Identity Tourism

To imagine a nation, nationalists must construct a national story about their history and culture that defines them as a people, and counters the negative story circulated by their enemies. This book examines the role of tourism in the construction of national identity.

By understanding tourist destinations through the lens of national identity, the tourist may develop a deeper appreciation of the destination. Further, tourism marketers and planners may be better equipped to promote and manage the destination, particularly with regard to expectations of the potential visitor. Tourism and National Identities is the first volume to fully explore the relationship between tourism and national identities and the multiple ways in which cultural tourism, events and celebrations contribute to national identity. It examines core topics critical to understanding this relationship including: tourism branding, stereotyping and national identity; tourism-related representation and experience of national identity; tourism visitation/site/event management and the relationship to cultural tourism. The book looks at a range of international tourist sites and events, combines multidisciplinary perspectives and international cases to provide a thorough academic analysis. The interconnecting area of cultural tourism and national identity has been largely overlooked in the academic literature to date. This book gives considerable analysis to the complex relationship between the two domains and indeed, the multifaceted strategies used to define that relationship. Written by an international team of leading academics, Tourism and National Identities will be of interest to students, researchers and academics in tourism and related disciplines such as events, cultural studies and geography.

In the late eighteenth and nineteenth centuries, legions of English citizens headed north. Why and how did Scotland, once avoided by travelers, become a popular site for English tourists? In Tourism and Identity in Scotland, 1770-1914, Katherine Haldane Grenier uses published and unpublished travel accounts, guidebooks, and the popular press to examine the evolution of the idea of Scotland. Though her primary subject is the cultural significance of Scotland for English tourists, in demonstrating how this region came to occupy a central role in the Victorian imagination, Grenier also sheds light on middle-class popular culture, including anxieties over industrialization, urbanization, and political change; attitudes towards nature; nostalgia for the past; and racial and gender constructions of the "other." Late eighteenth-century visitors to Scotland may have lauded the momentum of modernization in Scotland, but as the pace of economic, social, and political transformations intensified in England during the nineteenth century, English tourists came to imagine their northern neighbor as a place immune to change. Grenier analyzes the rhetoric of tourism that allowed visitors to adopt a false view of Scotland as untouched by the several transformations of the nineteenth century, making journeys there antidotes to the uneasiness of modern life. While this view was pervasive in Victorian society and culture, and deeply marked the modern Scottish national identity, Grenier demonstrates that it was not hegemonic. Rather, the variety of ways that Scotland and the Scots spoke for themselves often challenged tourists' expectations.

Travel, Tourism and Identity addresses the psychological and social adjustments that occur when people make contact with others outside their social, cultural, or linguistic groups. Whether such contact is the result of tourism, seeking exile, or relocating abroad, the volume's contributors demonstrate how one's identity, cultural assumptions, and worldview can be brought into question. In some cases, the traveller finds that bridging the social and cultural gap between himself and the new society is fairly easy. In other cases, the traveller discovers that reorienting himself requires absorbing a new cultural history and traditions. The contributors argue that making these adjustments will surely enhance the traveller's or tourist's experience; otherwise the traveller or tourist will be at risk of becoming a marginalized figure, one disconnected from the society that surrounds him. This latest volume in the Culture & Civilization series features a collection of essays on travel and tourism. The essays cover a range of topics from historical travels to modern social identities. They discuss ancient travels, contemporary travels in Europe, Africa and sustainable eco-tourism, and the politics of tourism. Essays also address experiences of Grenada's "Spice Island" identity, and the effects of globalization and migrations on personal identity.

Travel, Tourism and Identity addresses the psychological and social adjustments that occur when people make contact with others outside their social, cultural, or linguistic groups. Whether such contact is the result of tourism, seeking exile, or relocating abroad, the volume's contributors demonstrate how one's identity, cultural assumptions, and worldview can be brought into question. In some cases, the traveller finds that bridging the social and cultural gap between himself and the new society is fairly easy. In other cases, the traveller discovers that reorienting himself requires absorbing a new cultural history and traditions. The contributors argue that making these adjustments will surely enhance the traveller's or tourist's experience; otherwise the traveller or tourist will be at risk of becoming a marginalized figure, one disconnected from the society that surrounds him. This latest volume in the Culture & Civilization series features a collection of essays on travel and tourism. The essays cover a range of topics from historical travels to modern social identities. They discuss ancient travels, contemporary travels in Europe, Africa and sustainable eco-tourism, and the politics of tourism. Essays also address experiences of Grenada's "Spice Island" identity, and the effects of globalization and migrations on personal identity.

Studies of cultural tourism and indigenous identity are fraught with questions concerning exploitation, entitlement, ownership and authenticity. Unease with the idea of leveraging a group identity for commercial gain is ever-present. This anthology articulates some of these debates from a multitude of standpoints. It assimilates the perspectives of members of indigenous communities, non-governmental organizations, tourism practitioners and academic researchers who participated in an action research project that aims to link research to development outcomes.

Around the world, tourists are drawn to visit murals painted on walls. Whether heritage asset, legacy leftover, or contested art space, the mural is more than a simple tourist attraction or accidental aspect of tourism material culture. They express something about the politics, heritage and identity of the locations being visited, whether a medieval fresco in an Italian church, or modern political art found in Belfast or Tehran. This interdisciplinary and highly international book explores tourism around murals that are either evolving or have transitioned as instruments of politics, heritage and identity. It explores the diverse messaging of these murals: their production, interpretation, marketing and – in some cases – destruction. It argues that the mural is more than a simple tourist attraction or accidental aspect of tourism material culture. Murals and Tourism will be valuable reading for those interested in cultural geography, tourism, heritage studies and the visual arts.

This book is a collection of essays that examines the social, political and cultural impact of tourism on Irish society. Irish Tourism deals with both the historical experience of Irish tourism and with the contemporary influence of tourism on different areas of Irish life and cultural self-representation. The work situates the developments in Irish tourism within the broader context of globalisation and the role of tourism in a changing international order.