The 2012 Presidential Election

A unique "moneyball" look at the 2012 U.S. presidential contest between Barack Obama and Mitt Romney "Game changer." We heard it so many times during the 2012 U.S. presidential election. But what actually made a difference in the contest—and what was just hype? In this groundbreaking book, John Sides and Lynn Vavreck tell the dramatic story of the election—with a big difference. Using an unusual "moneyball" approach and drawing on extensive quantitative data, they look beyond the anecdote, folklore, and conventional wisdom that often pass for election analysis to separate what was truly important from what was irrelevant. The Gamble combines this data with the best social science research and colorful on-the-ground reporting, providing the most accurate and precise account of the election yet written—and the only book of its kind. In a new preface, the authors reflect on the place of The Gamble in the tradition of presidential election studies, its reception to date, and possible paths for future social science research.

A unique "moneyball" look at the 2012 U.S. presidential contest between Barack Obama and Mitt Romney "Game changer." We heard it so many times during the 2012 U.S. presidential election. But what actually made a difference in the contest—and what was just hype? In this groundbreaking book, John Sides and Lynn Vavreck tell the dramatic story of the election—with a big difference. Using an unusual "moneyball" approach and drawing on extensive quantitative data, they look beyond the anecdote, folklore, and conventional wisdom that often pass for election analysis to separate what was truly important from what was irrelevant. The Gamble combines this data with the best social science research and colorful on-the-ground reporting, providing the most accurate and precise account of the election yet written—and the only book of its kind. In a new preface, the authors reflect on the place of The Gamble in the tradition of presidential election studies, its reception to date, and possible paths for future social science research.

In this first scholarly reflection on the 2012 elections, a distinguished cast of contributors enlightens students, scholars, and serious political readers about the issues involved in one of the most polarised presidential elections in history. The book includes groundbreaking research on e-politics and online fund-raising, the role of race, class, and gender, and the influence of the Tea Party, Occupy, the economic crisis, and other actors and factors in the election. Characterised by diversity, liveliness, and data-informed analysis, Winning the Presidency 2012 captures the highlights as well as looking ahead.

Larry Sabato, one of the leading experts in American politics, has brought together respected journalists and academics from across the political spectrum to examine every facet of the 2012 election, and what its development and outcome will mean for the nation moving forward. In frank, accessible prose, each author offers insight that goes beyond the headlines, and dives into the underlying forces and shifts that drove the election from its earliest developments to its dramatic conclusion. Contributing authors joining Larry Sabato with chapters in the book include: Professor Alan Abramowitz of Emory University; Professor Diana Owen of Georgetown University; Jamelle Bouie of American Prospect; Professor James Campbell of SUNY-Buffalo; Political writers and commentators Kyle Kondik and Geoff Skelley of the University of Virginia Center for Politics; Michael Toner, former chairman of the Federal Election Commission; Karen E. Trainer of Wiley Rein LLP; Nate Cohn of The New Republic; Rhodes Cook, formerly of Congressional Quarterly; Robert Costa of National Review; Sean Trende of RealClearPolitics; and Professor Susan MacManus of the University of South Florida. Following Sabato’s introductory analysis, the contributors provide a comprehensive review of everything in play during the 2012 elections, including the controversial roles that unprecedented amounts of money and media played in deciding who would occupy the Oval Office as well as pivotal seats in Congress. They also explore the nominating processes, conventions, and futures of both the Democratic and Republican parties, and what recent geographic and demographic electoral realignments might mean for America’s politics beyond 2012.

Though many analyses of the 2012 presidential election have emerged, none can match this collection's depth, diversity, or ability to critically and soundly argue where American politics will go from this point forward. This volume includes some of the most recognized scholars in the field and innovative younger scholars who provide a fresh perspective on the election. It is a diverse and award winning group, including established and respected names in presidency studies, political psychology, and election forecasting. The contributions address a wide range of subjects, from the accuracy of pre-election forecasts, the effect of the election on relations between Obama and congressional leaders, the effect of race and religion on the outcome, the consequences for the Republican Party, and prospects for leadership in a second term. Rather than a simplistic account of what happened during the campaign, the volume will contribute to our understanding of significant questions about the presidency, voting behavior, political parties, and elections.

In presidential elections, do voters cast their ballots for the candidates whose platform and positions best match their own? Or is the race for president of the United States come down largely to who runs the most effective campaign? It’s a question those who study elections have been considering for years with no clear resolution. In The Timeline of Presidential Elections, Robert S. Erikson and Christopher Wlezien reveal for the first time how both factors come into play. Erikson and Wlezien have amassed data from close to two thousand national polls covering every presidential election from 1952 to 2008, allowing them to see how outcomes take shape over the course of an election year. Polls from the beginning of the year, they show, have virtually no predictive power. By mid-April, when the candidates have been identified and matched in pollsters’ trial heats, preferences have come into focus—and predicted the winner in eleven of the fifteen elections. But a similar process of forming favorites takes place in the last six months, during which voters’ intentions change only gradually, with particular events—including presidential debates—rarely resulting in dramatic change. Ultimately, Erikson and Wlezien show that it is through campaigns that voters are made aware of—or not made aware of—fundamental factors like candidates’ policy positions that determine which ticket will get their votes. In other words, fundamentals matter, but only because of campaigns. Timely and compelling, this book will force us to rethink our assumptions about presidential elections.

During the 2012 election cycle, President Barack Obama was struggling for reelection, and former Massachusetts governor Mitt Romney was running as the first major-party candidate since Walter Mondale and the first Republican since Ronald Reagan to not hold public office at the time of his nomination. In this volume, twenty-six international scholars consider how these two different public figures steered toward the White House, discussing strategy, rhetoric, domestic and international policies, and campaign innovations.

The 2012 American elections were highly competitive, with the unusually close partisan balance making the elections an opportunity for each of the two major parties. This book assembles leading political scientists and political journalists to explain the 2012 election results and their implications for America’s future. In addition to assessing election results, the book examines the consequences of the large ambitions of the Obama presidency and the political and policy risks entailed in the pursuit of those ambitions. It also explores Congressional elections and policymaking since 2008, and how they affected election results in 2012. The book promises a more coherent focus than that evident in similar edited works, achieved through a limited number of chapters and clear definition of chapter content.