Handbook To Assess The Impacts Of Constrained Parking At Airports

TRB's Airport Cooperative Research Program (ACRP) Report 34: Handbook to Assess the Impacts of Constrained Parking at Airports explores different types of parking constraints that airports experience and highlights tools to assess the impacts of the constraints and strategies to deal with them. The handbook includes a predictive modeling tool in a CD-ROM format designed to help determine the effects of implementing various parking strategies. The CD is also available for download from TRB's website as an ISO image.

"TRB's Airport Cooperative Research Program (ACRP) Synthesis 48: How Airports Measure Customer Service Performance examines the strategic importance of customer service and how airports are measuring the quality of customer service."-- Publisher's description.

By taking corporate marketing concepts and applying them to countries, nation branding is a way for these regions to enhance their reputations and project a desired image for international recognition. New modes of publicity and marketing geared towards geographic location fall into this category, leading nation branding to have vast benefits for the economies and societies of countries. New marketing strategies have emerged and are being adopted to consequently brand countries with the purpose of economic growth. By studying these emerging strategies and methods, nations can best develop a desired brand and reputation to foster growth and prosperity. Global Developments in Nation Branding and Promotion: Theoretical and Practical Approaches presents the functionality of nation branding in benefiting the positioning and identity promotion of nations. The chapters address theoretical considerations of the nature of nation brands and their implications in measuring branding inference. Covering topics such as country of origin association, memory politics, and international relations, this premier reference source is an excellent resource for brand managers, politicians, government officials, marketers, communication consultants, business leaders and executives, students and educators of higher education, researchers, and academicians.

Airport employees are vital to the operation of an airport. They staff the airport on a daily basis from well before the first flight operation until after the last flight operation, which at many airports is 24 hours a day, 365 days a year. Airport employees generate a significant number of vehicle trips to and from the airport each day, which impacts air quality, airport traffic conditions, and traffic in the communities surrounding the airport and on the freeway system. The purpose of this report was to determine what is known about airport employee commute patterns and commute modes, what programs are being offered to airport employees by the airport operator or a transportation management association (TMA) to provide them with alternatives to the drive alone commute to work, how progress is being monitored, what is known about the effectiveness of airport employee commute options (ECO) programs, what the challenges are for the providers of such programs, and to research some ECO programs offered by non-airport employers for program elements that may have applicability in the airport environment. This report was accomplished through a literature search of airport employee commute programs, commute programs offered by non-airport employers that may have applicability in the airport environment, and through interviews with four U.S. and one U.K. airport operators (of 16 airports and 3 TMAs identified, 84 percent interviewed) that offer comprehensive airport ECO programs. Each of the five case studies provides an example of how ECO strategies are applied in the airport environment.

This guidebook presents various parking strategies and technologies that are employed, or have potential applications, at airports in the United States. This guidebook will assist airport operators in (1) determining their specific goals as they relate to public parking and their customer needs; (2) gaining an understanding of the parking strategies and technologies that correspond to their goals; and (3) evaluating benefits, costs, and implementation. With parking as the primary source of non-airline revenue at airports, and usually the customer's first and last experience with the airport, it is an important focus in an airport's overall strategic plan. ACRP Report 24 provides - in a single source - a buffet of parking strategies and technologies to complement and achieve airport operators' long-term goals and objectives. This guidebook will be useful to airport parking owners and operators, and their consultants, as they strive to better accommodate the needs of their customers, improve customer service, increase operational efficiency, and enhance net revenues.