The Art Of Science Communication

What to Say and How to Say It-Navigate the World of the Sound Bite Do you know how to communicate with the powerful people who can move funding to support your research or hospital? Do you want to inspire children to consider a future in STEM? Are you afraid of public speaking? Need to communicate the essence of your dissertation in simple language? Want to become a better communicator to help your patients and their families? In The Art of Science Communication, Dr. Deborah Thomson shares tried-and-true strategies for you to use when communicating with children, navigating politics, and conversing with the public about science. Offering a fresh look at science communication, Dr. Thomson draws on a rich trove of extraordinary experiences taken from the classroom, the veterinary hospital, and the office of a senior US Senator. The result is a judicious and practical book full of unexpected insights that is perfect for professional and aspiring scientists and engineers alike. Prepare yourself to speak about technical topics with ease and understanding. With Dr. Thomson as your guide, you have an insider's perspective on what to do and what not to do when approaching diverse audiences. DR. DEBORAH THOMSON is a veterinarian and One Health advocate who started teaching in 2001. Since then, her career has included launching a global education movement and serving as a science policy advisor in one of the most influential congressional offices in the United States.

"This book investigates the phenomenon of science communication events, as spectacles for legitimizing and communicating science to the public. With attention to events such as 'Science Slam', where scientists are asked to present their knowledge in new ways and speak to an audience of laymen, the author examines the participants' use of stylistic devices borrowed from other events in order to address a diverse audience in a competitive environment. With attention to the performative appearance of scientists on stage and the manner in which contemporary public performing scientists present, problematise and communicate knowledge, the author considers the justifications offered by participants in terms of legitimacy and expectations. Illustrating the crucial role of bodies, techniques, visuals and objects in the communicative construction of (scientific) reality, The New Art of Old Public Science Communication: The Science Slam sheds new light on the construction of improved science communication. As such, it will appeal to social scientists with interests in science communication, the sociology of science and technology, and the sociology of knowledge"--

Are you wishing you knew how to better communicate science, without having to read several hundred academic papers and books on the topic? Luckily Dr Craig Cormick has done this for you! This highly readable and entertaining book distils best practice research on science communication into accessible chapters, supported by case studies and examples. With practical advice on everything from messages and metaphors to metrics and ethics, you will learn what the public think about science and why, and how to shape scientific research into a story that will influence beliefs, behaviours and policies.

The proposal to vaccinate adolescent girls against the human papilloma virus ignited political controversy, as did the advent of fracking and a host of other emerging technologies. These disputes attest to the persistent gap between expert and public perceptions. Complicating the communication of sound science and the debates that surround the societal applications of that science is a changing media environment in which misinformation can elicit belief without corrective context and likeminded individuals are prone to seek ideologically comforting information within their own self-constructed media enclaves. Drawing on the expertise of leading science communication scholars from six countries, The Oxford Handbook of the Science of Science Communication not only charts the media landscape - from news and entertainment to blogs and films - but also examines the powers and perils of human biases - from the disposition to seek confirming evidence to the inclination to overweight endpoints in a trend line. In the process, it draws together the best available social science on ways to communicate science while also minimizing the pernicious effects of human bias. The Handbook adds case studies exploring instances in which communication undercut or facilitated the access to scientific evidence. The range of topics addressed is wide, from genetically engineered organisms and nanotechnology to vaccination controversies and climate change. Also unique to this book is a focus on the complexities of involving the public in decision making about the uses of science, the regulations that should govern its application, and the ethical boundaries within which science should operate. The Handbook is an invaluable resource for researchers in the communication fields, particularly in science and health communication, as well as to scholars involved in research on scientific topics susceptible to distortion in partisan debate.

This book investigates the phenomenon of science communication events, as spectacles for legitimising and communicating science to the public. With attention to events such as ‘Science Slam’, where scientists are asked to present their knowledge in new ways and speak to an audience of laymen, the author examines the participants’ use of stylistic devices borrowed from other events in order to address a diverse audience in a competitive environment. With attention to the performative appearance of scientists on stage and the manner in which contemporary public performing scientists present, problematise, and communicate knowledge, the author considers the justifications offered by participants in terms of legitimacy and expectations. Illustrating the crucial role of bodies, techniques, visuals, and objects in the communicative construction of (scientific) reality, The New Art of Old Public Science Communication: The Science Slam sheds new light on the construction of improved science communication. As such, it will appeal to social scientists with interests in science communication, the sociology of science and technology, and the sociology of knowledge.

Science communication is a rapidly expanding area, and a key component of many final year undergraduate and postgraduate courses. Authored by a highly regarded chemist and science communicator, this textbook pulls together all aspects of science communication. Complete Science Communicationfocusses on four major aspects of science communication: writing for non-technical audiences and science journalism; writing for technical audiences and peer-reviewed journal writing; public speaking of science; and public relations. It first showcases how writing in a journalistic style is done and provides a guide for colloquially communicating science. Then, the art of writing scientific papers is conjoined to this idea to make technical manuscripts more digestible, readable, and, hence, citable. These ideas are next taken into the spoken word so that the scientist can engage in telling their science like that natural human art of campfire stories. Finally, all of these communication concepts are wrapped together in a discussion of public relations, providing the scientist with an appreciation for the marketing directors and news disseminators with whom they will work. Written in an accessible way, this textbook will provide science students with an appreciative understanding of communication, marketing, journalism, and public relations. They can incorporate these aspects into their own practices as scientists, allowing them to liaise with practitioners in the communication field.

The Art and Science of Communication shows you a new way to understand and use communication in the workplace. Revealing the seven types of communication we all use every day, the book shows you how to increase your communication effectiveness in any setting with practical techniques, analogies, and models that clearly explain the formulas for successful communication. Combining the science and art of communication into one effective formula, this book offers a straightforward and easy to understand plan for a more successful career.

Addressing the lack of a specific book on core communication/presentation skills, the Handbook of Science Communication is written as a guide for students to speak and write effectively and as a reference for scientists who need to communicate their work effectively to each other and to the wider public. The book considers how the public understanding of science has changed with time and clearly explains how important the art of communication is for the effective communication of ideas. It continues with guidance on literature searches and the use of information sources, from the library to the live interviewee. The book also deals with how to write and speak effectively, working in a group, and working with the media.