Visual Ergonomics For Communication Design

Visual Ergonomics for Communication Design reveals the application of ergonomics principles in visual communication design. It enables the visual designer to look at different aspects of visual design from the point of view of the user to ensure that their designs are more user-friendly. The book allows the reader to apply the principles of ergonomics in different facets of communication design such as pictograms, icons and logo design, product labeling, information system in space, and visual ergonomics in simple map design. An introductory chapter allows the reader to learn the basics and principles of visual ergonomics and gives them an insight into the probable application areas. Further chapters delve deeper into the topic with each chapter ending with "Key Points", Practice Sections", and exercises designed to help the reader to revise what they have learned. The reader will benefit from coverage of visual ergonomics in icons, pictograms, and symbols, product labeling, wayfinding in space, and map design which are all backed up with examples and illustrations. Written with the layperson in mind who has no background in the subject, this interesting and easy-to-read reference addresses how to use the different principles of ergonomics in visual communication in a storytelling format. With a narrative structure to the chapters and illustrated throughout, this book is an ideal read for students and professionals looking to strengthen their knowledge of visual communication design by augmenting it with ergonomic principles. It will appeal to students and professionals studying and working in the fields of computer science, human-computer interaction, design engineering, mechanical engineering, information technology, communications engineering, and human factors engineering.

Creating graphical communication for public use represents both a large industry and a fertile area for thoughtful and innovative research and development. In this collection some of the world's figures within the interdisciplinary field of public graphics have been brought together to share their wisdom and present a look at this exciting world. This text is divided into a number of sections representing the rich diversity of concerns embraced by visual information designers. The first section is devoted to these foundational issues before moving on to particular domains of interest within public graphics: user instructions; warnings; forms; tables and graphs; maps and plans; way-finding information; and graphic symbols. This book is designed as a companion for anyone concerned with visual information design, particularly in the context of everyday use. Contributions are included from ergonomists, psychologists, commercial designers and health and safety professionals. The audience reflects these contributions and is pitched at a level which allows it to provide both practical guidelines and a rigorous academic understanding of the field.

VISCOMM has been developed by experienced and knowledgeable teachers who understand what works in the Visual Communication Design classroom, to offer a complete and flexible resource package for the new study design. Contemporary design practise and trends are showcased along with examples of student work and both local and global designers to demonstrate current skills, methods and techniques at a variety of levels. Step-by-step visual guides and instructional diagrams cater for visual learners and help students understand and apply design elements and principles. Assessment tasks include a wide variety of individual, group work and extended tasks. These tasks can be matched to the outcomes of the study design, cater to different learning styles and provide opportunities to build up assessable folios. A strong focus on historical and contemporary typographic practice ensures a comprehensive coverage of the new study design. Many chapters rely on minimal prior knowledge, allowing for a flexible course structure that suits the needs and interests of teachers and students. If you order this product you will receive the following components: Print Textbook: delivered in full colour print. PDF Textbook: a downloadable PDF version of the student text that enables students to take notes and bookmark pages. The PDF textbook can be used in class or as a reference at home. To access the PDF textbook, simply register for a Cambridge GO account and enter the 16 character access code found in the front inside cover of your textbook.

Ergonomics Principles in Design: An Illustrated Fundamental Approach touches upon different ergonomic principles in design and then showcases with examples where and how they have been applied. Each chapter covers one aspect of design and emphasizes its application in the real world, such as the ergonomic design of the interface of a blood pressure monitor and the ergonomic interface of a moving ticket vending machine. Discusses all aspects of design from product, space, and communication. Includes many self-explanatory assignments for better understanding. Highlights practice sessions at the end of each chapter with design directions to help the readers. Demonstrates ergonomics principles with the help of real-life examples. Focusses on the application of ergonomic principles in design in the form of studio assignments. The text covers the application of ergonomic principles in diverse areas of design, like product, space, and communication in a single volume. It will serve as an ideal reference text for graduate students and professionals in the fields of ergonomics, human factors, occupational health and safety, and industrial and manufacturing engineering.

The contents of this book are mainly based on ideas discussed within the framework of the 2016 International Conference on Typography and Visual Communication (ICTVC). This event was initiated at the beginning of the new millennium and has since developed into an internationally respected event. The chapters included in this volume provide evidence of visual communication as an established discipline where critical research informs design practice, printing history lays the foundations for future projects, and professional practice benefits from cross-disciplinary collaborations. The anthology investigates both current and future challenges and priorities in the field of design for visual communication, and will serve to provide a vivid spark to start a discourse in this regard. It will become a working tool and reference point for people interested in studying and researching typography and visual communication.

Where do design principles come from? Are they abstract "rules" established by professionals or do they have roots in human experience? And if we encounter these visual phenomena in our everyday lives, how do designers use them to attract our attention, orient our behavior, and create compelling and memorable communication that stands out among the thousands of messages we confront each day? Today's work in visual communication design shifts emphasis from simply designing objects to designing experiences; to crafting form that acknowledges cognitive and cultural influences on interpretation. In response, Meredith Davis and Jamer Hunt provide a new slant on design basics from the perspective of audiences and users. Chapters break down our interactions with communication as a sequence of meaningful episodes, each with related visual concepts that shape the interpretive experience. Explanatory illustrations and professional design examples support definitions of visual concepts and discussions of context. Work spans print, screen, and environmental applications from around the world. This introduction to visual communication design demystifies the foundational concepts that underpin professional design decisions and shape our experiences in a complex visual world.

This book provides readers with a timely snapshot of ergonomics research and methods applied to the design, development and evaluation, of products, systems and services. It gathers theoretical contributions, case studies and reports on technical interventions focusing on a better understanding of human machine interaction, and user experience for improving product design. The book covers a wide range of established and emerging topics in user-centered design, relating to design for special populations, design education, workplace assessment and design, anthropometry, ergonomics of buildings and urban design, sustainable design, as well as visual ergonomics and interdisciplinary research and practices, among others. Based on the AHFE 2021 International Conference on Ergonomics in Design, held virtually on 25–29 July, 2021, from USA, the book offers a thought-provoking guide for both researchers and practitioners in human-centered design and related fields.