Below The Line

Most salespeople work hard to become proficient in reaching the frontline managers in their markets. However, a salesperson who wishes to achieve long-lasting success with a client will learn how to also appeal to top-level executives from an “above the line” perspective. Master sales trainer Skip Miller shows how to simultaneously sell to both the frontline manager as well as the executive who is more concerned with profit/loss indicators such as ROI, time saved, risk lowered, and productivity improved – a strategy used by Google, Apple, Cisco WebEx, and other powerhouses. In Selling Above and Below the Line, you will learn how to: Create energy by including executives early in the sales process. Ask the right questions and pinpoint big-picture financial needs. Keep “below the line” managers from feeling bypassed. Uncover value propositions that target each set of decision-makers. Sales that seem locked in will stall or go dark. Customers who have been loyal to you suddenly back out of the relationship due to decisions made above the manager’s head. This often could have been avoided had the salesperson been intentional to sell both the technical and financial fit. In Selling Above and Below the Line, learn to effectively communicate both, leading to more successful and lucrative deals than ever before.

Movies have replaced the circus and the carnival as the traveling sideshow for the masses of America today, providing longed for escape from day-to-day reality. In the actual movie business, one is either above the line or below the line, the demarcation where the real money and power starts and stops. In a personal attempt to separate fact from fiction, the author takes a look at the beautiful, and the not-so-beautiful, people who work in films, in a behind the scenes account of "movie magic" from the thoroughly kissed bottom.

Eccentric private eye Charlie Waldo is back in another wildly fun and fast-paced thriller lampooning Southern California. Former LAPD detective Charlie Waldo was living in solitude deep in the woods, pathologically committed to owning no more than one hundred possessions, until his PI ex-girlfriend Lorena dragged him back to civilization to solve a high-profile Hollywood murder. Now Waldo and Lorena have their hands full with a new client, a wild and privileged L.A. teenager named Stevie Rose who tells lies as easily as she breathes. When the teacher Stevie claims seduced her turns up dead, the LAPD pegs her as the prime suspect. Then Stevie disappears, and her self-involved Hollywood parents turn to Waldo to find her—a task that draws him down into Orange County’s dangerous and complex worlds, both opulent and seedy, where nothing is as it seems. With treachery and deception at every turn, and with Waldo’s eco-obsessed rules for living complicating his already complicated relationship with Lorena, Waldo fends off enemies old and new as he races to find Stevie and solve the murder.

A WALL STREET JOURNAL BESTSELLER! From Whole Foods CEO John Mackey and his coauthors, a follow-up to groundbreaking bestseller Conscious Capitalism—revealing what it takes to lead a purpose-driven, sustainable business. John Mackey started a movement when he founded Whole Foods, bringing natural, organic food to the masses and not only changing the market, but breaking the mold. Now, for the first time, Conscious Leadership closely explores the vision, virtues, and mindset that have informed Mackey’s own leadership journey, providing a roadmap for innovative, value-based leadership—in business and in society. Conscious Leadership demystifies strategies that have helped Mackey shepherd Whole Foods through four decades of incredible growth and innovation, including its recent sale to Amazon. Each chapter will challenge you to rethink conventional business wisdom through anecdotes, case studies, profiles of conscious leaders, and innovative techniques for self-development, culminating in an empowering call to action for entrepreneurs and trailblazers—to step up as leaders who see beyond the bottom line.

Considers the work of television set assemblers, soft-core cameramen, reality-program casters, and public-access and cable commissioners in relation to the globalized economy of the television industry

