The Personal Experience Effect

If there is a person who can teach you how to define and create your personal brand, that person is master marketer Jim Joseph. The bestselling author of The Experience Effect has now turned his attention to building that most precious of all brands -- you. In an economy where so many people are struggling, trying to recreate themselves and build new skillsets, the value of a personal brand becomes paramount. As we market ourselves for new careers or take ourselves in new directions, we need to think of ourselves as a brand. What are we projecting? How do those qualities, traits or experiences that we project create a brand that works for us? In other words, how do we create a Personal Experience Effect? Peppered with relevant examples, the book defines what it means to be a brand. The choices we make, their rational and emotional components, the energy we expend towards their projection...all these and more go into creating our personal brands. How do we keep it all conscious and consistent? A personal brand, like any good brand, needs to be consciously managed and controlled. Occasionally, as with corporate brands, a measure of fire-fighting may be required. This book shows us the what, the why and the how. The Personal Experience Effect is not only about big picture strategy. Practical details are discussed too. For example, an entire section is dedicated to creating the perfect elevator pitch. How can a personal brand work not just for today but into the future? Can a personal brand be enhanced over time? What measures of circumspection are required in our digital age, when memories can remain online long after they've been erased in our minds? The author shares this and more, honestly and caringly, narrating personal experiences as well as discussing celebrity brands. With inspiring examples and attention to detail, The Personal Experience Effect shows you how to win support to define, build, and nurture your personal brand. Jim Joseph's eminently readable book helps you Be Who You Want To Be.

Celebrating one of the most important Italian American female authors of our time, Personal Effects offers a lucid view of Louise DeSalvo as a writer who has produced a vast and provocative body of memoir writing, a scholar who has enriched our understanding of Virginia Woolf, and a teacher who has transformed countless lives. More than an anthology, Personal Effects represents an author case study and an example for modern Italian American interdisciplinary scholarship. Personal Effects examines DeSalvo’s memoirs as works that push the boundaries of the most controversial genre of the past few decades. In these works, the author fearlessly explores issues such as immigration, domesticity, war, adultery, illness, mental health, sexuality, the environment, and trauma through the lens of gender, ethnic, and working-class identity. Alongside her groundbreaking scholarship, DeSalvo’s memoirs attest to the power and influence of this feminist Italian American writer.

Over the last several decades, the study of discourse processes has moved from the complementary efforts characteristic of multidisciplinary research, to the explicitly integrative focus of interdisciplinary research. Some organizations have supported the methodological and conceptual merger of areas like literary studies, psychology, linguistics, and education. As evident in this special issue, research concerning personal involvement in narrative discourse has benefited from these developments. The five studies supported in this issue examine a range of potential determinants of personal involvement in narrative discourse. These include overt verbalization of thoughts and feelings, foregrounding, preference for genre and protagonists, relevance of the content of a text to the reader, and identifying with a character. These studies also examine different aspects of what is absorbed by the reader, including sophisticated forms of questioning, lasting appreciation of story points, involvement with story characters, commitment to story-consistent beliefs, and changes in the sense of self. Collectively, these studies challenge the conception of what it means to understand media presentations of fictional narratives as well as the conception of the strategies through which such understanding is attained.

In Personal Effects, Holdstein and Bleich compile a volume that cuts across the grain of current orthodoxy. These editors and contributors argue that it is fundamental in humanistic scholarship to take account of the personal and collective experiences of scholars, researchers, critics, and teachers. With this volume, then, these scholars move us to explore the intersections of the social with subjectivity, with voice, ideology, and culture, and to consider the roles of these in the work of academics who study writing and literature. Taken together, the essays in this collection carry forward the idea that the personal, the candidly subjective and intersubjective, must be part of the subject of study in humanities scholarship. They propose an understanding of the personal in scholarship that is more helpful because more clearly anchored in human experience.

