Communication Studies In Canada

Now in its ninth edition, Media and Communication in Canada continues to provide a comprehensive introduction to the study of media and communication in today's society. Thoroughly revised and updated, this authoritative guide explores the shifting nature of media and communication systems byexamining traditional and new media, and a wealth of current media issues and trends. Highlighting historical and social contexts, theoretical perspectives, and cutting-edge research and debates, Media and Communication in Canada will help students think critically about the place and role of mediaand communication in their own lives and in Canadian society.

Communications in Canadian Society, 5th Edition, provides a comprehensive overview and analysis of communications institutions in Canada. This edition has been thoroughly updated to take into account the changes taking place in information technology and the effects of this communications revolution in Canada and throughout the world. As with previous editions, this edition provides a diversity of analytical perspectives, with selections by leading authorities in communication studies, journalism, sociology psychology, political science, and economics. It also provides a strong mix of both classic and contemporary Canadian writing in the field. Primarily intended for use at Canadian universities and colleges, this book will also be useful to communications professionals and laypersons seeking a better understanding of the communications revolution.

Informed by decades’ worth of agency experience, Bernard Gauthier prepares aspiring public relations professionals to think strategically about communication and to plan and implement effective campaigns. Strategic Communication in Canada is grounded upon a simple yet comprehensive framework called the CARE model, which teaches readers how to strategically select goals and objectives that bring about change, identify and engage key audiences, determine their strongest resources as well as those needing improvement, and scan the external environment for opportunities and threats. Brimming with examples from the Canadian context, this highly accessible text demonstrates how to develop a communication strategy, from building an action plan and amassing content, to implementing the campaign and evaluating the results. Easy to follow, this step-by-step guide to strategic planning features practical advice and study tools such as learning objectives, key terms and concepts, questions for critical reflection, and an original, detailed case study of a successful campaign. This insightful read is essential for students in public relations, marketing communication, and business strategy.

The leader in Canadian communication studies for twenty-five years, this highly-anticipated new edition introduces the history, theories, and basic concepts of traditional media, while integrating the latest information on digitization and various types of new media. The authors explore a widerange of exciting topics including media culture and politics, media content, audiences, law and policy, the structure and role of media ownership, journalists as content producers, the effects of media convergence, and globalization. With a stunning new full-colour design, a reorganized chapter oncommunication policy, and extensive updates throughout, the seventh edition of Mass Communication in Canada is essential reading for anyone studying this constantly evolving field.

Canadian Communication Policy and Law provides a uniquely Canadian focus and perspective on telecommunications policy, broadcasting policy, internet regulation, freedom of expression, censorship, defamation, privacy, government surveillance, intellectual property, and more. Taking a critical stance, Sara Bannerman draws attention to unequal power structures by asking the question, whom does Canadian communication policy and law serve? Key theories for analysis of law and policy issues—such as pluralist, libertarian, critical political economy, Marxist, feminist, queer, critical race, critical disability, postcolonial, and intersectional theories—are discussed in detail in this accessibly written text. From critical and theoretical analysis to legal research and citation skills, Canadian Communication Policy and Law encourages deep analytic engagement. Serving as a valuable resource for students who are undertaking research and writing on legal topics for the first time, this comprehensive text is well suited for undergraduate communication and media studies programs.

Now in its fourth edition, Mediascapes: New Patterns in Canadian Communication provides students with a comprehensive introduction to mass communication in Canada. This edition has been completely refreshed with new material by top scholars working on the most current issues in communications research. The text takes an issues-oriented approach and follows the general outline of the introductory course: history and theory; audiences and the cultural marketplace; media ownership; and new media. Each section begins with an introduction by editor Leslie Regan Shade in order to contextualize the exciting and engaging content for students.

Crisis Communication in Canada offers a unique scholarly and professional contribution, synthesizing recent research and providing a context for practical advice.