Data Means Business

This comprehensive guide for leaders sets out a proven framework for developing the mindset and strategies required to generate value from data and to scale quickly.

Stats Means Business is an introductory and comprehensive textbook written especially for Hospitality, Business and Tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject. This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis. This new edition has been fully revised and updated to include: New content on business analytics Case studies demonstrating practical applications An extensive selection of new self-test questions Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for Hospitality, Business and Tourism students. Visit the companion website at www.routledge.com/cw/buglear for bonus teaching and learning resources.

Stats Means Business is an introductory textbook written for Business, Hospitality and Tourism students who take modules on Statistics or Quantitative research methods. Recognising that most users of this book will have limited if any grounding in the subject, this book minimises technical language, provides clear definition of key terms, and gives emphasis to interpretation rather than technique. Stats Means Business enables readers to: appreciate the importance of statistical analysis in business, hospitality and tourism understand statistical techniques and develop judgement in the selection of appropriate statistical techniques interpret the results of statistical analysis This new edition includes extra content related to Hospitality and Tourism courses, an extension of the interpretation of correlation analysis and a new section on how to design questionnaires. An introductory text and an accessible approach to a difficult subject, Stats Means Business assumes no prior knowledge of statistics and therefore won’t intimidate students Techniques are explained and demonstrated using worked examples and real life applications of theory. Guidance is also given on using EXCEL, Minitab and SPSS Teaching support materials include fully worked solutions for questions in the book, additional review questions and data sets for lecturers to use for tutorials

Are you ready to turn your ideas into reality and build a wildly successful business? There has never been a better time to say yes! With a computer and an Internet connection you can get your ideas, messages, and business out there like never before and create so much success. In this book, Carrie Green shows you how. Carrie started her first online business at the age of 20—she knows what it’s like to be an ambitious and creative woman with big dreams and huge determination . . . but she also knows the challenges of starting and running a business, including the fears, overwhelm, confusion, and blocks that entrepreneurs face. Based on her personal, tried-and-tested experience, she offers valuable guidance and powerful exercises to help you: • Get clear on your business vision • Move past the fears and doubts that can get in the way • Understand your audience, so you can truly connect with them • Create your brand and build a tribe of raving fans, subscribers, and customers • Manage your time, maintain focus, and keep going in the right direction • Condition yourself for success . . . and so much more! If you’re a creative and ambitious female entrepreneur, or are contemplating the entrepreneurial path, this book will provide the honest, realistic, and practical tools you need to follow your heart and bring your vision to life.

What Mr. Duck wants most in the world is a little bit of peace and quiet, but the other animals on the farm simply don’t understand. But as Mr. Duck discovers, sometimes peace and quiet can be just a little bit lonely. And making friends might mean making a little noise. Award-winning author Tammi Sauer presents a simple, short text that emphasizes the importance of friendship in a fun and effective way, with a sweet—but not too sweet—ending that will have children clamoring for repeated readings.

Capitalise on big data to add value to your small business Written by bestselling author and big data expert Bernard Marr, Big Data For Small Business For Dummies helps you understand what big data actually is—and how you can analyse and use it to improve your business. Free of confusing jargon and complemented with lots of step-by-step guidance and helpful advice, it quickly and painlessly helps you get the most from using big data in a small business. Business data has been around for a long time. Unfortunately, it was trapped away in overcrowded filing cabinets and on archaic floppy disks. Now, thanks to technology and new tools that display complex databases in a much simpler manner, small businesses can benefit from the big data that's been hiding right under their noses. With the help of this friendly guide, you'll discover how to get your hands on big data to develop new offerings, products and services; understand technological change; create an infrastructure; develop strategies; and make smarter business decisions. Shows you how to use big data to make sense of user activity on social networks and customer transactions Demonstrates how to capture, store, search, share, analyse and visualise analytics Helps you turn your data into actionable insights Explains how to use big data to your advantage in order to transform your small business If you're a small business owner or employee, Big Data For Small Business For Dummies helps you harness the hottest commodity on the market today in order to take your company to new heights.

Data Architecture: From Zen to Reality explains the principles underlying data architecture, how data evolves with organizations, and the challenges organizations face in structuring and managing their data. Using a holistic approach to the field of data architecture, the book describes proven methods and technologies to solve the complex issues dealing with data. It covers the various applied areas of data, including data modelling and data model management, data quality, data governance, enterprise information management, database design, data warehousing, and warehouse design. This text is a core resource for anyone customizing or aligning data management systems, taking the Zen-like idea of data architecture to an attainable reality. The book presents fundamental concepts of enterprise architecture with definitions and real-world applications and scenarios. It teaches data managers and planners about the challenges of building a data architecture roadmap, structuring the right team, and building a long term set of solutions. It includes the detail needed to illustrate how the fundamental principles are used in current business practice. The book is divided into five sections, one of which addresses the software-application development process, defining tools, techniques, and methods that ensure repeatable results. Data Architecture is intended for people in business management involved with corporate data issues and information technology decisions, ranging from data architects to IT consultants, IT auditors, and data administrators. It is also an ideal reference tool for those in a higher-level education process involved in data or information technology management. Presents fundamental concepts of enterprise architecture with definitions and real-world applications and scenarios Teaches data managers and planners about the challenges of building a data architecture roadmap, structuring the right team, and building a long term set of solutions Includes the detail needed to illustrate how the fundamental principles are used in current business practice

Stats Means Business is an introductory and comprehensive textbook written especially for Hospitality, Business and Tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject. This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis. This new edition has been fully revised and updated to include: New content on business analytics Case studies demonstrating practical applications An extensive selection of new self-test questions Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for Hospitality, Business and Tourism students. Visit the companion website at www.routledge.com/cw/buglear for bonus teaching and learning resources.