Nobody Cares About Your University Yet

“Nobody cares? Really?” For most colleges and universities in the U.S., the answer is a resounding, “Yep, nobody cares!” The demographic bubble of the millennials has burst and, all over the country, institutions are shutting down or merging with neighbors in a desperate attempt to survive. From higher-education alternatives that promise to prepare students for jobs to the big online for-profits that are grabbing an ever-increasing share of the rapidly shrinking pool of prospective students, there’s never been more competition, more pressure, and more noise in the marketplace. So yeah ... nobody cares. But that doesn’t mean it’s time to give up hope. Written by a team of higher-ed marketing veterans, this book offers a new way forward. Called the OpenEDU Model, the tactics laid out here ditch the hype and focus on practical ways you can combine your hard-won marketing experience with cutting-edge technology in order to raise your institution’s profile, attract the students you want, and build a brand that will survive—and thrive—in the toughest higher ed market there’s ever been. They might not care now, but once you put the OpenEDU Model into action, they will.

Higher education'the philosophy, the business model, and the discipline'is in trouble. Big trouble. Higher education is in a precarious state, and competition is fierce'vicious even'as institutions step on each other to woo a fast-shrinking pool of potential students. Don't think for a second that the new library, recreation center, or residence hall under construction is intended for current students. This competition is, in short, why nobody has written this book, and it's also contributing to the gradual mutation of an industry to a point where some question its viability.Apocalyptic? Perhaps. This book introduces a research-based and practice-tested marketing model that higher education marketers can immediately leverage to beef-up their enrollment marketing efforts without breaking in the bank.

Witty and painfully honest essays about perfection vs. reality: “Hilarious…[an] incredibly distinctive voice.” —Emma Gannon, bestselling author of Olive From the author of the popular newsletter That’s What She Said, Nobody Cares is a candid personal essay collection about work, failure, friendship, and the messy business of being alive in your twenties and thirties. As she shares her hard-won insights from screwing up, growing up, and trying to find her own path, Anne T. Donahue offers all the honesty, laughs, and reassurance of a late-night phone call with your best friend. Whether she’s giving a signature pep talk, railing against summer, or describing her own mental health struggles, Anne reminds us that failure is normal, saying no to things is liberating, and we’re all a bunch of beautiful disasters—and she wouldn’t have it any other way. “Her essays about the less photogenic moments of her life contain their own sort of beauty, the kind that comes from failing and persevering. From breaking down her anxiety disorder to getting in touch with helpful and well-deserved female rage, Donahue is as inspiring as she is droll.” ―Vulture “Frank, funny, observations.” —Cosmopolitan “I don’t know how anyone could read her and not immediately fall in love.” —Scaachi Koul, author of One Day We’ll All Be Dead and None of This Will Matter

"The Young Man and the World" by Albert J. Beveridge. Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non-fiction to forgotten−or yet undiscovered gems−of world literature, we issue the books that need to be read. Each Good Press edition has been meticulously edited and formatted to boost readability for all e-readers and devices. Our goal is to produce eBooks that are user-friendly and accessible to everyone in a high-quality digital format.

Hollywood films have presented audiences with stories of campus life for nearly a century, shaping popular perceptions of our colleges and universities and the students who attend them. These depictions of campus life have even altered the attitudes of the students themselves, serving as both a mirror of and a model for behavior. One can only imagine how many high school seniors enter college today with the hopes of living the proverbial Animal House or PCU Greek experience, or how many have worried over the SAT and college admissions after watching more recent movies like 2004's The Perfect Score. This book explores themes of college life in 681 live-action, theatrically released, feature-length films set in the United States and released from 1915 through 2006, evaluating how these movies both reflected and distorted the reality of undergraduate life. Topics include college admissions, the freshman experience, academic work, professor-student relations, student romance, fraternity and sorority life, sports, political activism, and other extracurricular activities. The book also includes a complete filmography and 66 illustrations.

“Unique and thorough, Warner’s handbook could turn any determined reader into a regular Malcolm Gladwell.” —Booklist For anyone aiming to improve their skill as a writer, a revolutionary new approach to establishing robust writing practices inside and outside the classroom, from the author of Why They Can’t Write After a decade of teaching writing using the same methods he’d experienced as a student many years before, writer, editor, and educator John Warner realized he could do better. Drawing on his classroom experience and the most persuasive research in contemporary composition studies, he devised an innovative new framework: a step-by-step method that moves the student through a series of writing problems, an organic, bottom-up writing process that exposes and acculturates them to the ways writers work in the world. The time is right for this new and groundbreaking approach. The most popular books on composition take a formalistic view, utilizing “templates” in order to mimic the sorts of rhetorical moves academics make. While this is a valuable element of a writing education, there is room for something that speaks more broadly. The Writer’s Practice invites students and novice writers into an intellectually engaging, active learning process that prepares them for a wider range of academic and real-world writing and allows them to become invested and engaged in their own work.

Yeltsin is certainly not the Sakharov of the Democratic Movement. Russian people sarcastically call his burning the Parliament an October Revolution of 1993. In Women's Glasnost vs. Naglost we finally hear the voices of the Russian women on what it means to be female and Russian in the tumultuous climate that is modern Russia. The founder of the Russian women's movement, Tatyana Mamonova was the first Russian woman exiled from the Soviet Union for publishing the underground samizdat, Woman and Russia. Now lauded as the Simone de Beauvoir of Russia, Mamonova has interviewed 17 Russian women on the subject of the C.A.S. as it relates to glasnost. Women from all walks of life are asked about changes with respect to their roles and expectations as women. Artists, professionals, dissidents, lesbians, doctors, writers, and civil servants tell their stories in candid terms showing that there is still a long road ahead. Revisions and elaborations of speeches delivered on Mamonova's American tours, poetry in her own hand, and line drawings in her own eloquent and prolific style compliment her essays and the women's interviews.