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For the past two centuries, brewing has been a constantly innovative and evolving industry, subject to changes in technology, taste and industrial structure. This ground-breaking book is one of the first to examine the industry from the perspectives of economic and business history. It combines chapters on the major European nations with chapters on the United States and Australia.

Canadian and Australian economic geographers provide a comparative analysis of the economies of the two countries as both nations attempt to redefine their roles in a rapidly changing world.

A passionate narrative of individual power, colourful characters, family rivalries, and foreign ownership of Canadas brewing industry.

To most Canadians, the Molson name is part of the very fabric of Canada. Since 1786, when John Molson founded his first brewery in Montreal, it has become synonymous with beer, hockey, and philanthropy. Few realize, however, how close the family came in recent years to losing control of the enterprise. Back to Beer...and Hockey offers intimate details of the life and work of Eric Molson, who not only saved the company, but positioned it to thrive as a global brewery into the twenty-first century. With unprecedented access to the Molson family, Helen Antoniou traces Eric Molson's evolution from a young brewmaster captivated by the chemistry of beer-making to chairman of Molson. Quiet by nature, he had to confront big egos, navigate complex boardroom politics, and even battle a disruptive cousin who tried to push him out of the way. Antoniou's carefully researched account details how the introverted Eric overcame his aversion to conflict to take the company from a failing conglomerate back to its core business of beer, eventually turning it into one of the world's leading brewers. Today, he has passed the torch to his sons, the seventh generation, but his steadfast vision prevails. An absorbing account of one man's struggle at the helm of an international brewing giant, Back to Beer...and Hockey shows how Eric Molson's guiding principles influenced the future of Molson – both the enterprise and the family.

Firms are at the very heart of modern day life. They come in a seemingly infinite variety - from transnationals to small firm, from corporations to branch plants, to subsidiaries and joint ventures, from subcontractors to franchisees, from sole proprietorships to partnerships, from manufacturers to service providers and retailers. For the most part we view them as the creators, destroyers, and repositories of jobs - the creators and destroyers of people's livelihoods, lives, and dreams. But, deciding just what a firm is is neither a simple nor a straightforward task. Against a background of the dynamic complexity and plurality that business forms (and firms) can assume, there is a constant search within academic research for the processes that create and maintain both enterprise and enterprises in capitalist societies: a search for a theory of the firm. This book addresses some of the gaps in the current state of the theory of the firm from an economic geography perspective: issues around the boundaries of the firm; the collective agency of the firm; the political firm, financial markets, and the state; and the firm in place.

An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies.