Creative Hustling

The first book-length study of Nairobi-based female filmmakers—and how their dogged pursuit of opportunities, innovation, and cultural support is defining an industry. Nairobi, the capital of Kenya, is home to something extraordinary and unlikely: in this city, the most critically acclaimed filmmakers—both directors and producers—are women. Yet, across the globe, women make up less than 10 percent of film directors. In Creative Hustling, Robin Steedman takes a closer look at these remarkable women filmmakers, viewing them not only as auteurs, but also as entrepreneurs, who are taking the lead in creating a vibrant, and atypical, screen media industry. To understand their achievement, Steedman theorizes hustling as not only a practice born out of necessity but also an inventive labor in its own right—one that can create new spaces of community by carving new entrepreneurial pathways. Through original empirical field research gathered over eight months in Nairobi, Steedman describes how female filmmakers go about trying to create their films, as well as the challenges they face in distributing those films in their local market. Along the way, she traces the history of the industry over the last fifteen years, the lack of state support for these filmmakers’ undertakings, the low social standing of the profession, and the transnational conflicts that arise when Euro-American funding is at the heart of Kenyan cinema. Creative Hustling is a major contribution to the task of de-Westernizing media industry studies, imparting important lessons about what it takes to create and distribute creative work in a global age increasingly marked by uncertain work.

A vibrant, illustrated guide to blazing a unique and fulfilling creative path, from the Stanford d.school. Humans have always been creative hustlers—problem solvers who seek to live beyond the limits suggested by society. Yet we live in a world where the place you were born, the amount of money you have, and the level of melanin in your skin indicate the precise path you are expected to follow. Too many of us silence our creativity and let our hustle calcify as we settle for the roles assigned to us. Now Olatunde Sobomehin and sam seidel, co-teachers of the Creative Hustle course at Stanford University, help you identify and navigate your own creative path that leads from your gifts—your unique combination of skills—to your goals, where you make a living doing things that matter. You'll learn about other creative hustlers, like Bryant Terry, who merged his passions for social justice and African American cuisine to become an award-winning eco-chef and cookbook author; Sian Heder, who used her desire to deeply understand herself and others to make award-winning films that add to the cultural conversation; and author/TV host Ayesha Curry, who aligns her professional and personal decisions with her core values. Taking inspiration and lessons from these creative problem-solvers and using activities from the Creative Hustle course, you will begin to see and shape your own path—and follow it to the fulfillment of your goals.

OUR CULTURE HAS BECOME OBSESSED WITH HUSTLING. As we struggle to keep up in a knowledge economy that never sleeps, we arm ourselves with life hacks, to-do lists, and an inbox-zero mentality, grasping at anything that will help us work faster, push harder, and produce more. There’s just one problem: most of these solutions are making things worse. Creativity isn’t produced on an assembly line, and endless hustle is ruining our mental and physical health while subtracting from our creative performance. Productivity and Creativity are not compatible; we are stuck between them, and like the opposite poles of a magnet, they are tearing us apart. When we’re told to sleep more, meditate, and slow down, we nod our heads in agreement, yet seem incapable of applying this advice in our own lives. Why do we act against our creative best interests? WE HAVE FORGOTTEN HOW TO FLOAT. The answer lies in our history, culture, and biology. Instead of focusing on how we work, we must understand why we work—why we believe that what we do determines who we are. Hustle and Float explores how our work culture creates contradictions between what we think we want and what we actually need, and points the way to a more humane, more sustainable, and, yes, more creative, way of working and living.

A vibrant, illustrated guide to blazing a unique and fulfilling creative path, from the Stanford d.school. Humans have always been creative hustlers—problem solvers who seek to live beyond the limits suggested by society. Yet we live in a world where the place you were born, the amount of money you have, and the level of melanin in your skin indicate the precise path you are expected to follow. Too many of us silence our creativity and let our hustle calcify as we settle for the roles assigned to us. Now Olatunde Sobomehin and sam seidel, co-teachers of the Creative Hustle course at Stanford University, help you identify and navigate your own creative path that leads from your gifts—your unique combination of skills—to your goals, where you make a living doing things that matter. You'll learn about other creative hustlers, like Bryant Terry, who merged his passions for social justice and African American cuisine to become an award-winning eco-chef and cookbook author; Sian Heder, who used her desire to deeply understand herself and others to make award-winning films that add to the cultural conversation; and author/TV host Ayesha Curry, who aligns her professional and personal decisions with her core values. Taking inspiration and lessons from these creative problem-solvers and using activities from the Creative Hustle course, you will begin to see and shape your own path—and follow it to the fulfillment of your goals.

