A Practical Guide To The Fashion Industry

Highlighting the skills and considerations needed to manage products, Virginia Grose introduces key processes such as product development, the supply chain and branding to help you quickly get to grips with the business side of fashion. Examining traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers interviews and case studies give insight into the realities of this competitive industry. This second edition has all new case studies, interviews and projects as well as coverage of sustainable practice, the use of social media, the circular economy and slow fashion. There's also more on digital storytelling, online and offline retailing and elements of retail entertainment for customers plus the impact of fast fashion throughout the industry.

"Packed with full-colour images from contributors such as Vivienne Westwood, Stella McCartney, Edun and People Tree, A Practical Guide to Sustainable Fashion is a much-needed handbook for both students and professionals in the fashion and textile industries. Beginning with a reflection on current models of fashion design and production, this book introduces the key issues associated with the production, use and disposal of fashion clothing and gives step-by-step guidance on how to identify and evaluate the potential impacts of a garment during the design process. Featuring industry perspectives and studio-based exercises, the final five chapters of the book explore a range of ways in which designers can reduce the negative impacts associated with the life cycle of fashion garments. Packed with innovative examples of best practice from international designers and brands, these chapters present each key stage in the life cycle of a fashion garment and explore approaches such as low-impact textiles techniques, mono-materiality, zero waste techniques, upcycling, repair and maintenance techniques and closed-loop design systems. A Practical Guide to Sustainable Fashion offers an overview of the following topics: garment design; sourcing and selecting fabrics and techniques; pattern making and toiling; garment construction; distribution; clothing care and maintenance; reuse and re-manufacture; and material recycling; and it also covers the following sustainable design approaches: design for empathy; using mono materials; zero waste techniques; design for durability; engaging with local communities; design for need; reducing laundering; design for repair; upcycling; and design for closed-loop systems"--

Packed with examples from groundbreaking designers such as Vivienne Westwood, Stella McCartney, Edun and People Tree, A Practical Guide to Sustainable Fashion is a much-needed overview of current models of fashion design and production. Alison Gwilt introduces the key issues associated with the production, use and disposal of fashion clothing and gives step-by-step guidance on how to identify and evaluate the potential impacts of a garment during the design process. With innovative examples of best practice from international designers and brands, the chapters follow each key stage in the life cycle of a fashion garment and explores approaches such as low-impact textiles techniques, mono-materiality, zero waste techniques, upcycling, repair and maintenance techniques and closed-loop design systems. New to this edition: More in-depth coverage of design thinking, materials manufacture, practical techniques for creating 'faster' recyclable fashion and new ways forward for fashion, such as including the circular economy and the Sustainable Development Goals.

Highlighting the skills and considerations needed to manage products, Virginia Grose introduces key processes such as product development, the supply chain and branding to help you quickly get to grips with the business side of fashion. Examining traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers interviews and case studies give insight into the realities of this competitive industry. This second edition has all new case studies, interviews and projects as well as coverage of sustainable practice, the use of social media, the circular economy and slow fashion. There's also more on digital storytelling, online and offline retailing and elements of retail entertainment for customers plus the impact of fast fashion throughout the industry.

“This book provides a fresh approach to building a fashion business. I believe that both academics and startup businesses would find this book useful.” Karen Edwards, University of South Carolina, USA “I think that this text will be very useful to anyone working in fashion. I would certainly recommend it as reference reading to MBA students and to undergraduates who are taking entrepreneurship courses.” Thomai Serdari, New York University, USA Learn how to protect your business through prevention with a fashion compliance program. The book takes a merchandise-centric “how-to” approach. It explains the laws related to fashion compliance including, labeling, marketing, testing, importing and exporting, record keeping, and more. Written by a fashion-law expert, the book includes interviews with professionals and discusses the European Union apparel label law, as well as relevant United States' laws, to help you run your fashion business.

Garment assembly is fundamental to the creation of designs. This guide provides fashion students and designers with the knowledge of the techniques and components essential to the assembly of sewn products. Guide to Basic Garment Assembly for the Fashion Industry develops your understanding of which stitch and seam types to select for particular fabrics and garments. As well as the knowledge to construct a range of basic techniques to assemble entire garments using the correct components. It can be difficult to master the skills of garment assembly by reading alone: a visual demonstration of online videos, showing the steps of garment assembly for the following: Sewing darts Sewing front edge fastenings Inserting zip fastenings Attaching waistbands Assembling and attaching simple and complex pockets Sleeve opening construction Assembling and attaching cuffs Assembling and attaching collars Guide to Basic Garment Assembly for the Fashion Industry explains the essentials so you can turn your design ideas into reality

A stylish guide to environment-friendly ways of buying, wearing, caring for, and decluttering your wardrobe, illustrated with case studies and tips from eco-fashion pioneers across the world As part of a growing global awareness of the importance of eco-conscious living, both for the planet and as a means of promoting fair labor practices, more people than ever before are seeking to dress in an environmentally friendly way. On a broader scale, initiatives to promote a more sustainable approach to fashion have made headlines and grown like never before, from the release of the high-profile documentary The True Cost to the launch of the worldwide “Fashion Revolution” campaign. This timely book is organized into four chapters—Buy, Wear, Care, and Dispose—each containing a short introduction with essential information followed by practical tips and illustrated case studies to help you make the first step toward a more sustainable wardrobe. A detailed reference section recommends not only the best ethical fashion labels and collections but also eco-friendly fabrics, standards, and certifications; cleaning methods; renting, swapping, and recycling initiatives; and much more.

�This book provides a fresh approach to building a fashion business. I believe that both academics and startup businesses would find this book useful.� Karen Edwards, University of South Carolina, USA �I think that this text will be very useful to anyone working in fashion. I would certainly recommend it as reference reading to MBA students and to undergraduates who are taking entrepreneurship courses.� Thomai Serdari, New York University, USA Learn how to protect your business through prevention with a fashion compliance program. The book takes a merchandise-centric �how-to� approach. It explains the laws related to fashion compliance including, labeling, marketing, testing, importing and exporting, record keeping, and more. Written by a fashion-law expert, the book includes interviews with professionals and discusses the European Union apparel label law, as well as relevant United States' laws, to help you run your fashion business.