Media And The Creative Process

Today, successful media makers need to collaborate across platforms. To do this they need a unified vocabulary to describe and explain their artistic choices. Only then can they communicate their ideas to others, and therefore collaborate. "Media and the Creative Process" was designed to get you, the future media artist, to think about how artists from other platforms think about their work. Whether you create animation, games, narrative and documentary video, sound design projects, or music, this book is the first step toward being able to share your vision with others. Written for introductory media classes, "Media and the Creative Process" teaches media artists to communicate with each other about their own creative decisions, and demonstrates the creative overlap between fields. It also explains how storytelling and aesthetic decisions work in concert to bring a story to life regardless of the medium. By identifying, comparing, and critiquing the aesthetic elements of projects large and small, this book serves as a foundational text for media students and includes specific topics such as the importance of archetypes in storytelling, the influence of sound design on visual meaning, basics of game play design, and the process of song composition. Eric R. Williams has worked professionally in video, film and television production for more than twenty-five years. He has written, directed and produced short and long form documentaries, television series, educational media, and feature films. His work has received the "Best New Work" award from the Writers Guild of America, an Emmy Award for Interactive Media, and the Ohio Arts Council Award for Individual Excellence in Screenwriting. Beth Novak is the Associate Dean for Student Success in the Scripps College of Communication and an associate professor in the School of Media Arts and Studies at Ohio University. She holds an M.F.A. in Visual Communication Design from the Ohio State University and has produced interactive content including games, video and animation for news and entertainment outlets such as the "Chicago Tribune," the "Detroit Free Press," and America Online.

Digital Media and the Creative Process, as the title suggests, provides a topic to discuss the challenges and the possibilities that designers en- counter as they integrate digital tools in their daily workflow. It features a number of high quality submissions of articles that insightfully address the subject.

The creative process refers to the sequence of thoughts and actions that are involved in the production of new work that is both original and valuable in its context. This book examines this process across the domains of visual art, writing, engineering, design and music. It characterizes each domain’s creative process based on evidence stemming from creators’ accounts of their own activity and a wide-range of observational material and theories specific to each field. Results from empirical research are then presented across a set of closely linked chapters, using a common set of methodologies that seek to trace the creative process as it unfolds. This highly interdisciplinary edited collection offers valuable insight into the creative process for scholars and practitioners in the fields of psychology, education, and creative studies, as well as for any other readers interested in the creative process. Todd Lubart brings together a group of authors who are themselves actively involved in their respective creative fields and invites readers to adopt a broad perspective on the creative process in order to unravel some of its mysteries.

Creative input is inevitably required of the PR practitioner and yet there is a lack of real understanding of the mechanics of the processes involved. Creativity in Public Relations seeks to address this situation and explores: the five 'Is' of the creative process; techniques for stimulating ideas; brainstorming; evaluating ideas; obstacles to creativity; the creative individual; the creative organization. There are practical examples and research carried out by those in the PR industry who are regarded by their peers as 'creative'. The reader is guided through methods of using and managing a range of techniques and tips to generate creative ideas, as described by the five 'Is' of the creative process: information, incubation, illumination, integration and illustration. By clearly establishing a definition of 'creativity', this third edition will help PR practitioners and general readers to get 'under the skin' of the creative process and use it to greater effect in their work.

Finally, answers to the question: How are big ideas born? Creative directors, art directors and advertising copywriters are some of the great artists and thinkers of our time. Considering the scope and power of their influence in our culture, that's not such a crazy idea. Take an intimate look into the creative processes of some of the top minds in the advertising industry. Get inspired as you learn about the people behind smart ad campaigns and see how they visualize their own search for a great idea. You'll find outstanding work from an eclectic mix of agencies, including TBWA\CHIAT\DAY, The Jupiter Drawing Room, Wieden+Kennedy, McGarryBowen, McCann Erickson, Ogilvy & Mather, Carmichael Lynch and 72andSunny. The Creative Process Illustrated represents a rare and remarkable look at the minds that fuel the ad industry. You'll be inspired to fresh thinking and better work immediately. Inside you'll find: Process canvases--sketches that visually represent the thought process leading to an idea, from some of the best minds in advertising. Profiles--insightful commentary from contributors, samples of their favorite work, perspectives from their colleagues and details of their professional accomplishments. Practical analysis--a breakdown of models of creativity, creativity as a problem-solving device, and putting the creative process to work for you.

Design philosophies can be useful, but inspiration, creative strategies, and efficient work habits are what really get the job done. Designer, instructor, and author Curt Cloninger provides a multitude of strategies, tools, and practices that readers can use to inject a big dose of creativity into just about any design project. With illustrations drawn from 20th-century French philosophy, medieval manuscripts, punkrock posters, and more, Curt’s innovative text introduces readers to his personal toolkit for hot-wiring the creative process. You’ll learn strategies to: • Recognize and believe in your creative powers • Develop effective methods for evaluating your own work • Draw inspiration from the past • Use standard software in experimental ways, and find nonstandard applications to create new effects • Maintain a personal design playground • Mine your subconscious with the Oblique Strategies Cards, developed by Brian Eno and Peter Schmidt • Un-stick your imagination by “blitz-designing” mock-ups Curt Cloninger is an artist, designer, author, and instructor in Multimedia Arts & Sciences at the University of North Carolina at Asheville. His book Fresh Styles for Web Designers: Eye Candy from the U nderground (New Riders, 2002) is an industry standard on creative Web design solutions. Curt’s art and design work has been featured in I.D. Magazine, HOW Magazine, The New York Times, Desktop Magazine, and at digital arts festivals from Korea to Brazil. He regularly speaks at international events such as HOW Design, South by Southwest, Web Design World, and FILE. His pirate signal broadcasts from lab404.com to facilitate lively dialog.

The Art Therapist’s Guide to Social Media offers the art therapy community a guide that addresses content related to social media use, its growing influence, and the impact social networking has on the profession and work of art therapists. This book presents a framework of relevant theories, best practices, and examples to explore existing and emerging areas of social networking's power for art therapists as practitioners and artists. Divided into three sections that highlight the themes of connection, community, and creativity, chapters explore timely topics such as the professional use of social media, ethical considerations, potential benefits and challenges, and strategies to embrace the possibilities that social media can create for the field worldwide. Art therapists in training, art therapy educators and supervisors, and practicing art therapists will find content in this text helpful for their learning and professional practice.

There are two paths in life: Should & Must. We arrive at this crossroads over and over again, and every day. And we get to choose. Starting out or starting over, making a career change or making a life change, the most life-affirming thing you can do is to honor the voice inside that says your have something special to give, and then heed the call and act. Many have traveled this road before. Here’s how you can, too. #choosemust An inspirational gift book for every recent graduate, every artist, every seeker, and every career change.