Egonomics

Two of big business's most dynamic consultants explain how ego undermines or accelerates the growth and productivity of business--and they instruct readers on how to strike the balance between too much ego and not enough.

Backed by five years of research, David Marcum and Steven Smith's egonomicsinforms readers that the key to great leadership is understanding exactly what ego is - and what it should not be. With the aid of real-life examples and persuasive writing, egonomics argues that while most people believe ego is negative, it is actually a healthy, necessary element to management effectiveness and business leadership. Marcum and Smith illustrate that the distinction between a good and a great leader is how humility affects their ambition, and egonomics is full of ideas that help both upper and middle management keep their egos in balance. With a compelling combination of business and psychology expertise, these two specialists explain how (a) being too competitive can make you less competitive, (b) seeking respect and recognition dilutes effectiveness and (c) humility, curiosity and veracity are the essential components to outstanding leadership. Full of the best advice from the experts in the field, egonomics is poised to be the blockbuster business bestseller of the season.

“The Art of Predicting the Future Trends” is a scholarly resource that offers a deep dive into each of Faith Popcorn’s 17 pivotal trends, providing sharp insights into their effects both in Turkey and globally. Faith Popcorn, a visionary futurist, meticulously identifies trends that reflect shifting consumer behaviors and expectations. These trends are critical as they provide predictive insights into consumer attitudes and market directions, aiding businesses and policymakers in anticipating changes and strategizing accordingly. Each trend addressed in the book underscores an aspect of consumer behavior driven by deeper psychological, social, or technological shifts. Understanding these trends is vital for organizations aiming to stay competitive and relevant in a rapidly changing world.

Shortly after joining a new company, Aaron began writing weekly emails to his team. On Monday, July 21, 2014, he sent his first “Monday MO.” It was short: Care more than others think is wise. Risk more than others think is safe. Dream more than others think is practical. Expect more than others think is possible. Set excellence as your standard. Aaron received tremendous feedback that these weekly Monday MOs (or Monday Motivations) were valuable. People craved someone who cared about them personally, acknowledged them, and respected them. They wanted to authentically be encouraged to learn, grow, improve and be supported. People desperately longed for a jolt of positivity and motivation each week. Time progressed, and the influence of the Monday MO grew. Colleagues outside of Aaron’s organization wanted to be included in his distribution. He was also asked to include spouses, parents, children, and friends. MOs were forwarded to others outside of the company, who then asked to be included. The audience soon became quite large and diverse. The Monday MOs were based on topics relevant to the times—something Aaron may have recently read or on a subject matter someone wanted him to write about. He selected the ones that have stood out the most and has organized them by theme. The final product is the book before you. Unlike many books that are meant to be read from start to finish, this book may be read in any order. Pick a topic and read as many as you find beneficial. Some may resonate more than others, but the hope is that you find many that interest and inspire you. This book is for you if you are a curious person who wishes to stretch your mind and get exposure to new perspectives. Now go read a MO!

Inspired by his lectures on rhetoric and by game theory, this book provides a new interpretation of Adam Smith’s system of thought. It highlights its coherence through the identification of three reasoning routines and a meta-reasoning routine throughout his work on languages, rhetoric, moral sentiments, self-command, and the nature and causes of the wealth of nations. The identification of these reasoning routines allows the authors to uncover a hitherto poorly understood deep structure of Smith’s work and to explain its main characteristics. How these routines emerged in Smith’s early research on the principles of the human mind is also traced. This book sheds new light on Adam Smith and his work, highlighting his sophisticated understanding of strategic interaction in all things rhetorical, moral, and economic. It will be relevant to students and researchers interested in the history of ideas, the history of economic thought, game theory, Enlightenment studies, and rhetoric.

This useful book helps reference librarians understand the information seeking needs and behaviors of the diverse groups of people in the communities they serve. With the increasing diversity of the American population, librarians striving to plan and deliver excellent reference services must enhance their understanding of how best to assist many types of individuals and groups, from children to the elderly. Library Users and Reference Services provides much-needed help in this area, delivering strategies and methods to aid readers in their quest for increasingly effective service for all members of the communities in which they work.Library Users and Reference Services is divided into four sections of chapters which cover a broad range of topics to assist readers in planning and delivering appropriate services. Section One explores customer service, economics of information, and marketing as key concepts useful in studying information needs of specific groups in the population. Section Two focuses on scholars and students in three broad academic disciplines: science, humanities, and social sciences. Section Three covers groups with special characteristics such as age, economic standing, gender, or profession. Section Four discusses evaluation and provides guidance in the use of the most widely accepted measures for assessing reference effectiveness.The book’s final chapter explores redesigning reference services for the future, providing a glimpse of how such services may change. Library Users and Reference Services is a practical guide to help readers understand the many issues related to serving diverse populations in a community. Reference librarians and graduate library school students and faculty will learn more effective ways to help a heterogeneous public with the help of this new book.

In 1962 Sam Walton conceived his business plans for his forthcoming Wal-Mart stores. His publicly-stated plan was to "save people money to help them live better." But, to accomplish his goals it was necessary for him to: drive America's businesses out of business, America's work force out of jobs, and manufacturers out of America. This was his private plan, and attesting to the unprecedented sucess of this plan are the more than 9,665 Wal-Marts in the marketplace today. Wal-Mart's EGOnomics-Always- The Greed Behind the Smiley Face, describes my nearly seven-years of living life as a Wal-Mart vendor. During this time I experienced their unrelenting greedy and ruthless ways of doing business. And, because they employed such vicious tactics, I kept records of each and everyone of our interactions. As a result I compiled more than 11,000 pages of court-room documents plus innumerable tape recordings. it was this documentation that supported our filing of a $40 million lawsuit that alleged "breach of contracts and corporate sabotage." And it was this same documentation upon which this book is based.

From the author of the bestselling Popcorn Report comes an inspiring new book that offers the reader a chance to find his own niche and take charge of his future by using trends to "click into" new careers and lifestyles that are more rewarding and fulfilling.