Topic Driven Environmental Rhetoric

Common topics and commonplaces help develop arguments and shape understanding. When used in argumentation, they may help interested parties more effectively communicate valuable information. The purpose of this edited collection on topics of environmental rhetoric is to fill gaps in scholarship related to specific, targeted, topical communication tactics. The chapters in this collection address four overarching areas of common topics in technical communication and environmental rhetoric: framing, place, risk and uncertainty, and sustainability. In addressing these issues, this collection offers insights for students and scholars of rhetoric, as well as for environmental communication practitioners looking for a more nuanced understanding of how topic-driven rhetoric shapes attitudes, beliefs, and decision-making.

Cover -- Half Title -- Title Page -- Copyright Page -- Contents -- List of Figures and Tables -- List of Abbreviations -- Foreword -- Acknowledgments -- Introduction -- PART I: Framing -- 1 Proof and Fluid Topics: Topic-Driven Environmental Rhetoric in Modern Society -- 2 Scientist as Hero, Technology as the Enemy: Commonplaces about Science in Environmental Discourses -- 3 Granola-Eating, Birkenstock-Wearing Tree Huggers Who Want to Take Your Guns: Commonplaces of the Environmentalist -- PART II: Place -- 4 Climate Crisis Made Manifest: The Shift from a Topos of Time to a Topos of Place -- 5 Victims "in" and Protectors "of" Appalachia: Place and the Common Topic of Protection in Missing Mountains: We Went to the Mountaintop, but It Wasn't There -- 6 Remembering the Alamo: Commonplaces in Texas Water Policy Arguments -- PART III: Risk and Uncertainty -- 7 Reconstituting Causality: Accident Reports as Posthuman Documentation -- 8 Toward an Apparent Decolonial Feminist Rhetoric of Risk -- 9 Designing Doubt: The Tactical Use of Uncertainty in Hydraulic Fracturing Debates -- PART IV: Sustainability -- 10 Sustainability and Sustainable Development: The Evolution and Use of Confused Notions -- 11 The Three Pillars of Sustainability as a Special Topic of Invention in the Marketing Communication of Plastic-Packaging Companies -- List of Contributors -- Index

This book focuses on the uses of scientific evidence within three types of environmental discourses: popular nonfiction books about the environment; traditional and social media texts created by a grassroots environmental group; and a set of data displays that make arguments about global warming in a variety of media and contexts. It traces the operations of eight commonplaces about science and shows how they recur throughout these contexts, starting with Rachel Carson’s Silent Spring and ending with contemporary blogs and social media. The commonplaces are shown to embed ideological assumptions and simultaneously challenge those assumptions. In addition, the book addresses the potential dangers involved in relying too heavily on aspects of these commonplaces, and how they can undermine the goals of some of the writers who use them.

Climate change is one of the most significant challenges facing the global community in the twenty-first century. With its position at the border of people, technology, science, and communication, technical communication has a significant role to play in helping to solve these complex environmental problems. This collection of essays engages scholars and practitioners in a conversation about how the field has contributed to pragmatic and democratic action to address climate change. Compared to most prior work—which offers theoretical perspectives of environmental communication—this collection explores the actual practice of international technical communicators who participate in government projects, corporate processes, nonprofit programs, and international agency work, demonstrating how technical communication theories such as participatory design, social justice, and ethics can help shape pragmatic environmental action.br> SUNY Press has collaborated with Knowledge Unlatched to unlock KU Focus Collection titles. The Knowledge Unlatched titles have been made open access through libraries coming together to crowd fund the publication cost. Each monograph has been released as open access making the eBook freely available to readers worldwide. Discover more about the Knowledge Unlatched program here: https://www.knowledgeunlatched.org/. It can also be found in the SUNY Open Access Repository at https://soar.suny.edu/handle/20.500.12648/8482 .

