Entrepreneurial Edge 2 Book Bundle

This special 2-book bundle contains invaluable business advice for the budding entrepreneur from one of the best. In Everyday Entrepreneur, you will meet three individuals who all have entrepreneurial aspirations. The first is Tim, whose career is stagnating, despite having a good job. Tim has developed some software that could form the basis of his own business, but he can’t make the decision whether or not to set up on his own. Terry, a childhood friend, steers Tim into a class on entrepreneurship conducted by a mysterious person named Sam. The class includes two others: Grace, in her mid-thirties, and Mike, who is twenty-something. Sam invites his three students to learn to become entrepreneurs over a period of twelve days. By focusing on the qualities of a successful entrepreneur and by relying on a wide range of anecdotes, he cleverly leads all three to make important decisions about their future. In Family Entrepreneur, frustrated individuals, immersed in family businesses, enroll in a two-week course on entrepreneurship that will change their lives. For ten years Mary has been an office manager at her brother’s business and seen her younger brother join the company and receive share while she gets none. Plagued by doubts about her ability to change the culture in the family business or succeed outside it, Mary hears about a seminar series on family entrepreneurship and signs up. A crusty mentor named Sam conducts the seminars in a class that includes three others: a son considering taking over a family business, the owner of a successful company involving her two daughters, and a man with a stormy working relationship with his sister. Includes Everyday Entrepreneur Family Entrepreneur

This special 2-book bundle contains invaluable business advice for the budding entrepreneur from one of the best. In Everyday Entrepreneur, you will meet three individuals who all have entrepreneurial aspirations. The first is Tim, whose career is stagnating, despite having a good job. Tim has developed some software that could form the basis of his own business, but he can’t make the decision whether or not to set up on his own. Terry, a childhood friend, steers Tim into a class on entrepreneurship conducted by a mysterious person named Sam. The class includes two others: Grace, in her mid-thirties, and Mike, who is twenty-something. Sam invites his three students to learn to become entrepreneurs over a period of twelve days. By focusing on the qualities of a successful entrepreneur and by relying on a wide range of anecdotes, he cleverly leads all three to make important decisions about their future. In Family Entrepreneur, frustrated individuals, immersed in family businesses, enroll in a two-week course on entrepreneurship that will change their lives. For ten years Mary has been an office manager at her brother’s business and seen her younger brother join the company and receive share while she gets none. Plagued by doubts about her ability to change the culture in the family business or succeed outside it, Mary hears about a seminar series on family entrepreneurship and signs up. A crusty mentor named Sam conducts the seminars in a class that includes three others: a son considering taking over a family business, the owner of a successful company involving her two daughters, and a man with a stormy working relationship with his sister. Includes Everyday Entrepreneur Family Entrepreneur.

A three-book bundle of essential advice for budding entrepreneurs, coming from one of the best in business. Includes: Everyday Entrepreneur – #1 Tim, whose career is stagnating despite his having a good job, has developed some software that could be the basis of his own successful business, but he can’t decide whether to set up on his own, which is how he ends up in a class on entrepreneurship conducted by a man named Sam. By focusing on the qualities of a successful entrepreneur and by learning from Sam’s wide-ranging experience, Tim and his fellow students learn to make important decisions about their future. Family Entrepreneur – #2 Sam returns as frustrated individuals immersed in family businesses enroll in his entrepreneurship course. For ten years Mary has worked at her brother’s business, and has seen her younger brother join the company and receive shares while she got none. Driven by doubts about her ability to change the culture of the business or succeed outside it, Mary signs up with Sam. Her class includes three others: a son considering taking over a family business, a successful business owner employing her two daughters, and a man with a stormy working relationship with his sister. Ageless Entrepreneur – #3 This book explores the economic, social, and technological forces that are pushing people into business for themselves at earlier and later stages in their lives than in the past. Whatever their reasons — doors opened by new technology, the self-reliance of owning a robust business — students gather once more to learn how to succeed at any age.

