Walneck S Classic Cycle Trader December January 1986 87

An essential and compelling exploration of the design, history, and culture of the motorcycle - an icon of the machine age Motorcycles are ubiquitous in the world's streets and cities, evolving over decades in engineering and design to meet individual transportation needs. With the coming demise of the internal combustion engine and the rise of electric powered vehicles, motorcycle design is being revolutionized by new technologies, the demands of climate change, and global social transformation. The Motorcycle: Desire, Art, Design traces the exciting evolution of this automotive icon - and the culture of desire, freedom, and rebellion that surrounds it. The Motorcycle showcases 100 superb examples of motorcycle design from the late 19th century to the present day and beyond to the technological innovations of the future. Beautifully illustrated with newly commissioned photography and archival ephemera, this visually arresting survey will prove compulsive reading to design lovers and motorcycle fans alike.

For decades the crown jewels of Japan's postwar manufacturing industry, motorcycles remain one of Japan's top exports. Japan's Motorcycle Wars assesses the historical development and societal impact of the motorcycle industry, from the influence of motor sports on vehicle sales in the early 1900s to the postwar developments that led to the massive wave of motorization sweeping the Asia-Pacific region today. Jeffrey Alexander brings a wealth of information to light, providing English translations of transcripts, industry publications, and company histories that have until now been available only in Japanese. By exploring the industry as a whole, he reveals that Japan's motorcycle industry was characterized not by communitarian success but by misplaced loyalties, technical disasters, and brutal competition.

This book includes the definitive development history of the most famous Velocette motorcycles, based on the author's earlier work, and the most comprehensive appendices ever published on this historic marque.

As this book explains, the Japanese did not suddenly become proficient in the design and development of motorcycles when they first appeared in Europe at the end of the 1950s. Instead, the Japanese had been involved with motorcycles since the beginning of the 20th century. True, early Japanese motorcycles copied Western design - a trend that continued for several years after WWII. But soon they designed a succession of highly innovative machinery, not only to the Grand Prix world's benefit but to the paying 'over-the-counter' customer, too. Honda, Kawasaki, Suzuki, and Yamaha, plus Bridgestone and Tohatsu, have all built and sold racing motorcycles which the public could also buy and enjoy.

This book contains a year-by-year account of Lino Tonti's development and evolution of the V7 Sport into the stylistic 850 Le Mans.

This full-color book covers every aspect of one of the best-loved classic racing machines, from its beginnings back in Small Heath though the Brooklands days, Trials, the Café Racer scene to the classic scene of today. Lavishly illustrated.