American Trucks Of The 1950s

This highly visual study examines the important role of trucking in the growth of North America in the 1950s. With 120 images and evocative writing, it encapsulates the histories of the major, minor, obscure, but nonetheless historically significant truck manufacturers. Detailed captions and supportive text complement contemporary brochures, period literature, factory photos and over fifty new, unpublished color photos of restored examples to relate the importance of these historic vehicles.

Examining the evolution of the popular ½-ton American pickup truck, from a basic utility vehicle, to stylish icon and North America’s best selling vehicle, this volume focuses on specifications, rarer makes and models, industry facts and figures, and optional equipment, via detailed text and previously unpublished images.

This highly visual study covers the US and Canadian truck manufacturers that built trucks in North America in the 1960s. Canadian-built trucks were often unique, while others were built specifically for the American market. The North American truck manufacturers continued to thrive to meet the demands of the prosperity of the 1960s with fresh designs and features. These rugged, reliable trucks were capable of transcontinental commutes of goods on a regular basis, or performing delivery and construction tasks in and around cities. This concise volume covers not only the histories of the major and lesser known truck manufactures, but also the obscure, yet historically significant manufacturers.

After WWII Americans were anxious to re-stoke the economy after a long “make-do with what you have” dry spell. By the 1950s new highways were being built, new trucking companies were being formed and old ones revived. Americans were buying newly-styled cars and the latest technologies once again. Semi-trucks helped pave the way for this huge growth spurt in America with dependable trucks built by Mack, GMC, Chevrolet, Ford, Dodge, International, White Freightliner, Peterbilt, Kenworth, Diamond T, Reo, Autocar, Brockway, Sterling and others, many using the increasingly popular diesel engines made by Buda, Hercules, Waukesha, and Cummins, which helped their heavy loads haul quicker. Ron Adams portrays this booming era with over 300 superb photos of trucks hauling cement, fuel, and a variety of goods to enthusiastic Americans.

Examining the development of the popular ½-ton American pickup truck during the 60s, this book includes the numerous new alternative designs and engineering approaches. This volume also contains specifications, industry facts and figures, and optional equipment, via detailed text and previously unpublished images.

White Motor Company was a major producer of American trucks between 1919 and 1980 with its primary manufacturing facilities in Cleveland, Ohio. The company began as a sewing machine manufacturing concern founded in 1876 by Thomas H. White and expanded by his sons into steam and gasoline-powered automobiles; however, it was in the trucking field that White made its mark. During its production years, White offered a broad array of light, medium, and heavy-duty trucks before concentrating on the latter from the 1960s on. In addition to its brand name, White purchased and/or marketed a litany of other trucking manufacturers, including Reo, Diamond T, Diamond Reo, Autocar, Whitehorse, PDQ, Western Star, and White Freightliner trucks. White fell on hard financial times and declared bankruptcy in 1980. The named lived on for awhile in the 1980s under the parentage of corporate giant Volvo. This book reviews White medium and heavy-duty truck models in roughly the decade of the 1950s, including the WC, 3000, 4000, 5000, and 9000 series.