The owner of the world’s leading disaster management company chronicles the unseen world behind the yellow tape, and explores what it means to be human after a lifetime of caring for the dead. You have seen Robert A. Jensen—you just never knew it. As the owner of the world’s largest disaster management company, he has spent most of his adult life responding to tragedy. From the Oklahoma City bombing, 9/11, and the Bali bombings, to the 2004 South Asian Tsunami, Hurricane Katrina, the 2010 Haitian Earthquake, and the Grenfell Tower Fire, Jensen has been at the practical level of international incidents, assisting with the recovery of bodies, identifying victims, and repatriating and returning their personal effects to the surviving family members. He is also, crucially, involved in the emotional recovery that comes after a disaster: helping guide the families, governments, and companies involved, telling them what to expect and managing the unmanageable. As he explains, “If journalists write the first rough draft of history, I put the punctuation on the past.” Personal Effects is an unsparing, up-close look at the difficult work Jensen does behind the yellow tape and the lessons he learned there. The chronicle of an almost impossible and grim job, Personal Effects also tells Jensen’s own story—how he came to this line of work, how he manages the chaos that is his life, and the personal toll the repeated exposure to mass death brings, in becoming what GQ called “the best at the worst job in the world.” A rare glimpse into a world we all see but many know nothing about, Personal Effects is an inspiring and heartwarming story of survival and the importance of moving forward, Jensen allows his readers to see over his shoulder as he responds to disaster sites, uncovers the deceased, and cares for families to show how a strong will and desire to do good can become a path through the worst the world can throw at us.

This book explores the psychosocial impact of serious illness - its effect on a person's identity and relationships - and the doctor's role in counseling patients. Even the most seasoned physician often feels inadequate when it comes to discussing the personal impact of disability and serious illness with patients. It takes time, attention, and skill. Most physicians who are good at this learn what to say from observations of physicians they respect and the conversations they share with patients over many years of practice. Like everything else in medicine, there is a continuous learning curve. This book offers a beginning. It includes first-hand experiences and reflections on serious illness by physicians and patients, concrete advice on how to initiate discussions of difficult psychosocial issues, topics for organising discussion, suggested readings, and guides for patient interviews.'Much is written about patient-centered care and the patient experience.What sets this book apart is, first, Lenore Buckley's ability to tell stories about her own medical experience. These teaching tales give young physicians a sense of the task that their profession requires of them, while keeping that task within human proportions. Second and complementing that is her excellent compilation of quotations and stories from the memoirs of patients and physicians, especially physicians as patients. 'I hope this empathic, useful collection of materials for teaching and reflection finds its way into medical school curricula, and I hope it is one of those books that physicians return to during years of practice, especially when they sense that the treatment expert is crowding the witness out of the room. Patients need both doctors. Lenore Buckley shows how doctors are able to expect nothing less of themselves' - Arthur W Frank in the Foreword.

This compact book uniquely examines individual lived experience with spinal cord injury (SCI). It provides education and a clearer understanding of the many facets of a SCI -- medical, physical, psychological, cognitive, personal, and social -- in a single compact volume, so that readers learn the effect a SCI can have on a person. The contents also include resources for more specific exploration of information. SCI is a direct public health concern due to not only the cause of the injury itself, most often of violent origin, but also how the individuals perceive themselves after the injury and their participation in society, as well as how society welcomes them back. This compact book has four distinct chapters, each one addressing a different component of SCI with a set of resources to guide the individual with SCI, their family and their friends in the process. It first explores the physical as a means to provide an understanding of what body changes occur. From there, it goes on to examine what is the subjective meaning and lived experience of disability for persons with SCI. The brief ends with an examination of what organizations and programs exist to promote independence and a sense of community for persons with SCI. The Physical, Personal, and Social Impact of Spinal Cord Injury: From the Loss of Identity to Achieving a Life Worth Living is a book with broad appeal. It is written in such a way that it serves as a useful and accessible resource for people who work with persons with SCI, students and instructors with an interest in the subject, as well as persons with SCI themselves and their families.