American Motors Corporation

"Patrick Foster's American Motors Corporation: The Rise and Fall of America's Last Independent Automaker is the definitive history of the AMC corporation. Featured vehicles include the Rambler, Javelin, and more, as Foster walks the reader through not only the history of an American classic, but a history of the automotive industry itself as it evolved through emissions restrictions and the gas guzzlers of the 80s and 90s"-Provided by publisher.

Uncover the heroes, the strategies, the design teams, the finances, the presidents and the competitors who made their mark on one of America's feistiest auto companies.

Auto historians and readers interested in business history will enjoy Storied Independent Automakers.

Though American Motors never approached the size of Detroit's Big Three, it produced a long series of successful cars that were distinctive, often innovative and in many cases influential. This history examines AMC's cars from the company's formation in 1954 through its absorption by Chrysler in 1987. The Gremlin, Pacer and Eagle vehicles are examined in detail, as are the AMC custom cars of George Barris and Carl Green. The text details AMC's 1980s involvement with the French firm Renault and the design legacy of that joint venture, which includes the Hummer. The evolution of Jeep is covered from the 1960s through the 2000s. Features include some 225 photographs; a listing of AMC / Rambler clubs, organizations and business entities, with contact details; tables of detailed specifications and performance data; data on technical devices, trim packages and all model variations; a comprehensive account of AMC / Rambler appearances in film, television and cartoons.

Shows and describes each model produced by American Motors, including Nashes, Hudsons, Jeeps, and Ramblers

A riveting, behind-the-scenes account of the near collapse of the Ford Motor Company, which in 2008 was close to bankruptcy, and CEO Alan Mulally's hard-fought effort and bold plan--including his decision not to take federal bailout money--to bring Ford back from the brink.

With roots extending back to the first decade of the twentieth century, Nash Motor Company and the Hudson Motor Car Company managed to compete and even prosper as independent producers until they merged in 1954 to form the American Motors Company, which itself remained independent until it was bought in 1987 by the Chrysler Corporation. In Storied Independent Automakers, renowned automotive scholar Charles K. Hyde argues that these companies, while so far neglected by auto history scholars, made notable contributions to automotive engineering and styling and were an important part of the American automobile industry. Hyde investigates how the relatively small corporations struggled in a postwar marketplace increasingly dominated by the giant firms of Ford, General Motors, and Chrysler, which benefited from economies of scale in styling, engineering, tooling, marketing, and sales. He examines the innovations that kept the independents' products distinctive from those of the Big Three and allowed them to survive and sometimes prosper against their larger competitors. Hyde also focuses on the visionary leaders who managed the companies, including Charles Nash, Roy D. Chapin, Howard Coffin, George Mason, George Romney, and Roy D. Chapin Jr., who have been largely unexamined by other scholars. Finally, Hyde analyzes the ultimate failure of the American Motors Company and the legacy it left for carmakers and consumers today. Storied Independent Automakers is based on extensive research in archival collections generated by the three companies. Residing in large part in the DaimlerChrysler Corporate Collection, these sources have been seldom tapped by other scholars before this volume. Auto historians and readers interested in business history will enjoy Storied Independent Automakers.