EDIE J. BURNSIDE-EDWARDS BRINGS US GOOD BIBLICAL GUIDELINES HOW TO GET A GRIP ON A COMPLICATED RELATIONSHIP BEING MARRIED TO AN UNEQUALLY YOKED SPOUSE. THE JOURNEY OF SPIRITUAL GROWTH IS A LONG ONE, ESPECIALLY SPIRITUAL GROWTH IN MARRIAGE. SHE PROVIDES MEDITATIVE TECHNIQUES THROUGH SCRIPTURES THAT WILL HELP US GO THROUGH AND ENDURE BEING MARRIED TO AN UNEQUALLY YOKED SPOUSE. THE BEAUTY OF THIS BOOK YOU ARE HOLDING IN YOUR HANDS WILL HELP YOU TO ENDURE THE TRIALS AND TRIBULATION OF AN UNEQUALLY YOKED MARRIAGE. AFTER ALL, GOD DID ALLOW YOU TO ENTER THIS MARRIAGE. EDIE HAS LEARNED HOW TO BUILD HER CHARACTER AND GROWTH IN GOD'S WORD. WHEN THOSE VOWS WERE MADE, THEY WERE UNTO THE LORD AS A COVENANT WITH THE LORD. THIS BOOK WILL TEACH YOU HOW TO DEVELOP UNCONDITONAL LOVE FOR YOUR SPOUSE IN SPITE OF BEING UNEQUALLY YOKED EDIE J. BURNSIDE-EDWARDS WAS BORN OCTOBER 19, 1945 IN PHILADEPHIA, MISSISSIPPI. AT THE TENDER AGE OF 10, SHE RECEIVED JESUS CHRIST AS HER SAVIOR. EDIE AND HER PARENTS AND SIBLINGS, ALL FIVE BROTHERS MOVED TO CALIFORNIA. SHE ATTENDED MT. VERNON ELEMENTARY SCHOOL, STURGES JUNIOR HIGH SCHOOL, GRADUATED FROM SAN BERNARDINO HIGH SCHOOL. LATER, SHE ATTENDED SAN BERNARDINO VALLEY COLLEGE. SHE ALSO ATTENDED CONCORD CAREER SCHOOL, MAJOR IN NURSING FIELD. SHE IS AN ASPIRING NEW WRITER WHO BY PROFESSION IS A RETIRED MEDICAL ASSISTANT. SHE IS A PRAYER WARRIOR. HER FAVORITE SCRIPTURES: PROVERBS 3:5,6 (KJV) VERSE 5, "TRUST IN THE LORD WITH ALL THINE HEART; AND LEAN NOT UNTO THINE OWN UNDERSTANDING." VERSE 6 "IN ALL THY WAYS, ACKNOWLEDGE HIM AND HE SHALL DIRECT THY PATHS." EDIE IS A PROUD MOTHER AND GRANDMOTHER, MARRIED 13 YEARS. SHE LOVES READING, SEWING AND STUDYING HER BIBLE DAILY.

With America on the brink of the largest number of older adults and persons with disabilities in the country’s history, the deceleration in housing production during the first decade of the twenty-first century, and a continued reliance on conventional housing policies and practices, a perfect storm has emerged in the housing industry. The lack of fit between the existing housing stock and the needs of the U.S. population is growing pronounced. Just as housing needed to be retooled at the end of WWII, the American housing industry is in dire need of change today. The South—with its high rates of poverty, older residents, residents with disabilities, extensive rural areas, and out-of-date housing policies and practices—serves as a “canary in the coal mine” for the impending, nationwide housing crisis. Just Below the Line discusses how reworking the policies and practices of the housing industry in the South can serve as a model for the rest of the nation in meeting the physical and social needs of persons with disabilities and aging boomers. Policy makers, designers, builders, realtors, advocates, and housing consumers will be able to use this book to promote the production of equitable housing nationwide. Published in collaboration with the Fay Jones School of Architecture.

Below the Line: Anatomy of a Successful Movie is a nonfiction narrative about how major motion pictures are made today using one movie as a vehicle. As the book follows the people making Last Vegas, It stops along the way to explain process and different aspects of the business, from creating sets to costuming. The movie stars are well known -- Robert De Niro, Michael Douglas, Morgan Freeman, Kevin Kline and Mary Steenburgen - but in this book they play supporting roles. Instead, the leads are the people behind the camera, the director (Jon The Meg Turteltaub) and a huge cast of artists and artisans, designers and creators, overseers, office and logistical support, editors and musicians. Below the Line proves movies are a collaborative art form.