A Designer S Research Manual

Go beyond crafting a logo or brochure and learn what it takes to design a commercial success.

Doing research can make all the difference between a great design and a good design. By engaging in competitive intelligence, customer profiling, color and trend forecasting, etc., designers are able to bring something to the table that reflects a commercial value for the client beyond a well-crafted logo or brochure. Although scientific and analytical in nature, research is the basis of all good design work. This book provides a comprehensive manual for designers on what design research is, why it is necessary, how to do research, and how to apply it to design work.

Doing research can make all the difference between a great design and a good design. Most experienced designers would quantify this "legwork" with the term research. By engaging in competitive intelligence, customer profiling, color and trend forecasting, etc., designers are able to bring something to the table that reflects a commercial value for the client beyond a well-crafted logo or brochure. Although scientific and analytical in nature, research is the basis of all good design work. This book provides a comprehensive manual for designers on what design research is, why it is necessary, how to do research, and how to apply it to design work. As designers embrace research methodologies, they share a common vernacular with their clients, and establish respect as idea people. In an increasingly crowded marketplace, embracing research practices will ensure a continued viable role for designers in business. No other books address this issue for student and professional graphic designers. Books on how to do research are usually aimed at writers, business marketers, and scientists. The ability to execute effective research methods is as important to a career in graphic design as the ability to build a grid or layout a page. Understanding the needs of the client and the client's market are essential components of creating value.

This newly expanded and updated second edition of the best-selling classic continues to take the "mystery" out of designing algorithms, and analyzing their efficacy and efficiency. Expanding on the first edition, the book now serves as the primary textbook of choice for algorithm design courses while maintaining its status as the premier practical reference guide to algorithms for programmers, researchers, and students. The reader-friendly Algorithm Design Manual provides straightforward access to combinatorial algorithms technology, stressing design over analysis. The first part, Techniques, provides accessible instruction on methods for designing and analyzing computer algorithms. The second part, Resources, is intended for browsing and reference, and comprises the catalog of algorithmic resources, implementations and an extensive bibliography. NEW to the second edition: • Doubles the tutorial material and exercises over the first edition • Provides full online support for lecturers, and a completely updated and improved website component with lecture slides, audio and video • Contains a unique catalog identifying the 75 algorithmic problems that arise most often in practice, leading the reader down the right path to solve them • Includes several NEW "war stories" relating experiences from real-world applications • Provides up-to-date links leading to the very best algorithm implementations available in C, C++, and Java

The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.

This book is the guide to understanding and doing evidence-based research in design.

A comprehensive approach to design that integrates sustainable principles and design strategies for decarbonized construction Representing an international collaboration between academics and architects in the United States and Europe, Carbon: A Field Manual for Designers and Builders offers professionals in the field an approach to sustainable design that embraces building science principles, life-cycle analysis, and design strategies in carbon neutral construction. The book also contains background information on carbon in construction materials and in the building design process. This book is filled with illustrative diagrams and drawings that help evaluate the potential impact of design decisions for creating carbon emissions. Written by and for designers and builders, the book includes a compelling pair of case studies that explore carbon-reducing strategies, suggests steps for assessing a building's carbon footprint, and reviews carbon storages and circulation of materials. The guidelines detailed in the book can be adopted, replicated, and deployed to reduce carbon emissions and create more sustainable buildings. This important book: Offers an effective approach to sustainable design in construction Integrates building science principles, life-cycle analysis, and design strategies in carbon neutral construction Describes a methodology for quantifying the flow of carbon in the built environment Provides an analysis of carbon-reducing strategies based on a case study of a building designed by the authors Written for practicing professionals in architecture and construction, Carbon: A Field Guide for Designers and Builders is a must-have resource for professionals who are dedicated to creating sustainable projects.

In 2010 the then current European national standards for building and construction were replaced by the EN Eurocodes, a set of pan-European model building codes developed by the European Committee for Standardization. The Eurocodes are a series of 10 European Standards (EN 1990 – EN 1999) that provide a common approach for the design of buildings, other civil engineering works and construction products. The design standards embodied in these Eurocodes will be used for all European public works and are set to become the de-facto standard for the private sector in Europe, with probable adoption in many other countries. This classic manual on structural steelwork design was first published in 1955, since when it has sold many tens of thousands of copies worldwide. For the seventh edition of the Steel Designers' Manual all chapters have been comprehensively reviewed, revised to ensure they reflect current approaches and best practice, and brought in to compliance with EN 1993: Design of Steel Structures (the so-called Eurocode 3).