A three-book bundle of essential advice for budding entrepreneurs, coming from one of the best in business. Includes: Everyday Entrepreneur – #1 Tim, whose career is stagnating despite his having a good job, has developed some software that could be the basis of his own successful business, but he can’t decide whether to set up on his own, which is how he ends up in a class on entrepreneurship conducted by a man named Sam. By focusing on the qualities of a successful entrepreneur and by learning from Sam’s wide-ranging experience, Tim and his fellow students learn to make important decisions about their future. Family Entrepreneur – #2 Sam returns as frustrated individuals immersed in family businesses enroll in his entrepreneurship course. For ten years Mary has worked at her brother’s business, and has seen her younger brother join the company and receive shares while she got none. Driven by doubts about her ability to change the culture of the business or succeed outside it, Mary signs up with Sam. Her class includes three others: a son considering taking over a family business, a successful business owner employing her two daughters, and a man with a stormy working relationship with his sister. Ageless Entrepreneur – #3 This book explores the economic, social, and technological forces that are pushing people into business for themselves at earlier and later stages in their lives than in the past. Whatever their reasons — doors opened by new technology, the self-reliance of owning a robust business — students gather once more to learn how to succeed at any age.

A three-book bundle of essential advice for budding entrepreneurs, coming from one of the best in business. Includes: Everyday Entrepreneur - #1 Tim, whose career is stagnating despite his having a good job, has developed some software that could be the basis of his own successful business, but he can't decide whether to set up on his own, which...

"The Entrepreneurial Edge: Building a Profitable Business from Scratch" is a comprehensive guide to starting and growing a successful business from the ground up. This book is ideal for aspiring entrepreneurs who want to learn how to turn their innovative ideas into profitable ventures. The book begins with an introduction to entrepreneurship and its fundamental principles, including the mindset, traits, and skills required to succeed as an entrepreneur. It then moves on to business planning, where readers will learn how to create a business plan, identify market opportunities, and assess the competition. Next, the book covers the various financing options available to entrepreneurs, including bootstrapping, crowdfunding, and venture capital. It also discusses the legal and regulatory issues that entrepreneurs need to be aware of when starting and running a business. Marketing and branding are critical components of any successful business, and this book provides valuable insights into how to develop a marketing strategy, build a brand, and effectively promote your products or services. The book also covers sales and customer service, which are essential for creating long-term customer relationships. Operations and project management are important aspects of running a business, and this book provides practical tips for streamlining processes, optimizing productivity, and managing projects effectively. The book also covers human resources, including hiring, training, and managing employees. Technology and innovation are transforming the business landscape, and this book provides valuable insights into how entrepreneurs can leverage technology to gain a competitive edge. The book also covers growth strategies, including how to scale your business and expand into new markets. Managing change and crisis is an essential skill for entrepreneurs, and this book provides practical advice for navigating uncertain times and overcoming obstacles. The book also covers leadership and management, including how to build a high-performing team and inspire others to achieve their full potential. The book concludes with a discussion of entrepreneurship in the digital age, including how to leverage technology and social media to grow your business. It also covers exit strategies, including how to sell your business or pass it on to the next generation. Overall, "The Entrepreneurial Edge: Building a Profitable Business from Scratch" is an invaluable resource for anyone who wants to start and grow a successful business. It provides practical advice, real-world examples, and expert insights into all aspects of entrepreneurship, making it a must-read for aspiring entrepreneurs and business owners alike.

Help your business stand out and grow its potential with this two-book collection of essential guides to creating a sticky brand and keeping the human touch in business. Includes: Sticky Branding: 12.5 Principles to Stand Out, Attract Customers, and Grow an Incredible Brand Stand out, attract customers and grow your company into a sticky brand. Sticky Branding provides practical, tactical ideas of how mid-market companies — companies with a marketing budget, but not a vast one — are challenging the status quo and growing sticky brands. Touch: Five Factors to Growing and Leading a Human Organization For better or worse, digital business has fundamentally changed how organizations hire, market their services, and connect with stakeholders. The problem is, in an effort to use technology to connect more effectively, we have lost the humanity — that critical person-to-person connection. This book will show you how to restore that connection.