Getting It Printed

Planning for results -- Using type and graphics -- Mastering color -- Controlling photographs -- Prepress workflows -- Paper and ink -- Offset printing -- Other printing methods -- Finishing and binding -- Working with printers. Includes index.

New edition of the extraordinarily clear and comprehensive guide first published in 1986. Subtitled: How to Work with Printers and Graphic Arts Services to Assure Quality, Stay on Schedule, and Control Costs--all of which is intelligently and intelligibly explained. Annotation copyright by Book News, Inc., Portland, OR

A comprehensive resource to understanding the hand-press printing of early books Studying Early Printed Books, 1450 - 1800 offers a guide to the fascinating process of how books were printed in the first centuries of the press and shows how the mechanics of making books shapes how we read and understand them. The author offers an insightful overview of how books were made in the hand-press period and then includes an in-depth review of the specific aspects of the printing process. She addresses questions such as: How was paper made? What were different book formats? How did the press work? In addition, the text is filled with illustrative examples that demonstrate how understanding the early processes can be helpful to today’s researchers. Studying Early Printed Books shows the connections between the material form of a book (what it looks like and how it was made), how a book conveys its meaning and how it is used by readers. The author helps readers navigate books by explaining how to tell which parts of a book are the result of early printing practices and which are a result of later changes. The text also offers guidance on: how to approach a book; how to read a catalog record; the difference between using digital facsimiles and books in-hand. This important guide: Reveals how books were made with the advent of the printing press and how they are understood today Offers information on how to use digital reproductions of early printed books as well as how to work in a rare books library Contains a useful glossary and a detailed list of recommended readings Includes a companion website for further research Written for students of book history, materiality of text and history of information, Studying Early Printed Books explores the many aspects of the early printing process of books and explains how their form is understood today.

The books that we choose to keep -- let alone read -- can say a lot about who we are and how we see ourselves. In My Ideal Bookshelf, dozens of leading cultural figures share the books that matter to them most; books that define their dreams and ambitions and in many cases helped them find their way in the world. Contributors include Malcolm Gladwell, Thomas Keller, Michael Chabon, Alice Waters, James Patterson, Maira Kalman, Judd Apatow, Chuck Klosterman, Miranda July, Alex Ross, Nancy Pearl, David Chang, Patti Smith, Jennifer Egan, and Dave Eggers, among many others. With colorful and endearingly hand-rendered images of book spines by Jane Mount, and first-person commentary from all the contributors, this is a perfect gift for avid readers, writers, and all who have known the influence of a great book.

With this much-needed new book, designers learn precisely what they must do to prepare their brochures, posters, books, magazines, and other materials for trouble-free, high-quality printing. Addressing the single greatest challenge facing the professional designer today, calibrating images and layouts to match press specifications, the author shows how to use common digital-layout and image-management programs to their best advantage. Delays and additional costs previously incurred to fix disappointing proofs can now be eliminated, saving designers both time and money. Supplanting other books on the subject, which focused on predigital practice and are now out of date, Getting It Right in Print explains prepress processes in easily understandable terms that will give designers a firm grounding in the fundamentals of this complex subject. Whether they are learning to adjust trapping to appropriate levels, mix colors successfully, or master techniques to make images (even ones downloaded from the Internet) look good in print, designers gain the know-how they need to get the results they want.

A 260-page, full-color book that will help you: STOP REACTING TO NOISE. START RESPONDING TO SIGNALS. Measures of Success shows business leaders how. A PRACTICAL GUIDE FOR HOW TO MANAGE YOUR METRICS Organizations depend on metrics for their business. Question is, are they helping people do the right things? Or, encouraging them to overreact to every uptick, downturn, and change? In other words, reacting to noise. Noise is present in every metric. But, it's our reaction to noise that causes waste and stress. Too often, people don't recognize this. Like feeling stuck on a rollercoaster you no longer enjoy. We do and explain things that don't help us improve. At the cost of doing things that do. No need to be jittery about every change in a metric. Not by a long shot. Measures of Success shows a better way to chart and manage your metrics, in any organization or setting. For your business processes and activities, you need to know what's working, what's not, and what to change. And why. Then, you can determine what to stop doing, what to start doing, what to keep doing. So you can... Jump off the metrics rollercoaster, by responding to signals. Systematically. Sustainably. Learn how to identify meaningful signals in a metric. To respond just right. Or perhaps, not at all. You'll learn how with methods easy to understand, making it obvious what activities to do next. Loads of vivid stories and clear examples from healthcare, software companies, and more. With compelling case studies from the news and personal lives, too. "What gets measured gets managed." We've all heard that. But did you ever learn how to manage a metric? This ain't about gaming the system or fudging the numbers. This is about delivering real value, understood by everyone, and proven with data. Learn a better way to manage your measures. WHO IS MEASURES OF SUCCESS FOR? EXECUTIVES AND LEADERS...in healthcare, manufacturing, and services. Who know what to measure, and are now ready to learn how to manage those measurements. And... WILLING TO... Challenge and change the way things are done today Motivate workers to think and do them better tomorrow Coach people, versus telling them what to do Be responsible for results, not hold others accountable Encourage people to collaborate, not compete Help people sleep better at night because they're improving their work during the day TO BE CLEAR Measures of Success is not for leaders who'd rather give orders. Then, blame others when things go south. That whole hit the target or else thing... won't create real change, nor real value. But that ain't you, right? AFTER READING MEASURES OF SUCCESS ...you'll be able to answer three critical questions for your business. Are we achieving our target? And, how often? Occasionally? Consistently? Are we improving? And, can we predict our future performance? How do we improve? And, when do we react? When do we ignore? When do we improve? ...AND HOW CAN WE PROVE WE'RE IMPROVING? How would you feel if you could answer these questions for your business? Measures of Success shows you how. PROCESS BEHAVIOR CHARTS This book teaches you a proven method for filtering out noise, so we can identify signals. This means we waste less time chasing our tail and more time responding to signals that really matter, heading off small problems before they become big, or showing that we've boosted performance in significant and sustainable ways.

This is a practical and comprehensive guide to all aspects of writing about science and technology, including both `how to write' and the practical and commercial aspects of publishing as they affect an author. Special features of technical writing are discussed in detail. It also gives special attention to problems facing writers of instruction manuals in catering for users with a wide range of technical backgrounds.