A Strange Stirring

In 1963, Betty Friedan unleashed a storm of controversy with her bestselling book, The Feminine Mystique. Hundreds of women wrote to her to say that the book had transformed, even saved, their lives. Nearly half a century later, many women still recall where they were when they first read it. In A Strange Stirring, historian Stephanie Coontz examines the dawn of the 1960s, when the sexual revolution had barely begun, newspapers advertised for "perky, attractive gal typists," but married women were told to stay home, and husbands controlled almost every aspect of family life. Based on exhaustive research and interviews, and challenging both conservative and liberal myths about Friedan, A Strange Stirring brilliantly illuminates how a generation of women came to realize that their dissatisfaction with domestic life didn't't reflect their personal weakness but rather a social and political injustice.

In 1963, Betty Friedan unleashed a storm of controversy with her bestselling book, The Feminine Mystique. Women wrote to her by the hundreds to say that the book had transformed, even saved, their lives. Nearly half a century later, many women still recall where they were and what they were doing when they first read the book. In A Strange Stirring, prominent historian of women and marriage Stephanie Coontz strips away the myths, examining what The Feminine Mystique actually said, and which groups of women were affected. Coontz takes us back to the early 1960s – the age of Mad Men – when the sexual revolution was barely nascent, middle class wives stayed at home, and husbands retained legal control over almost every aspect of family life. Based on extensive research in the magazines and popular culture of the 1940s, 1950s, and early 1960s, as well as interviews with women and men who read The Feminine Mystique shortly after its publication, A Strange Stirring brilliantly illuminates how Friedan's book emboldened a generation of women to realize that their boredom and dissatisfaction stemmed from political injustice rather than personal weakness.

Released for the first time in paperback, this landmark social and political volume on feminism is credited with being responsible for raising awareness, liberating both sexes, and triggering major advances in the feminist movement. Reprint.

'What if she isn't happy - does she think men are happy in this world? Doesn't she know how lucky she is to be a woman?' The pioneering Betty Friedan here identifies the strange problem plaguing American housewives, and examines the malignant role advertising plays in perpetuating the myth of the 'happy housewife heroine'. Penguin Modern: fifty new books celebrating the pioneering spirit of the iconic Penguin Modern Classics series, with each one offering a concentrated hit of its contemporary, international flavour. Here are authors ranging from Kathy Acker to James Baldwin, Truman Capote to Stanislaw Lem and George Orwell to Shirley Jackson; essays radical and inspiring; poems moving and disturbing; stories surreal and fabulous; taking us from the deep South to modern Japan, New York's underground scene to the farthest reaches of outer space.

When Betty Friedan produced The Feminine Mystique in 1963, she could not have realized how the discovery and debate of her contemporaries' general malaise would shake up society. Victims of a false belief system, these women were following strict social convention by loyally conforming to the pretty image of the magazines, and found themselves forced to seek meaning in their lives only through a family and a home. Friedan's controversial book about these women - and every woman - would ultimately set Second Wave feminism in motion and begin the battle for equality. This groundbreaking and life-changing work remains just as powerful, important and true as it was forty-five years ago, and is essential reading both as a historical document and as a study of women living in a man's world. 'One of the most influential nonfiction books of the twentieth century.' New York Times 'Feminism ...... began with the work of a single person: Friedan.' Nicholas Lemann With a new Introduction by Lionel Shriver

Can thought arise out of matter? Can self, soul, consciousness, “I” arise out of mere matter? If it cannot, then how can you or I be here? I Am a Strange Loop argues that the key to understanding selves and consciousness is the “strange loop”—a special kind of abstract feedback loop inhabiting our brains. The most central and complex symbol in your brain is the one called “I.” The “I” is the nexus in our brain, one of many symbols seeming to have free will and to have gained the paradoxical ability to push particles around, rather than the reverse. How can a mysterious abstraction be real—or is our “I” merely a convenient fiction? Does an “I” exert genuine power over the particles in our brain, or is it helplessly pushed around by the laws of physics? These are the mysteries tackled in I Am a Strange Loop, Douglas Hofstadter's first book-length journey into philosophy since Gödel, Escher, Bach. Compulsively readable and endlessly thought-provoking, this is a moving and profound inquiry into the nature of mind.

With the conclusion of the Civil War, the beginnings of Reconstruction, and the realities of emancipation, former slaves were confronted with the possibility of freedom and, with it, a new way of life. In The Times Were Strange and Stirring, Reginald F. Hildebrand examines the role of the Methodist Church in the process of emancipation—and in shaping a new world at a unique moment in American, African American, and Methodist history. Hildebrand explores the ideas and ideals of missionaries from several branches of Methodism—the African Methodist Episcopal Church, the Colored Methodist Episcopal Church, and the northern-based Methodist Episcopal Church—and the significant and highly charged battle waged between them over the challenge and meaning of freedom. He traces the various strategies and goals pursued by these competing visions and develops a typology of some of the ways in which emancipation was approached and understood. Focusing on individual church leaders such as Lucius H. Holsey, Richard Harvey Cain, and Gilbert Haven, and with the benefit of extensive research in church archives and newspapers, Hildebrand tells the dramatic and sometimes moving story of how missionaries labored to organize their denominations in the black South, and of how they were overwhelmed at times by the struggles of freedom.

"Breezy and salty." -The New York Times "Hilarious! Honest, intimate, this book tells it as it was." -Mary Wells Lawrence, author of A Big Life (In Advertising) and founding president of Wells Rich Greene "Breezy and engaging [though] ...The chief value of Mad Women is the witness it bears for younger women about the snobbery and sexism their mothers and grandmothers endured as the price of entry into mid-century American professional life." -The Boston Globe "A real-life Peggy Olson, right out of Mad Men." -Shelly Lazarus, Chairman, Ogilvy & Mather What was it like to be an advertising woman on Madison Avenue in the 60s and 70s - that Mad Men era of casual sex and professional serfdom? A real-life Peggy Olson reveals it all in this immensely entertaining and bittersweet memoir. Mad Women is a tell-all account of life in the New York advertising world by Jane Maas, a copywriter who succeeded in the primarily male jungle depicted in the hit show Mad Men. Fans of the show are dying to know how accurate it is: was there really that much sex at the office? Were there really three-martini lunches? Were women really second-class citizens? Jane Maas says the answer to all three questions is unequivocally "yes." Her book, based on her own experiences and countless interviews with her peers, gives the full stories, from the junior account man whose wife almost left him when she found the copy of Screw magazine he'd used to find "a date" for a client, to the Ogilvy & Mather's annual Boat Ride, a sex-and-booze filled orgy, from which it was said no virgin ever returned intact. Wickedly funny and full of juicy inside information, Mad Women also tackles some of the tougher issues of the era, such as unequal pay, rampant, jaw-dropping sexism, and the difficult choice many women faced between motherhood and their careers.