The Business Of Communicating

The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.

This 4th edition of The Business of Communicating is based on the award winning 3rd edition by Nutting, Cielens and Strachan. It has been thoroughly reworked and vastly improved due to invaluable feedback from teachers. As with the 3rd edition, this book meets the requirements of the National Communication Modules (NCS 001-018) which are taught in various VET programs.The new 4th edition is "the anti-frills, no bells and whistles, just get it on" edition, getting down to business by providing practical, reader-friendly answers to the most frequently asked questions in workplace communication.Perfect for anyone aiming for efficiency, empathy and clarity in personal and professional communication, The Business of Communicating, 4th edition, is a sensible hands-on guide for novices keen to get it right AND for old hands wanting to update and extend their skills.Major ChangesGreater emphasis on application of skills and knowledge and more practical approachEach chapter has been revised to improve flow of ideas and remove unnecessary contentPresenting reports chapter has been reworked to incorporate graphics and researching materialMeetings chapter completely reworked for more logical flow and incorporates actual examples of what to do and how to do it (e.g. section on how to conduct a meeting)Chapter reorganisation and stand-alone content chapter order reorganised for more logical flow and chapter content reworked so that each chapter can stand alone, despite its content being integrated into the bookRe-written for plain English-practices the new trend in business communication to provide succinct, clear explanations that can be easily understood and readily put into practice.

The best leaders know how to communicate clearly and persuasively. How do you stack up?If you read nothing else on communicating effectively, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you express your ideas with clarity and impact—no matter what the situation. Leading experts such as Deborah Tannen, Jay Conger, and Nick Morgan provide the insights and advice you need to: Pitch your brilliant idea—successfully Connect with your audience Establish credibility Inspire others to carry out your vision Adapt to stakeholders’ decision-making style Frame goals around common interests Build consensus and win support

This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include: use of English in social media that reflects recent trends in business communication; coverage of the concept of communicative competence; analysis of email communication; introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; examination of persuasive messages and ways to understand such messages; an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter. This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.

This text teaches students how to communicate effectively in today's constantly changing business environment.

This is a wide-ranging, up-to-date introduction to modern business communication, which integrates communication theory and practice and challenges many orthodox views of the communication process. As well as developing their own practical skills, readers will be able to understand and apply principles of modern business communication. Among the subjects covered are: interpersonal communication, including the use and analysis of nonverbal communication group communication, including practical techniques to support discussion and meetings written presentation, including the full range of paper and electronic documents oral presentation, including the use of electronic media corporate communication, including strategies and media. The book also offers guidelines on how communication must respond to important organizational issues, including the impact of information technology, changes in organizational structures and cultures, and the diverse, multicultural composition of modern organizations. This is an ideal text for undergraduates and postgraduates studying business communication, and through its direct style and practical relevance it will also satisfy professional readers wishing to develop their understanding and skills.