book, Tim tells us why he believes he is making a difference where it counts and how others can do the same. His book is a manual on how to steer the corporate supertanker toward doing good for people and our planet. Changing Business from the Inside Out provides a fascinating roadmap to the corporate responsibility and sustainability field, from beginning a career, to forming a program, to navigating the complicated politics of a corporation. Mohin likens the corporate treehugger role to "being the designated driver at the corporate cocktail party". Throughout his book, he argues strongly that activists can accomplish more for the planet and society by serving as a voice of responsibility within the corporation rather than protesting outside the factory gates. Corporations are clearly the drivers of the world economy, and the corporate responsibility practitioner has an essential role in bringing ethical and sustainable values to the C-suite and making sure that they are accomplished. Whether you are a practitioner needing advice, a mid-career professional wanting to change course, or an MBA wondering how to incorporate responsibility into your career, this book has the answers you need.

Change initiatives fail because humans are hardwired to return to what's worked for us in the past. This book offers a straightforward process for rewiring ourselves and those we lead to be more change-capable. Erika Andersen says avoiding change has been a historical imperative. In this book, she shows how we can overcome that reluctance and get good at making necessary change. Using a fictional story about a jewelry business changing generational hands, Andersen lays out a five-step model for addressing both this human side of change and its practical aspects: Step 1: Clarify the change and why it's needed—Get clear on what the change is and the benefits it will bring. Step 2: Envision the future state—Build a shared picture of the post-change future. Step 3: Build the change—Bring together a change team, engage key stakeholders, and plan the change. Step 4: Lead the transition—Build a transition plan that supports the human side of the change, then engage the whole organization in making the change. Step 5: Keep the change going—Work to make your organization permanently more change-capable. With opportunities to self-reflect and try out the ideas and approaches throughout, this book is a practical guide to thriving in this era of nonstop change.

It is time for the development of a new kind of business leadership. Global needs call for a revision of market capitalism and a move towards moral capitalism; a move "from value to values, from shareholders to stakeholders, and from balance sheets to balanced development" (Kofi Annan). With the challenge of this transition in mind, this book argues that it is time for a new understanding of leadership, a new romanticism which looks behind the overvalued, heroic leadership notion. The editors explore a romanticized rhetoric and situate it within current discourses of authentic, distributed and ethical leadership, where societal, economic and environmental challenges require us to take a collective lead towards doing good and growing well. Exploring this dichotomy of romantic ideal and essential requirement, this book combines the insights of leading academics and with those of practitioners in the field. Thought-provoking and engaging it will challenge both thinking and practice, and is essential reading for all those operating or researching in the field of leadership, particularly those who realize the overwhelming challenges of sustainability, and corporate social responsibility which the world now faces.

This Field Guide offers a rich variety of academic approaches to facilitate leadership development in adults. It is an invaluable resource, giving insightful worked examples linked to theory and reflective commentary. The extensive experiences of world leading exponents of leadership development are distilled into practical application for immediate use.

Discover how the world's most successful social business leaders are making social media work for their enterprises! Reflecting the pioneering experience of executives at pioneering companies ranging from Adobe to Xerox, this guide offers a unique, unprecedented insider's view of what it takes to succeed with social business. Dozens of battle-tested corporate practitioners have shared their intimate first-hand experiences in developing, launching and managing social media initiatives to improve customer care, marketing, product development, and other key business functions. Each chapter, written by a different social media thought leader, reveals their most intense struggles, biggest wins, and hardest-won lessons in social business. These case studies illuminate the differences between "social media for social's sake" and practical use cases that drive real business value. How Companies Succeed in Social Business delivers specific strategies, detailed tactics, true best practices, and actionable answers to these and other crucial questions about both strategy and tactics: How have other companies been successful, and where have they failed? How do I champion social business initiatives to executives? How do I measure ROI and build a business case? How do I attract and deepen both internal and external participation? How do I integrate social media with my existing technologies and processes? How do I organize internally for maximum effectiveness and efficiency? How will social media impact my people and our culture? How can I optimize our content management processes and systems? What's lurking around the corner? How can I prepare for the future of social business? This is an indispensable resource for all leaders and practitioners in support and marketing, especially those involved with IT, PR, corporate communications, sales, or product development. Applicable to many industries, it will be especially valuable to B2B companies, and those whose offerings have a significant technological component.

Organizational change and innovation are central and enduring issues in management theory and practice. Dramatic changes in population demographics, technology, competitive survival, and social, economic, and environmental health and sustainability concerns means the need to understand how organizations repond to these shifts through change and innovation has never been greater. Why and what organizations change is generally well known; how organizations change is therefore the central focus of this Handbook. It focuses on processes of change — or the sequence of events in which organizational characteristics and activities change and develop over time — and the factors that influence these processes, with the organization as the central unit of analysis. Across the diverse and wide-ranging contributions, three central questions evolve: what is the nature of change and process?; what are the key concepts and models for understanding organization change and innovation?; and how should we study change and innovation? This Handbook presents critical evolving scholarship from leading experts across a range of disciplines, and explores its implications for future research and practice.

Human Resources has immense power to affect an organization’s bottom line as well as its culture, but it gets a bad rap. In The Way of the HR Warrior Monica Frede and Keri Ohlrich aim to inspire an HR revolution. The Way of the HR Warrior is a guide for HR professionals who really care to demonstrate the true power of the HR department to influence business strategy and the bottom line, especially in the changing landscape of business with a multi-generational and global workforce, the gig economy, the knowledge economy, the rise of conscious consumerism, and increasing regulations. The list of challenges is long, but a common thread impacting the success every business has is its human capital. When management empowers their HR department and the HR professionals step up and master the fundamental competencies of their position, those who work up close and personal with people in the office can take up their rightful role as an HR Warrior! An HR Warrior is courageous, humble, accurate, resilient, goal-oriented, and exemplary. Alongside the practical advice in the book, readers will find real-life stories from Ohlrich and Frede about how they have applied the CHARGE framework in their own careers and organizations to great effect in their 25 years of experience as HR leaders working for small organizations, start-ups, and Fortune 500 companies. Ohlrich and Frede bring a warm, purposeful, heart-centered toughness to the role of the HR professional that is both instructive and inspiring. Through their CHARGE framework, they share their tough-love approach to developing the core skills needed by HR professionals to become HR Warriors. In this book, readers will: See the potential impact they can have on their organizations Identify ways to align their efforts with their organization’s business goals Reveal areas for personal growth and professional development using self and workplace assessment tools Be inspired by real stories from the front lines of human resources in a variety of work environments Witty and brutally honest, this book is for anyone who makes HR their business.