Make Yourself A Little Bit Famous

In today’s noisy marketplace, it’s crucial you find ways to get noticed. But do you shy away from the spotlight for fear of feeling like an idiot or looking like a show-off? Do you see others out there, attracting the kind of attention you wish you could get? If so, you need to Make Yourself a Little Bit Famous! Jam-packed with stories, advice, case studies and encouragement, Penny shares pro-tips on: getting on TV and radio and acing your appearances, bossing it as a speaker and when you present to people, shining when you take part in or chair a panel discussion. If you want to be a best-kept secret, then step away from this book. But if you recognise the value of raising your profile for your business or career, then step up – because now is the right time for you to make yourself a little bit famous.

Learn insider secrets for career success from THE personal branding strategist. Celebrity entertainers, star athletes, and corporate icons didn't accidentally wind up at the top-they branded their way there. Now you, too, can leverage the power of a personal brand, harness your potential and take charge of your career. Using strategies from the playbook of the Mad Men of Madison Avenue, advertising guru Catherine Kaputa serves as your personal branding coach in You Are A Brand! 2nd Edition: In Person and Online, How Smart People Brand Themselves for Business Success. Kaputa has expanded her 2007 award-winning classic to include new chapters on crafting your own "elevator speech" and leveraging the power of social media. This updated edition explores strategies and tactics to tap into the power of words, learn the principles of visual identity, think in terms of markets, and execute a self-brand action plan that is unique and memorable. Combining today's hottest business concepts with the realities of the modern workplace, You Are a Brand! 2nd Edition highlights the self-branding odysseys of savvy professionals and budding entrepreneurs-Catherine Kaputa will coach you to take charge of your career through the one-of-a-kind brand that is YOU.

This may come as a shock, but brilliant writing and clever wordplay do not a published author make. True, you’ll actually have to write if you want to be a writer, but ultimately literary success is about much more than putting pen to paper (or fingers to keys). Before you snap your pencil in half with frustration, please consider the advice writer, teacher, and self-made lit star Ariel Gore offers in this useful guide to realizing your literary dreams. If you find yourself writing when you should be sleeping and scribbling notes on odd pieces of paper at every stoplight, you might as well enjoy the fruits of your labor. How to Become a Famous Writer Before You’re Dead is an irreverent yet practical guide that combines solid writing advice with guerrilla marketing and promotion techniques guaranteed to launch you into print—and into the limelight. You’ll learn how to: • Reimagine yourself as a buzz-worthy artist and entrepreneur• Get your work and your name out in the world where other people can read it• Be an anthology slut and a brazen self-promoter• Apply real-world advice and experience from lit stars like Dave Barry, Susie Bright, and Dave Eggers to your own careerCheaper than an M.F.A. but just as informative, How to Become a Famous Writer Before You’re Dead is your catapult to lit stardom. Just don’t forget to thank Ariel Gore for her inspiring, hands-on plan in the acknowledgments page of your first novel!

Write a self-help book that makes a difference If you’re a coach, therapist, or trainer wanting to write a book that transforms your readers’ lives, you may feel unsure about what’s involved. How do you translate the words that come so effortlessly when you’re with a client into inspirational and convincing advice on the page? What’s the secret? This is the book that guides you on your journey to becoming a successful self-help author. It gives you everything you need to write, publish, and promote a book that does justice to your ideas and expertise. DEFINE YOUR BOOK Understand what you want to achieve with your book, the exact topic to write about, who your readers are, and what kind of self-help guide it will be. So many authors miss this vital step. OUTLINE YOUR BOOK Discover easy and effective ways of structuring your content so that it effortlessly takes your readers from problem to solution. WRITE YOUR BOOK Learn how to win over your readers’ hearts and minds by writing clearly, persuasively, and authentically. PUT YOUR BOOK OUT THERE Uncover the mysteries of editing, publishing, and marketing your book so that it reaches a ready-made audience of willing readers. GINNY CARTER is a bestselling ghostwriter of over 25 books, a book coach, and an award-winning author in her own right. Specialising in self-help guides, business books, and memoirs, she’s ghosted books on a wide variety of topics. Ginny is also the author of the award-winning Your Business, Your Book, which takes you through the key steps for planning, writing, and promoting a business book. Learn more at www.marketingtwentyone.co.uk

'A definitive guide, in here you'll find everything you need' S. J. Watson With over 4,000 industry contacts and over eighty articles from a wide range of leading authors and publishing industry professionals, the latest edition of this bestselling Yearbook is packed with all of the practical information, inspiration and guidance you need at every stage of your writing and publishing journey. Designed for authors and illustrators across all genres and markets, it is relevant for those looking for a traditional, hybrid or self-publishing route to publication; writers of fiction and non-fiction, poets and playwrights, writers for TV, radio and videogames. If you want to find a literary or illustration agent or publisher, would like to self-publish or crowdfund your creative idea then this Yearbook will help you. As well as sections on publishers and agents, newspapers and magazines, illustration and photography, theatre and screen, there is a wealth of detail on the legal and financial aspects of being a writer or illustrator. Includes advice from writers such as Peter James, Cathy Rentzenbrink, S.J. Watson, Kerry Hudson, and Samantha Shannon. Additional articles, free advice, events information and editorial services at www.writersandartists.co.uk