Effective Web Animation

Effective Web Animation is timely, comprehensive, and tightly focused on the key issues professional Web designers care about most: creativity, quality, productivity, and speed. For all Web designers and developers ready to move beyond static text and images, including those with GIF animation experience who want to produce more effective, efficient animations.

Effective interface animation deftly combines form and function to improve feedback, aid in orientation, direct attention, show causality, and express your brand’s personality. Designing Interface Animation shows you how to create web animation that balances purpose and style while blending seamlessly into the user’s experience. This book is a crash course in motion design theory and practice for web designers, UX professionals, and front-end developers alike.

Offers information on how to add animation in websites and apps that enrich a page with motion design while avoiding unnecessary flourishes, including leveraging JavaScript animation libraries like Velocity.js to streamline animation programming.

Flash 3 is the up-and-coming design tool for animation and is currently supported by Disney, NBC, Microsoft, IBM, and Netscape. Showing step-by-step how to apply transparency, create morphing effects, add interactivity and sound, and animate graphics for the Web, this title includes a CD-ROM demo of Flash 3 and a collection of clip art.

"This book provides small businesses with a holistic approach to implementing their Web presence"--Provided by publisher.

Creating user interfaces that are fun, practical, fluid, and memorable is hard. And existing learning materials don't explain the context of the UI problem that animations are trying to solve. That's where this book comes in. You'll gain a solid technical understanding of how to create awesome animations using CSS and learn how to implement common UI patterns, using practical examples that rely on animations to solve a core problem. Frontend web developers and designers will not only learn important technical details, but also how to apply them to solve real-world problems.

CD contains Mac- and Windows-compatible files and tools useful for creating Web animation. Includes Macromedia Director 5 demo; Macomedia Authorware demo; more than two dozen applications and utilities; Shackwave plug-ins for Authorware, Freehand and Director.rf.

Quickly master all of jQuery's animation methods and build a toolkit of ready-to-use animations using jQuery 1.4.