Feminist Technical Communication introduces readers to technical communication methodology, demonstrating how rhetorical feminist approaches are vital to the future of technical communication. Using an intersectional and transcultural approach, Erin Clark fuses the well-documented surge of work in feminist technical communication throughout the 1990s with the larger social justice turn in the discipline. The first book to situate feminisms and technical communication in relationship as the focal point, Feminist Technical Communication traces the thread of feminisms through technical communication’s connection to social justice studies. Clark theorizes “slow crisis,” a concept made readable to technical communicators by apparent feminisms that can help technical communicators readily recognize and address social justice problems. Clark then applies this framework to the Deepwater Horizon Disaster, an extended crisis that has been publicly framed by a traditional view of efficiency that privileges economic impact. Through rich description of apparent feminist information-gathering techniques and a layered analysis this study offers application far beyond this single disaster, making available new crisis-response possibilities that consider the economy without eliding ecological and human health concerns. Feminist Technical Communication offers a methodological approach to the systematic interrogation of power structures that operate on hidden misogynies. This book is useful to technical communicators, scholars of technical communication and rhetoric, and readers interested in gender studies and public health and is an ideal text for graduate-level seminars focused on feminisms, social justice, and cultural studies.

Based on a qualitative, ethnographic, observational case study approach, Environmental Preservation and the Grey Cliffs Conflictpresents an analysis of the conflict negotiation between the U.S. Army Corps of Engineers and a local community that struggled to address a deteriorating Corps-managed recreational lake area in Tennessee known as “Grey Cliffs.” Viewing the dispute from the perspective of a new member of the community and a specialist in technical communication and professional writing, Kristin Pickering provides a unique perspective on this communication process. Though environmental degradation and unauthorized use threatened the Grey Cliffs recreational lake area to the point that the Corps considered closure, community members valued it highly and wanted to keep it open. The community near this damaged and crime-ridden area needed help rejuvenating its landscape and image, but the Corps and community were sharply divided on how to maintain this beloved geographic space because of the stakeholders’ different cultural backgrounds and values, as well as the narratives used to discuss them. By co-constructing and aligning narratives, values, and ethos over time—a difficult and lengthy process—the Corps and community succeeded, and Grey Cliffs remains open to all. Focusing on field notes, participant interviews, and analysis of various texts created throughout the conflict, Pickering applies rhetorical analysis and a grounded theory approach to regulation, identity, sustainability, and community values to analyze this communication process. Illustrating the positive change that can occur when governmental organizations and rural communities work together to construct shared values and engage in a rhetoric of relationship that preserves the environment, Environmental Preservation and the Grey Cliffs Conflict provides key recommendations for resolving environmental conflicts within local communities, especially for those working in technical and professional communication, organizational communication, environmental science, and public policy.

"Based on years of archival work and fieldwork, Climate Politics on the Border distinctly demonstrates why ecological and anticolonial approaches to rhetoric are essential for grappling with climate politics. The book argues persuasively for treating climate and environmental justice through ecology and decoloniality, and it provides rich theoretical language, methodological innovations, and practical insight for engaging these intersections through local climate politics"--

Creating Intelligent Content with Lightweight DITA documents the evolution of the Darwin Information Typing Architecture (DITA) – a widely used open standard for structuring technical content. DITA has grown in popularity and features since its origins as an internal grammar for structuring technical documentation at IBM. This book introduces Lightweight DITA (LwDITA, which should be read as "Lightweight DITA") as a proposed version of the DITA standard that reduces its dependence on complex Extensible Markup Language (XML) structures and simplifies its authoring experience. This volume aims to reconcile discrepancies and similarities in methods for authoring content in industry and academia and does so by reporting on DITA’s evolution through the lens of computational thinking, which has been connected in scholarship and media to initiatives for learning to code and programming. Evia’s core argument is that if technical communicators are trained with principles of rhetorical problem solving and computational thinking, they can create structured content in lightweight workflows with XML, HTML5, and Markdown designed to reduce the learning curve associated with DITA and similar authoring methodologies. At the same time, this book has the goal of making concepts of structured authoring and intelligent content easier to learn and teach in humanities-based writing and communication programs. This book is intended for practitioners and students interested in structured authoring or the DITA standard.