Computational Neuroaesthetics

Computational Neuroaesthetics is the new discipline that integrates neuromarketing, psychology and computer science to develop digital contents aligned to users' psychological characteristics, such as personality traits. Computational Neuroaesthetics is the term coined by Mattia Martone, co-founder of PXR Italy Research Center, to legitimize the birth of this innovative discipline. The book presents a structure divided into two macro-sections. The first one describes the concept of contents' aesthetics in today's digital society, characterized by the phenomena of personalization and big data, and outlines the origins of Computational Neuroaesthetics. The second macro-section illustrates the psychological approaches to contents' aesthetics. The text represents the origin of a discipline destined to enrich the world of digital marketing (and not only this field) because it provides the basis for the development of disruptive products and services.

Computational Neuroaesthetics is the new discipline that integrates neuromarketing, psychology and computer science to develop digital contents aligned to users' psychological characteristics, such as personality traits. Computational Neuroaesthetics is the term coined by Mattia Martone, co-founder of PXR Italy Research Center, to legitimize the birth of this innovative discipline.The book presents a structure divided into two macro-sections. The first one describes the concept of contents' aesthetics in today's digital society, characterized by the phenomena of personalization and big data, and outlines the origins of Computational Neuroaesthetics. The second macro-section illustrates the psychological approaches to contents' aesthetics.The text represents the origin of a discipline destined to enrich the world of digital marketing (and not only this field) because it provides the basis for the development of disruptive products and services.

The beginning of psychological aesthetics is normally traced back to the publication of Gustav Theodor Fechner's seminal book "Vorschule der Aesthetik" in 1876. Following in the footsteps of this rich tradition, editors Martin Skov and Oshin Vartanian view neuroaesthetics - the emerging field of inquiry concerned with uncovering the ways in which aesthetic behavior is caused by brain processes - as a natural extension of Fechner's 'empirical spirit' to understand the link between the objective and subjective worlds inherent in aesthetic experience. The editors had two specific aims for this book. The first was to highlight the diversity of approaches that are underway under the banner of neuroaesthetics.Currently, this topic is being investigated from experimental, evolutionary, neuropsychological, and neuroimaging perspectives to tackle problems in the visual arts, literature, music, and film. Its quintessentially interdisciplinary nature has functioned as a breeding ground for generating and testing hypotheses in multiple domains. The second goal was more integrative and involved distilling some of the key features common to these diverse strands of work. The book presents a possible framework for neuroaesthetics by highlighting what the contributors consider to be its defining features and offering a working definition of neuroaesthetics that captures these features. "Neuroaesthetics" will provide an empirical and theoretical framework to motivate further work in this area. Ultimately, the hope is that puzzles in aesthetics can be solved through insights from biology, but that the contribution can be truly bidirectional.

The development of technology and online learning has transformed not only the way information is transmitted but also the way learning and teaching are approached. As a socio-cultural construction, arts and creativity reflect the societal context. Accordingly, nowadays, educating the arts and creative potential is necessarily affected by technology. Sustaining Creativity and the Arts in the Digital Age discusses from a global perspective how the relationship between the arts, creativity, and education is evolving and developing in the digital age and considers the multiple dimensions of creativity. Covering key topics such as robots, dreaming, art education, innovation, and digital technologies, this reference work is ideal for artists, industry professionals, researchers, academicians, practitioners, scholars, educators, and students.

Frameworks -- Beauty -- Art -- Music -- Dance -- Architecture.

As interactive application software such as apps, installations, and multimedia presentations have become pervasive in everyday life, more and more computer scientists, engineers, and technology experts acknowledge the influence that exists beyond visual explanations. Computational Solutions for Knowledge, Art, and Entertainment: Information Exchange Beyond Text focuses on the methods of depicting knowledge-based concepts in order to assert power beyond a visual explanation of scientific and computational notions. This book combines formal descriptions with graphical presentations and encourages readers to interact by creating visual solutions for science-related concepts and presenting data. This reference is essential for researchers, computer scientists, and academics focusing on the integration of science, technology, computing, art, and mathematics for visual problem solving.

This book constitutes the revised selected proceedings of Second International Symposium on Biomedical and Computational Biology, BECB 2022, held as a virtual event in August 2022. The 58 full papers included in this book were carefully reviewed and selected from 135 submissions. The papers are organized in topical sections as follows: The Charge Transfer Network Model for Arbitrary Proteins Complexes; A Self-Supervised 3D/2D Registration Method for Incomplete DSA Vessels; The Potential Role of RNA "Writer" TRMT61B in the Immune Regulation of Breast Cancer; Extraction, Composition Analysis and Blood Lipid Lowering Activity of Rana chensinensis Ovum Oil.