Becoming Rhetorical Analyzing And Composing In A Multimedia World W Mla9e Apa7e Updates

Becoming rhetorical is a transformation that allows students to identify rhetorical problems and respond to them with arguments, no matter the course or context from which the problems emerge. In BECOMING RHETORICAL, author Jodie Nicotra takes students beyond the view of the rhetorical situation as being composed of communicator, audience, and message, encouraging them also to consider important aspects such as exigence, purpose, and the means of communication. Students learn to analyze and compose in textual, visual, and multimodalities -- from evaluating an op-ed piece, to making a video of a consumer product, to creating an entire public awareness campaign -- thereby becoming confident critical thinkers in a 21st century multimedia world. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Becoming rhetorical is a transformation that allows students to identify rhetorical problems and respond to them with arguments, no matter the course or context from which the problems emerge. In BECOMING RHETORICAL, author Jodie Nicotra takes students beyond the view of the rhetorical situation as being composed of communicator, audience, and message, encouraging them also to consider important aspects such as exigence, purpose, and the means of communication. Students learn to analyze and compose in textual, visual, and multimodalities -- from evaluating an op-ed piece, to making a video of a consumer product, to creating an entire public awareness campaign -- thereby becoming confident critical thinkers in a 21st century multimedia world. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Becoming rhetorical is a transformation that allows students to identify rhetorical problems and respond to them with arguments, no matter the course or context from which the problems emerge. In BECOMING RHETORICAL, author Jodie Nicotra takes students beyond the view of the rhetorical situation as being composed of communicator, audience, and message, encouraging them also to consider important aspects such as exigence, purpose, and the means of communication. Students learn to analyze and compose in textual, visual, and multimodalities -- from evaluating an op-ed piece, to making a video of a consumer product, to creating an entire public awareness campaign -- thereby becoming confident critical thinkers in a 21st century multimedia world. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

In your courses and career, you will compose essays, reports, photos, graphics, web pages, and more. BECOMING RHETORICAL gives you the tools and the training you need to create successful communications in all of these formats and in different situations. First you will learn tools of analysis -- ways to investigate different aspects of a situation that will guide you to respond in the best possible way. Then you will learn how to draw on the specific capabilities of each medium of composition -- words, still images, sounds, video -- to create compositions that affect your audience in the ways you intend. As you learn to analyze and compose, you will read examples annotated by the author to show you exactly how it is done, and practice on projects large and small. Whether you have to design a brochure or make a video, BECOMING RHETORICAL gives you the foundations to make it work.

Communication isn't static. It shifts and changes. Nicotra's BECOMING RHETORICAL: ANALYZING AND COMPOSING IN A MULTIMEDIA WORLD, 2nd edition, equips you with the tools and knowledge to effectively communicate to countless different audiences and across multiple forms of media. You will learn to analyze and compose in textual, visual and multimodalities -- from evaluating an op-ed piece, to making a video of a consumer product, to creating an entire public awareness campaign -- as you become a confident critical thinker in a 21st century multimedia world. Extremely reader friendly, the book includes diverse and inclusive examples, images and language as well as timely readings on topics such as identity, food insecurity, race and mental health. In addition, MindTap provides anywhere, anytime digital learning solutions.

Featuring several all-new chapters, revisions, and updates, the Second Edition of A Cultural Approach to Interpersonal Communication presents an interdisciplinary collection of key readings that explore how interpersonal communication is socially and culturally mediated. Includes key readings from the fields of cultural and linguistic anthropology, sociolinguistics, and communication studies Features new chapters that focus on digital media Offers new introductory chapters and an expanded toolkit of concepts that students may draw on to link culture, communication, and community Expands the Ethnographer’s Toolkit to include an introduction to basic concepts followed by a range of ethnographic case studies

Informative as well as tutorial, this book explores the design of advanced multimedia systems in depth--the characteristics of multimedia systems, the design challenges, the emerging technologies that support advanced multimedia systems, design methodologies, and implementation techniques for converting the design to produce efficient, flexible, and extensive applications.

How to educate the next generation of college students to invent, to create, and to discover—filling needs that even the most sophisticated robot cannot. Driverless cars are hitting the road, powered by artificial intelligence. Robots can climb stairs, open doors, win Jeopardy, analyze stocks, work in factories, find parking spaces, advise oncologists. In the past, automation was considered a threat to low-skilled labor. Now, many high-skilled functions, including interpreting medical images, doing legal research, and analyzing data, are within the skill sets of machines. How can higher education prepare students for their professional lives when professions themselves are disappearing? In Robot-Proof, Northeastern University president Joseph Aoun proposes a way to educate the next generation of college students to invent, to create, and to discover—to fill needs in society that even the most sophisticated artificial intelligence agent cannot. A “robot-proof” education, Aoun argues, is not concerned solely with topping up students' minds with high-octane facts. Rather, it calibrates them with a creative mindset and the mental elasticity to invent, discover, or create something valuable to society—a scientific proof, a hip-hop recording, a web comic, a cure for cancer. Aoun lays out the framework for a new discipline, humanics, which builds on our innate strengths and prepares students to compete in a labor market in which smart machines work alongside human professionals. The new literacies of Aoun's humanics are data literacy, technological literacy, and human literacy. Students will need data literacy to manage the flow of big data, and technological literacy to know how their machines work, but human literacy—the humanities, communication, and design—to function as a human being. Life-long learning opportunities will support their ability to adapt to change. The only certainty about the future is change. Higher education based on the new literacies of humanics can equip students for living and working through change.