Recognizing common tactics used by hustlers involves staying vigilant for high-pressure sales tactics, promises of quick riches, exaggerated claims, and attempts to create urgency. It's also crucial to trust your instincts and do thorough research before making any decisions or investments. Some Examples: 1. Emotional Manipulation: Hustlers often play on emotions like greed, fear, or insecurity to influence decisions. 2. Flattery and Charm: They may use charisma and compliments to disarm and manipulate their targets. 3. Information Control: Hustlers may withhold important details or provide misleading information to control the narrative and gain an advantage. 4. Creating Urgency: Urgency tactics like limited-time offers or scarcity can pressure people into making impulsive decisions without adequate consideration. 5. Complex Jargon: Using technical language or complicated terms can confuse victims and prevent them from fully understanding the situation. 6. Isolation: Hustlers may try to isolate their targets from outside influences or advice to maintain control and prevent interference. 7. Overpromising and Underdelivering: They often make extravagant promises but fail to deliver on them, leaving victims disappointed and out of pocket. By recognizing these tactics, individuals can better protect themselves from falling victim to hustlers and make more informed decisions.

Are you settled in a regular career, yet have the urge to do something more? Does a voice inside you remind you of a childhood interest or talent that you never fully followed up on? If you answered yes to any of these questions, this book is for you. This book shows you how to become a part-time writer, artist, photographer, musician or whatever it is that you wanted to be. Also, you will not have to leave your full-time job. Instead, by following the steps outlined in this book, you will turn your creative passion into something you will maintain regularly on the side i.e. a side hustle.The book lays out five fundamental steps or life beliefs that will change the way you think about your creative passion. You will end up creating an impressive alternate persona by which people will recognize you not just by your regular career (an engineer, a doctor, or a lawyer); but also by your creative voice (as a writer, photographer, musician or whatever you wanted to be when you were a child).- This book is about the mindset changes that are required to go from zero to a significant position in your creative side hustle. - This book is about stoking the fire in people so that they begin to satisfy their creative voice. - This book provides a framework for starting on your journey and making your presence known in the field of your "secret" creative aspiration (e.g. by starting a blog, by creating an online portfolio etc.). - This book is about self-promotion, about marketing yourself, and then also trusting that the universe will give you signals that you truly were meant to follow this creative voice.

To survive in today's gig economy, you must be a mover, a shaker, a doer, and a maker. In The Hustle Economy, we give you 25 essays from founders, writers, producers, game makers, artists, and creative types from every path who share one common trait -- they are all self-made hustlers who have managed to turn their creativity into careers. In this collection you will find essays from: Producer and performer Mike Rugnetta on why "Do what you love" is both the best and worst piece of advice you'll ever receive. Author, television writer, and humorist Emma Koenig on staying focused and productive no matter what life throws at you. Web comic Zach Weinersmith on the equation for success and using your creativity to do what the rest of us won't. Trendspotter Jess Kimball Leslie on identifying your skills and turning it into a successful career. This book exists to inspire and inform. Your creative career is attainable, and we'll show you how to do it and why it's worth it. Complete list of essayists: Nick Douglas, Ben Grelle (aka The Frogman), Adrian Sanders, Farah Khalid, Mike Rugnetta, Emma Koenig, Asha Dornfest, Kelsey Hanson, Móa Guzmá Thomas Leveritt, Casey Bowers, Josephine Decker, Donna Salgado, Alex Pearlman, Dante Shepherd, Brad O'Farrell, Jess Kimball Leslie, Meredith Haggerty, Alex Larsen, Nancy Zastudil, Lee LeFever, Jeff Wysaski, Zach Weinersmith

This book documents the rise in youth creativity, entrepreneurship, and collective strategies to address systemic barriers and discrimination in the creative industries and create an expanded, more diverse, inclusive, equitable, and caring field. Although the difficulties of entering and making a living in the creative industries—a field which can often perpetuate dominant patterns of social exclusion and economic inequality—are well documented, there is still an absence of guidance on how young creatives can navigate this environment. Foregrounding an intersectional approach, Reimagining the Creative Industries responds to this gap by documenting the work of contemporary youth collectives and organizations that are responding to these systemic barriers and related challenges by creating more caring and community-oriented alternatives. Mobilizing a care ethics framework, Miranda Campbell underscores forms of care that highlight relationality, recognize structural barriers, and propose new visions for the creative industries. This book posits a future where creativity, collaboration, and community are possible through increased avenues for co-creation, teaching and learning, and community engagement. Anyone interested in thinking critically about the creative industries, youth culture, community work, and creative employment will be drawn to Campbell's incisive work.