Instructor S Resource Guide Transparency Masters And Video Guide

This text explains how firms achieve strategic competitiveness, emphasizing integration of resources and capabilities to obtain a sustained competitive advantage. The text integrates the resource-based view of the firm with the more traditional model.

Designed for a one or two semester non-majors course in introductory biology taught at most two and four-year colleges. This course typically fulfills a general education requirement, and rather than emphasizing mastery of technical topics, it focuses on the understanding of biological ideas and concepts, how they relate to real life, and appreciating the scientific methods and thought processes. Given the authors' work in and dedication to science education, this text's writing style, pedagogy, and integrated support package are all based on classroom-tested teaching strategies and learning theory. The result is a learning program that enhances the effectiveness & efficiency of the teaching and learning experience in the introductory biology course like no other before it.