Social Media Intelligence

In the world of Facebook, Twitter and Yelp, water-cooler conversations with co-workers and backyard small talk with neighbors have moved from the physical world to the digital arena. In this new landscape, organizations ranging from Fortune 500 companies to government agencies to political campaigns continuously monitor online opinions in an effort to guide their actions. Are consumers satisfied with our product? How are our policies perceived? Do voters agree with our platform? Measuring online opinion is more complex than just reading a few posted reviews. Social media is replete with noise and chatter that can contaminate monitoring efforts. By knowing what shapes online opinions, organizations can better uncover the valuable insights hidden in the social media chatter and better inform strategy. This book can help anyone facing the challenge of making sense of social media data to move beyond the current practice of social media monitoring to a more comprehensive use of social media intelligence.

As consumers, we turn to the public arena of social media to share our opinions and learn about the opinions of others. Fortune 500 companies, political campaigns, government agencies and many other organizations constantly monitor social media to gauge public opinion. This book explains how opinions are formed, what affects the opinions posted online and how organizations can use social media to inform their strategies.

Organizations today need to continually implement new strategies that increase the sustainability and competitiveness of a business. By sharing experiences in a collaborative environment where the collective experience of its membership can lead to the design and implementation of new technology and product improvement, a company can differentiate itself to successfully compete in the business realm. Strategic Collaborative Innovations in Organizational Systems is a collection of research on the methods and applications of collaborative strategies in advancing the efficiency and effectiveness of a firm. Highlighting a range of topics including organizational design, productivity strategies, and workforce diversity, this book is ideally designed for academicians, business managers, entrepreneurs, human resources managers, researchers, graduate students, and scholars seeking current research on business and competitive strategies within a collaborative and organizational context.

Artificial Intelligence has revolutionized and transformed Social Media in many innovative ways. With around 3 billion people connected to various social media platforms, they are generating a huge mass of data. Now the question is, “Why should social media be concerned about all this data floating around?” The answer to this question is that this ‘meta – data’ is of great value to social media platforms. One reason is that social networks can keep themselves relevant with times only if they keep themselves abreast about the needs, wants and choices of the users from multiple geographical locations. Another reason is that they get to monetize this information when they share their platforms with advertisers and marketers. AI is one single solution for both these scenarios.

This book shows how open source intelligence can be a powerful tool for combating crime by linking local and global patterns to help understand how criminal activities are connected. Readers will encounter the latest advances in cutting-edge data mining, machine learning and predictive analytics combined with natural language processing and social network analysis to detect, disrupt, and neutralize cyber and physical threats. Chapters contain state-of-the-art social media analytics and open source intelligence research trends. This multidisciplinary volume will appeal to students, researchers, and professionals working in the fields of open source intelligence, cyber crime and social network analytics. Chapter Automated Text Analysis for Intelligence Purposes: A Psychological Operations Case Study is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

The global security environment, dominated and dependent on information and communication technology, generates an accumulation of disruptive factors for society. This volume, in direct accordance with technological developments that have facilitated information avalanche and (anonymous) communication, has required interdisciplinary research in areas such as: psychology, sociology, computer science, social media communication and legislation. The research aims to establish whether social media platforms, through the actions they facilitate, can pose risks and threats to national security and to identify premises in order to stimulate strategies that should be followed to avoid transforming various forms of online communication into a potentiating and generating factor of crime, radical or extremist opinions, mass manipulation, etc. At the same time, the research offers an alternative vision on approaching the concept of intelligence in the context of the development of social media networks (SocMInt) and promotes ways to improve and streamline how to achieve objectives that can be successfully applied, including in business intelligence. In this regard, a case study is conducted on the effects of CoVid-19 pandemic (SARS-CoV-2 coronavirus) from the perspective of law enforcement agencies. Although the individually exploitation of SocMInt does not provide a comprehensive answer, it must be used in the initial stages of decision-making and effort-making, due to the low costs compared to other Int disciplines. The volume does not present a solution to current problems, but through its didactic, documentary and informative nature it offers professional support at high standards to analysts and managers in decision making.

Emotional Intelligence was an international phenomenon, appearing on the New York Times bestseller list for over a year and selling more than five million copies worldwide. Now, once again, Daniel Goleman has written a groundbreaking synthesis of the latest findings in biology and brain science, revealing that we are “wired to connect” and the surprisingly deep impact of our relationships on every aspect of our lives. Far more than we are consciously aware, our daily encounters with parents, spouses, bosses, and even strangers shape our brains and affect cells throughout our bodies—down to the level of our genes—for good or ill. In Social Intelligence, Daniel Goleman explores an emerging new science with startling implications for our interpersonal world. Its most fundamental discovery: we are designed for sociability, constantly engaged in a “neural ballet” that connects us brain to brain with those around us. Our reactions to others, and theirs to us, have a far-reaching biological impact, sending out cascades of hormones that regulate everything from our hearts to our immune systems, making good relationships act like vitamins—and bad relationships like poisons. We can “catch” other people’s emotions the way we catch a cold, and the consequences of isolation or relentless social stress can be life-shortening. Goleman explains the surprising accuracy of first impressions, the basis of charisma and emotional power, the complexity of sexual attraction, and how we detect lies. He describes the “dark side” of social intelligence, from narcissism to Machiavellianism and psychopathy. He also reveals our astonishing capacity for “mindsight,” as well as the tragedy of those, like autistic children, whose mindsight is impaired. Is there a way to raise our children to be happy? What is the basis of a nourishing marriage? How can business leaders and teachers inspire the best in those they lead and teach? How can groups divided by prejudice and hatred come to live together in peace? The answers to these questions may not be as elusive as we once thought. And Goleman delivers his most heartening news with powerful conviction: we humans have a built-in bias toward empathy, cooperation, and altruism–provided we develop the social intelligence to nurture these capacities in ourselves and others.

Will your next doctor be a human being—or a machine? Will you have a choice? If you do, what should you know before making it?This book introduces the reader to the pitfalls and promises of artificial intelligence (AI) in its modern incarnation and the growing trend of systems to "reach off the Web" into the real world. The convergence of AI, social networking, and modern computing is creating an historic inflection point in the partnership between human beings and machines with potentially profound impacts on the future not only of computing but of our world and species.AI experts and researchers James Hendler—co-originator of the Semantic Web (Web 3.0)—and Alice Mulvehill—developer of AI-based operational systems for DARPA, the Air Force, and NASA—explore the social implications of AI systems in the context of a close examination of the technologies that make them possible. The authors critically evaluate the utopian claims and dystopian counterclaims of AI prognosticators. Social Machines: The Coming Collision of Artificial Intelligence, Social Networking, and Humanity is your richly illustrated field guide to the future of your machine-mediated relationships with other human beings and with increasingly intelligent machines. What Readers Will Learn What the concept of a social machine is and how the activities of non-programmers are contributing to machine intelligence How modern artificial intelligence technologies, such as Watson, are evolving and how they process knowledge from both carefully produced information (such as Wikipedia and journal articles) and from big data collections The fundamentals of neuromorphic computing, knowledge graph search, and linked data, as well as the basic technology concepts that underlie networking applications such as Facebook and Twitter How the change in attitudes towards cooperative work on the Web, especially in the younger demographic, is critical to the future of Web applications Who This Book Is ForGeneral readers and technically engaged developers, entrepreneurs, and technologists interested in the threats and promises of the accelerating convergence of artificial intelligence with social networks and mobile web technologies.