The Politics Of Time And Youth In Brand India

This book traces the heightened time-consciousness that has emerged since the 1990s in popular Indian discourses – across cinema, television, print and consumer culture – and argues that these anxieties concerning time are symptomatic of the struggle between labor and capital. Drawing on critical theory, cinema and media studies and Marxist-feminist concepts, Kapur shows how the recent political-economic shift in India toward neoliberalism has been accompanied by a new emphasis on youth and a preoccupation with change, novelty and the acceleration of time, with profound consequences for conceptions of time, youth and the relations between generations.

For South Asia, fashion and consumption have come to play an increasingly important role in the lives of young people and in the formation of youth cultures. Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan and Sri Lanka have all, in related and distinctive ways, been producing confident young fashion consumers, who are proving to be an important market for fashion.This book explores South Asian youth cultures and fashion across the countries of this region and their diasporas from a transnational perspective. Through visual and textual analysis of film, photography and digital cultures, as well as ethnographic fieldwork, the expert contributors look at how gender, sexuality, class, the media and faith intersect with and style youth cultures. By establishing the heterogeneous nature of South Asia and its youth cultures, they also dismantle grand western narratives that tend to understand the region's diverse cultural modernity through the lens of homogeneity.

The 2014 Lok Sabha elections saw the involvement of India's youth like never before. They were debating inside classrooms, sitting for dharnas on the street, having conversations in offices and on social media. The election in 2014 saw 150 million young voters---and the highest number of first-time voters in India. And yet, the average age of our parliamentarians is sixty-three. Our leaders are almost four decades older than the average twenty-five-year-old. In The Young and the Restless, Gurmehar Kaur, student activist and author of Small Acts of Freedom, follows the journeys of eight youth leaders, their aspirations for the country's youth, their aspirations for themselves and, most importantly, their aspirations for the nation. She explores whether their politics only mimics that of the older party leaders or if they have the ideas, passion and motivation of the demographic they represent.

Social and economic changes around the globe have propelled increasing numbers of people into situations of chronic waiting, where promised access to political freedoms, social goods, or economic resources is delayed, often indefinitely. But there have been few efforts to reflect on the significance of "waiting" in the contemporary world. Timepass fills this gap by offering a captivating ethnography of the student politics and youth activism that lower middle class young men in India have undertaken in response to pervasive underemployment. It highlights the importance of waiting as a social experience and basis for political mobilization, the micro-politics of class power in north India, and the socio-economic strategies of lower middle classes. The book also explores how this north Indian story relates to practices of waiting occurring in multiple other contexts, making the book of interest to scholars and students of globalization, youth studies, and class across the social sciences.

Often dismissed as the rumblings of "the street," popular politics is where political modernity is being formed today, according to Partha Chatterjee. The rise of mass politics all over the world in the twentieth century led to the development of new techniques of governing population groups. On the one hand, the idea of popular sovereignty has gained wide acceptance. On the other hand, the proliferation of security and welfare technologies has created modern governmental bodies that administer populations, but do not provide citizens with an arena for democratic deliberation. Under these conditions, democracy is no longer government of, by, and for the people. Rather, it has become a world of power whose startling dimensions and unwritten rules of engagement Chatterjee provocatively lays bare. This book argues that the rise of ethnic or identity politics—particularly in the postcolonial world—is a consequence of new techniques of governmental administration. Using contemporary examples from India, the book examines the different forms taken by the politics of the governed. Many of these operate outside of the traditionally defined arena of civil society and the formal legal institutions of the state. This book considers the global conditions within which such local forms of popular politics have appeared and shows us how both community and global society have been transformed. Chatterjee's analysis explores the strategic as well as the ethical dimensions of the new democratic politics of rights, claims, and entitlements of population groups and permits a new understanding of the dynamics of world politics both before and after the events of September 11, 2001. The Politics of the Governed consists of three essays, originally given as the Leonard Hastings Schoff Lectures at Columbia University in November 2001, and four additional essays that complement and extend the analyses presented there. By combining these essays between the covers of a single volume, Chatterjee has given us a major and urgent work that provides a full perspective on the possibilities and limits of democracy in the postcolonial world.