How Documentaries Went Mainstream

"Documentary feature films have historically existed on the margins of mainstream media. In the U.S., enterprising documentarians have spent most of the past 60 years struggling to find a larger, broader audience for their films. Often negatively associated with longform television journalism and tedious educational programming, documentaries have rarely escaped their perceived status as "cultural vegetables" - good for you, but relatively unappealing. Recently, this marginal status has shifted quite dramatically. Nearly unthinkable a decade ago, documentary films have become reliable earners at the U.S. box office. In 2018 alone, Won't You Be My Neighbor? made almost $23 million, They Shall Not Grow Old and Free Solo each earned almost $18 million, RBG netted $14 million, and Three Identical Strangers earned $12 million. In addition to their theatrical presence, documentary films are ubiquitous on cable channels and streaming video services, which have made documentary programming a key component of their offerings to subscribers. In 2019, Netflix paid the highest price for a documentary out of the Sundance Film Festival: $10 million for Knock Down the House about four working-class women, including Alexandria Ocasio-Cortez, running for Congress in the 2018 midterm elections. Longtime documentary champion and former head of HBO Documentary Sheila Nevins said that Netflix was playing with "Monopoly money" by acquiring the documentary at such a high price, but she also granted that this was a trend across the board. Industry journalists took note. This surge in popularity had made documentaries nearly ubiquitous. In 2019, think-pieces from CBS News, NPR, Los Angeles Times, and The Ringer all simultaneously proclaimed a new Golden Age of Documentary. With broad public interest and robust investment in their production, documentary films are definitively more popular and prestigious than ever before"--

"Documentary feature films have historically existed on the margins of mainstream media. In the U.S., enterprising documentarians have spent most of the past 60 years struggling to find a larger, broader audience for their films. Often negatively associated with longform television journalism and tedious educational programming, documentaries have rarely escaped their perceived status as "cultural vegetables" - good for you, but relatively unappealing. Recently, this marginal status has shifted quite dramatically. Nearly unthinkable a decade ago, documentary films have become reliable earners at the U.S. box office. In 2018 alone, Won't You Be My Neighbor? made almost $23 million, They Shall Not Grow Old and Free Solo each earned almost $18 million, RBG netted $14 million, and Three Identical Strangers earned $12 million. In addition to their theatrical presence, documentary films are ubiquitous on cable channels and streaming video services, which have made documentary programming a key component of their offerings to subscribers. In 2019, Netflix paid the highest price for a documentary out of the Sundance Film Festival: $10 million for Knock Down the House about four working-class women, including Alexandria Ocasio-Cortez, running for Congress in the 2018 midterm elections. Longtime documentary champion and former head of HBO Documentary Sheila Nevins said that Netflix was playing with "Monopoly money" by acquiring the documentary at such a high price, but she also granted that this was a trend across the board. Industry journalists took note. This surge in popularity had made documentaries nearly ubiquitous. In 2019, think-pieces from CBS News, NPR, Los Angeles Times, and The Ringer all simultaneously proclaimed a new Golden Age of Documentary. With broad public interest and robust investment in their production, documentary films are definitively more popular and prestigious than ever before"--

This book explores the industrial and personal challenges faced by filmmakers in bringing the current worldwide craze for documentary films and series to screens small and large. Utilizing a number of case studies drawn from in-depth interviews with acclaimed documentary directors, producers, and screenwriters from around the world, Phoebe Hart offers a thematic analysis to reveal the risks and opportunities for practitioners. Hart examines these themes in the context of current scholarship to provide insight into the modes and methods of making factual screen content as she engages with the documentary form and the marking of it, acquisition of mastery and inspiration, and specific rituals and habits of practice. From the unique vantage point of being a “pracademic” – that is, being both a successful documentary filmmaker and a recognized screen researcher and teacher - Hart ultimately argues for greater support of filmmakers and pursuit of a deeper understanding of creative processes.

Documentary film can encompass anything from Robert Flaherty's pioneering ethnography Nanook of the North to Michael Moore's anti-Iraq War polemic Fahrenheit 9/11, from Dziga Vertov's artful Soviet propaganda piece Man with a Movie Camera to Luc Jacquet's heart-tugging wildlife epic March of the Penguins. In this concise, crisply written guide, Patricia Aufderheide takes readers along the diverse paths of documentary history and charts the lively, often fierce debates among filmmakers and scholars about the best ways to represent reality and to tell the truths worth telling. Beginning with an overview of the central issues of documentary filmmaking--its definitions and purposes, its forms and founders--Aufderheide focuses on several of its key subgenres, including public affairs films, government propaganda (particularly the works produced during World War II), historical documentaries, and nature films. Her thematic approach allows readers to enter the subject matter through the kinds of films that first attracted them to documentaries, and it permits her to make connections between eras, as well as revealing the ongoing nature of documentary's core controversies involving objectivity, advocacy, and bias. Interwoven throughout are discussions of the ethical and practical considerations that arise with every aspect of documentary production. A particularly useful feature of the book is an appended list of "100 great documentaries" that anyone with a serious interest in the genre should see. Drawing on the author's four decades of experience as a film scholar and critic, this book is the perfect introduction not just for teachers and students but also for all thoughtful filmgoers and for those who aspire to make documentaries themselves. About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

Spring 1940. With Britons facing what has become known as the Bore War - nothing much seems to have happened yet - Maisie Dobbs is asked to investigate the disappearance of a local lad, a young apprentice craftsman working on a "hush-hush" government contract. As Maisie's inquiry reveals a possible link to the London underworld, so the country is bracing for a possible enemy invasion amid news of the British expeditionary force stranded along the French coast. And another mother is worried about a missing son - but this time the boy in question is one beloved by Maisie.

The documentary has achieved rising popularity over the past two decades, thanks to streaming services like Netflix and Hulu. Despite this fact, documentary studies still tends to favor works that appeal primarily to specialists and scholars. Reclaiming Popular Documentary reverses this longstanding tendency by showing that documentaries can be--and are--made for mainstream or commercial audiences. Editors Christie Milliken and Steve Anderson, who consider popular documentary to be a subfield of documentary studies, embrace an expanded definition of popular to acknowledge documentary's many evolving forms, including branded entertainment, fictional hybrids, and works with audience participation. Together, these essays address emerging documentary forms--including web-docs, virtual reality, immersive journalism, viral media, interactive docs, and video-on-demand--and offer the critical tools that viewers need in order to analyze contemporary documentaries and consider how they are persuaded by and represented in documentary media. By combining perspectives of scholars and makers, Reclaiming Popular Documentary brings new understandings and international perspectives to familiar texts using critical models that will engage media scholars and fans alike.

Consumer culture is becoming increasingly diverse. Markets are fragmenting. More bespoke solutions are stealing share from companies who innovate for the masses. Yet companies continue to use practices that assume the opposite, creating a fundamental disconnect between why a company does what it does, and why people buy from that company. Understanding what microcultures are and how they work can help counter this. This book will provide current and future leaders with a learnable, teachable, repeatable, and most importantly, scalable framework with which to drive true organizational transformation. It will help leaders get past the industry-led lens that they've unknowingly become accustomed to and explore opportunities through a purely consumer-led, empathic lens. It will enable you to create solutions for the influential microcultures today, that will shape the macrocultures that will impact your business tomorrow.

1. DESIRING NATURES -- 2. CONQUERING NATURES -- 3. SPIRITUAL NATURES -- 4. EROTIC NATURES -- 5. RISKY NATURES -- 6. RESTORATIVE NATURES -- Appendix : List of Contemporary American Adrenaline Narratives.