American Icon

The inside story of the epic turnaround of Ford Motor Company under the leadership of CEO Alan Mulally. At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dys­functional culture of infighting, backstabbing, and excuses. It was an extraordinary risk, but it was the only way the Ford family—America’s last great industrial dynasty—could hold on to their company. Mulally and his team pulled off one of the great­est comebacks in business history. As the rest of Detroit collapsed, Ford went from the brink of bankruptcy to being the most profitable automaker in the world. American Icon is the compelling, behind-the-scenes account of that epic turnaround. In one of the great management narratives of our time, Hoffman puts the reader inside the boardroom as Mulally uses his celebrated Business Plan Review meet­ings to drive change and force Ford to deal with the painful realities of the American auto industry. Hoffman was granted unprecedented access to Ford’s top executives and top-secret company documents. He spent countless hours with Alan Mulally, Bill Ford, the Ford family, former executives, labor leaders, and company directors. In the bestselling tradition of Too Big to Fail and The Big Short, American Icon is narrative nonfiction at its vivid and colorful best.

A riveting, behind-the-scenes account of the near collapse of the Ford Motor Company, which in 2008 was close to bankruptcy, and CEO Alan Mulally's hard-fought effort and bold plan--including his decision not to take federal bailout money--to bring Ford back from the brink.

The inside story of the epic turnaround of Ford Motor Company under the leadership of CEO Alan Mulally. At the end of 2008, Ford Motor Company was just months away from running out of cash. With the auto industry careening toward ruin, Congress offered all three Detroit automakers a bailout. General Motors and Chrysler grabbed the taxpayer lifeline, but Ford decided to save itself. Under the leadership of charismatic CEO Alan Mulally, Ford had already put together a bold plan to unify its divided global operations, transform its lackluster product lineup, and overcome a dys­functional culture of infighting, backstabbing, and excuses. It was an extraordinary risk, but it was the only way the Ford family—America’s last great industrial dynasty—could hold on to their company. Mulally and his team pulled off one of the great­est comebacks in business history. As the rest of Detroit collapsed, Ford went from the brink of bankruptcy to being the most profitable automaker in the world. American Icon is the compelling, behind-the-scenes account of that epic turnaround. In one of the great management narratives of our time, Hoffman puts the reader inside the boardroom as Mulally uses his celebrated Business Plan Review meet­ings to drive change and force Ford to deal with the painful realities of the American auto industry. Hoffman was granted unprecedented access to Ford’s top executives and top-secret company documents. He spent countless hours with Alan Mulally, Bill Ford, the Ford family, former executives, labor leaders, and company directors. In the bestselling tradition of Too Big to Fail and The Big Short, American Icon is narrative nonfiction at its vivid and colorful best.

It was an epic downfall. In twenty-four seasons pitcher Roger Clemens put together one of the greatest careers baseball has ever seen. Seven Cy Young Awards, two World Series championships, and 354 victories made him a lock for the Hall of Fame. But on December 13, 2007, the Mitchell Report laid waste to all that. Accusations that Clemens relied on steroids and human growth hormone provided and administered by his former trainer, Brian McNamee, have put Clemens in the crosshairs of a Justice Department investigation. Why did this happen? How did it happen? Who made the decisions that altered some lives and ruined others? How did a devastating culture of drugs, lies, sex, and cheating fester and grow throughout Major League Baseball's clubhouses? The answers are in these extraordinary pages. American Icon: The Fall of Roger Clemens and the Rise of Steroids in America’s Pastime is about much more than the downfall of a superstar. While the fascinating portrait of Clemens is certainly at the center of the action, the book takes us outside the white lines and inside the lives and dealings of sports executives, trainers, congressmen, lawyers, drug dealers, groupies, a porn star, and even a murderer—all of whom have ties to this saga. Four superb investigative journalists have spent years uncovering the truth, and at the heart of their investigation is a behind-the-scenes portrait of the maneuvering and strategies in the legal war between Clemens and his accuser, McNamee. This compelling story is the strongest examination yet of the rise of illegal drugs in America’s favorite sport, the gym-rat culture in Texas that has played such an important role in spreading those drugs, and the way Congress has dealt with the entire issue. Andy Pettitte, Jose Canseco, Alex Rodriguez, and Chuck Knoblauch are just a few of the other players whose moving and sometimes disturbing stories are illuminated here as well. The New York Daily News Sports Investigative Team has written the definitive book on corruption and the steroids era in Major League Baseball. In doing so, they have managed to dig beneath the disillusion and disappointment to give us a stirring look at heroes who all too often live unheroic shadow lives.

The top hat and stars and stripes that characterize Uncle Sam today were first worn by Yankee actors portraying Brother Jonathan. This book explores the complex emblematic function of the Brother Jonathan figure and its changing meaning through the decades and in a multitude of popular media.

This gorgeous picture book highlights how an iconic image of a working woman evolved into an inspirational symbol of hope and strength for all girls and women. Rosie the Riveter was born in 1942, in the middle of the Second World War. Riveting is a way to hold pieces together to make something strong and powerful. In a time when everything was coming apart, America turned to Rosie and American women to hold things together. Over time, Rosie came to represent so much more. As women pushed back against all the things society suggested they could not do, they used the symbol of Rosie to motivate, represent, and unite them. Today, Rosie isn’t just one woman—she’s every woman. Like a rivet, she holds us all together, reminding us how far we’ve come and how far we still have to go. This inspirational text traces Rosie’s formation and legacy from World War II to today, letting girls know that they are capable and strong—just like Rosie and the long history of strong women who came before and after. Included in the back of the book is additional information on the history of Rosie the Riveter. An Imprint Book

Entertainers or athletes? Leaders or losers? Cheerleaders, numbering 3.8 million in the United States alone, are part of everyone's school memories. Looking beyond the poms and megaphones, Cheerleader! An American Icon explores how the sport reflects our shifting beliefs about athletics, entertainment, gender, and national identity. Natalie Guice Adams and Pamela J. Bettis trace cheerleading's history, from its inception 135 years ago as a male leadership activity, through the sassy era epitomized by the Dallas Cowboys Cheerleaders, to its current incarnation as a physically demanding sport. Integrating history, pop culture, and interviews with participants of all ages and even those in the business, Adams and Bettis simultaneously celebrate cheering and provide critical analysis as well. Cheerleader!: An American Icon is a poignant, hilarious, powerful, and revealing look at a perennially popular activity.