Mastering Japan Business

From the authors of the best-selling Japanese for Busy People series comes a must have for intermediate and advanced learners who want to focus on building business Japanese language skills. The Association for Japanese-Language Teaching (AJALT), renowned for its Japanese for Busy People series, has developed a comprehensive course for students who need to use Japanese in a real-life business environment. Almost a decade after its first edition, Japanese for Professionals has been revised and updated to reflect current business scenes. Moreover, learners can now practice their listening skills with the newly added audio for the dialogues and exercises from the text. Eight lessons introduce common business situations with the emphasis on how to communicate with Japanese colleagues and clients. Each lesson is consisted with two parts: Part 1 is set to observe the dialogue and Part 2 is set to further enhance comprehension of the dialogue with exercises. Precise definitions for all new vocabulary and lucid explanations of grammar, idioms, and cultural differences provide the reader with powerful communication tools for the office. Exercises and quizzes have been included to help students check their progress. Busy professionals will find the bilingual glossaries a useful reference even after completing all the lessons in this clear and extremely helpful textbook. Japanese for Professionals is specially designed for learners who are familiar with basic Japanese and ideally be at level N2 or N3 of JLPT, Japanese-Language Proficiency Test.

This book is targeted at business executives of companies: - approaching the Japanese Market, - reviewing their options in terms of Japan Entry Strategy, - already exporting to Japan (Indirect Sales) or, - already established and doing business in Japan (Direct Sales). In this book, we show: - That the Japanese Market is a great market to approach and that, provided the right methodology and marketing mix, there are great opportunities to seize in the long-term for foreign companies. - That it is necessary to get familiar with cross-cultural differences and to understand better your Japanese clients, their country, their culture and their business system. - How to market your products or services in Japan (B2C and B2B Marketing Guidelines). - Which Entry Strategies are available to foreign companies to choose from and guidelines for selection

(written in collaboration with Motoko MJ Huysveld) Cross-cultural misunderstandings frequently appear in situations where Westerners interact with people from the Far East, in particular with the Japanese. As a Japan Business Consultant, I have witnessed many business cases, situations or events, where understanding the basics of Japanese business etiquette and Japan cross-cultural management would have helped a lot. This book, filled with concrete advice and illustrations of what to do and what not to do, aims at giving foreign business executives the necessary background and "toolkit" for succeeding in their "Japan cross-cultural adventure". The reader equipped with all the tools and tips I have developed in this book should definitely "perform better" when confronted with a Japanese prospect, potential business partner or "boss". Being well prepared for future Japan-related business opportunities is of the most importance now that an EPA in principle has been concluded between the EU and Japan!

Do you know how things really work in Japan? Trust. Respect. Face. Speed. Negotiations. Distribution. Crime. All of these-and much more-play a key role in your success when operating a business in Japan. Dr. Greg Story, author of the bestseller Japan Sales Mastery and president of Dale Carnegie Training Japan, draws on his 56 years of exposure to and 33 years of residence in Japan to help you master the art of business in a culture based on different rules and expectations.

Guidelines for understanding what meaning a Japanese businessperson intends, whether communicating in English or in Japanese, at home or abroad, and how a Japanese businessperson will interpret what his American counterpart says, does, or does not say. Annotation copyright by Book News, Inc., Portland, OR

Cet ouvrage s’adresse aux étudiants suivant un programme d’études en langue ou commerce japonais, ou encore au lecteur averti intéressé par l’Histoire et l’Economie du Japon. Le Japon de 2014 se trouve à la croisée de nombreux défis de taille, qui sont abordés succinctement en fin de livre. Trois ans après le « tsunami » meurtrier de la région de « Tohoku », où en est le processus de reconstruction ? Le nucléaire va-t-il être remplacé par les Energies Renouvelables ? Comment le pays va-t-il faire face aux défis démographiques ? Le Japon est-il toujours un pays Innovateur ? En préparant un cours, l’auteur s’est aperçu qu’il y avait, surtout en langue anglaise, assez bien de livres sur l’Histoire et l'Economie du Japon en général, surtout après 1945, mais très... Plus > peu de livres récents se concentrant sur une lecture (purement) économique de l’Histoire entière du Japon. Malheureusement, il y a encore moins de choix en langue française. D’où, sans doute, la pertinence de cet ouvrage! Keywords: Japan, Japon, Economie du Japon, Japanese Economy, Histoire du Japon, Japanese History, Lecture Economique, Histoire Economique, Economic History, Commercer avec le Japon, Doing Business with Japan, Commercer au Japon, Doing Business in Japan, Faire des Affaires au Japon, Emploi à vie, Life Employment, Innovation au Japon, les Japonais, the Japanese

Assists im mastering all fundamentals of grammer and vocabulary need for business activities in Japan and provided background information about Japanese companies and business practices.