The Strategic Alliance Handbook

Strategic alliances offer organisations an alternative to organic growth or acquisition when faced with the need to develop the business to a new level, innovate in terms of products or services or significantly reduce costs. The Strategic Alliance Handbook is a clear and complete guide to the nuts and bolts of the process behind successful collaborations. The book enables readers to understand the commercial, technical, strategic, cultural and operational logic behind any alliance and to establish an approach that is appropriate for the type of alliance they are seeking and the partner organisation(s) with whom they are working. Whether you are an alliance executive, responsible for the systems, strategy and performance of your organisation's alliancing programme or an alliance manager needing to ensure the success of a given partnership, The Strategic Alliance Handbook is an essential guide.

Covers research on strategic alliances, and serves to lay out a research agenda on collaborative strategy and alliance management. This book covers the theoretical foundations that guide work on inter-firm collaboration, ranging from sociological perspectives to real options theory to diverse traditions within organizational economics.

The Strategic Alliances Fieldbook: The Art of Agile Alliances is for technology and professional services practitioners and executives seeking faster value from their partnerships as traditional alliances are changing rapidly in form and tempo. Digitising customer channels and internal operations has been a long-running initiative for most companies, and the global COVID-19 pandemic has accelerated the urgency and budgets associated with the digital transformations that technology and professional services companies support. The Strategic Alliances Fieldbook compiles a century of the authors’ experience of leading joint businesses to solve the problem of how to go fast and avoid common issues that delay alliances. The reader will get a detailed analysis of professional services companies and technology companies and how the dynamics of their collective culture and operating model are shaped when working in partnership. The book provides a ‘Blueprint’: a library of methods that includes 15 templates which can be applied to accelerate any alliance. The book also includes 19 case studies to illustrate real-life situations. This book is particularly relevant to executives involved in partnership initiatives, specifically in professional services and technology firms, and can be read in conjunction with The Strategic Alliance Handbook by Mike Nevin.

The articles in this book cover the state of art of research on strategic alliances and serves to lay out a research agenda on collaborative strategy and alliance management. Scholars in the field chart the alliance literature, its evolution and current state and future course.

Value creation is a pivotal aspect of the modern business industry. By implementing these strategies into initiatives and processes, deeper alliances between customers and organizations can be established. The Handbook of Research on Strategic Alliances and Value Co-Creation in the Service Industry is a comprehensive source of scholarly material on frameworks for the effective management of value co-creation in contemporary business contexts. Highlighting relevant perspectives across a range of topics, such as public relations, service-dominant logic, and consumer culture theory, this publication is ideally designed for professionals, researchers, graduate students, academics, and practitioners interested in emerging developments in the service industry.

Erfolgreiche Unternehmensallianzen sind heute für viele Unternehmen absolut wichtig, wenn es darum geht, sich einen Wettbewerbsvorteil zu sichern. "Mastering Alliance Strategy" ist ein umfassender Leitfaden zum Thema Allianzstrategie. Er entwirrt die haarigsten Themen rund um das Allianzmanagement und erläutert die aktuellsten Gedanken, Ideen und Praktiken für eine effektive Nutzung von Partnerschaften. Ob absoluter Anfänger oder erfahrener Allianzexperte, ob Fachmann im Bereich Unternehmensentwicklung, Linienmanager oder Führungskraft - hier lernen Sie, Allianzen besser zu verstehen und auszunutzen. Die Autoren zeigen, dass das Erfolgsgeheimnis nicht nur in den Feinheiten einer Vereinbarung liegt, sondern auch in der Strategie und Organisation hinter dieser Vereinbarung. Aus ihrer langjährigen Forschungsarbeit und Berichterstattung präsentieren sie hier Ideen und Tools zu den vier Kernelementen einer effektiven Allianzstrategie: Planen der Allianz und Entwerfen der Vereinbarung, Managen der Allianz, sobald sie gegründet ist, Vorteile ziehen aus einer Konstellation von Allianzen, Aufbau einer internen Allianzfähigkeit Verständlich geschrieben. Mit anschaulichem Beispielmaterial. "Mastering Alliance Strategy" - die ultimative Pflichtlektüre für alle Unternehmensstrategen und Führungskräfte.

The ASAP Handbook of Alliance Management: A Practitioner's Guide, 3rd edition, is the only compendium of alliance management practices, principles, and current professional standards that puts all the information you need in one unique, indispensable resource.This new publication provides:-- An unequaled body of knowledge for alliance professionals at every level-- A substantive update and revision of previous editions-- All-new material, including a new section on emerging topics in alliance management

Strategic Alliance Management presents an academically grounded alliance development framework, detailing eight stages of alliance development with consideration for specific management challenges. For each stage, readers are presented with theoretical insights, evidence-based managerial guidelines and a business case illustration. Other chapters consider alliance attributes, alliance competences, and alliance challenges, and cover topics such as innovation, co-branding, co-opetition, business ecosystems, alliance professionals, alliance capabilities, societal alliances and a tension-based alliance mindset. This fully revised 3rd edition leverages the book’s strengths in marrying theory with practical insight. All the chapters have been updated to reflect the current academic literature, whilst new international case studies are incorporated throughout. Two new chapters feature in this edition, considering the importance of the mindset required to successfully navigate alliance arrangements, and emerging alliance practices, exploring how new technologies, sustainability and the external environment have disrupted alliance management. In-chapter text boxes discussing emerging themes provide opportunity for discussion and analysis. The textbook remains highly valuable core and recommended reading for postgraduate students of Strategic Management and Corporate Strategy, MBA and Executive MBA, as well as reflective practitioners in the field. Online resources include chapter-by-chapter lecture slides, two long case studies and short interviews with alliance executives.