Green Business Green Values And Sustainability

Today greenness is goodness; non-greenness is not an option. It is therefore critical to advance thinking on why and how business, consumers and policy makers can contribute to the goal of sustainable global wealth creation. This volume analyzes the strategic sustainability issues confronting contemporary business, and explores the transformation in values, strategies, and practices needed by modern businesses to attain sustainable business. It is is developed from a Global Business Symposium organized by the Centre for International Business and Management (CIBAM) at Cambridge University in February 2009, which brought together leading academics, scientists and engineers, government leaders, and business executives to consider the transformation in business values and strategies implicit in sustainability. Green Business, Green Values and Sustainability offers a concise and definitive book on the green transformation of business in major sectors including government, finance, energy, and retail. Different solutions to sustainability are explored including ethical approaches, alternative environmental strategies, corporate responsibility, and carbon reductions.

Today greenness is goodness; non-greenness is not an option. It is therefore critical to advance thinking on why and how business, consumers and policy makers can contribute to the goal of sustainable global wealth creation. This volume analyzes the strategic sustainability issues confronting contemporary business, and explores the transformation in values, strategies, and practices needed by modern businesses to attain sustainable business. It is is developed from a Global Business Symposium organized by the Centre for International Business and Management (CIBAM) at Cambridge University in February 2009, which brought together leading academics, scientists and engineers, government leaders, and business executives to consider the transformation in business values and strategies implicit in sustainability. Green Business, Green Values and Sustainability offers a concise and definitive book on the green transformation of business in major sectors including government, finance, energy, and retail. Different solutions to sustainability are explored including ethical approaches, alternative environmental strategies, corporate responsibility, and carbon reductions.

Sustainability has become an unavoidable topic in modern society. In order for sustainable development to be fully achieved, it must be integrated into the planning and measurement systems of business enterprises. Green Initiatives for Business Sustainability and Value Creation is an essential reference source including the most recent scholarly research on the development and application of green business models for contemporary organizations, with a focus on possible contexts and constructs of closed loop supply chain management. Featuring extensive coverage on topics such as consumption behavior, political economy, and structural modeling, this book is ideally designed for academicians, researchers, and professionals seeking current research on the importance of strategic green business practices.

This book provides rich new empirical evidence on green business as it examines its variation between industries and nations, and over time. It demonstrates the deep historical origins of endeavors to create for-profit businesses that were more responsible and sustainable, but also how these strategies have faced constraints, trade-offs and challenges of legitimacy. Based on extensive interviews and archives from around the world, the book asks why green business succeeds more in some contexts than others, and draws lessons from failure as well as success.

The issues of sustainability and corporate social responsibility have become vital discussions in many industries within the public and private sectors. In the business realm, incorporating practices that serve the overall community and ecological wellbeing can also allow businesses to flourish economically and socially. Green Business: Concepts, Methodologies, Tools, and Applications is a vital reference source for the latest research findings on the challenges and benefits of implementing sustainability into the core functions of contemporary enterprises, focusing on how green approaches improve operations. Highlighting a range of topics such as corporate sustainability, green enterprises, and circular economy, this multi-volume book is ideally designed for business executives, business and marketing professionals, business managers, academicians, and researchers actively involved in the business industry.

From the Publishers Weekly review: "Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though "no company the authors know of is on a truly long-term sustainable course," Esty and Winston label the forward-thinking, green-friendly (or at least green-acquainted) companies WaveMakers and set out to assess honestly their path toward environmental responsibility, and its impact on a company's bottom line, customers, suppliers and reputation. Following the evolution of business attitudes toward environmental concerns, Esty and Winston offer a series of fascinating plays by corporations such as Wal-Mart, GE and Chiquita (Banana), the bad guys who made good, and the good guys-watchdogs and industry associations, mostly-working behind the scenes. A vast number of topics huddle beneath the umbrella of threats to the earth, and many get a thorough analysis here: from global warming to electronic waste "take-back" legislation to subsidizing sustainable seafood. For the responsible business leader, this volume provides plenty of (organic) food for thought. "

Annotation Presenting 150 signed entries, this book provides an overview of key principles, approaches, strategies, and tools businesses have used to reduce environmental impacts and contribute to sustainability.

Everything you need to know to green your business and grow your profit. • The truth about what climate change means for your business • The truth about running lean and green • The truth about future proofing your business Simply the best thinking THE TRUTH AND NOTHING BUT THE TRUTH This book reveals 52 PROVEN GREEN STRATEGIES and bite-size, easy-to-use techniques that get results. “This little book is inspiring in its range and practicality—not just for CEOs, but for every member of the enterprise…an exceptionally useful guide for ‘going green’ at any scale of enterprise.” CHIP CONLEY, CEO, Joie de Vivre Hospitality “In a world where green business advice is rampant, this is the one resource you need: a field guide that combines insight and inspiration with a solid, actionable path forward.” JOEL MAKOWER, Executive Editor, GreenBiz.com