Body Images

Drawing on relevant discussions of embodiment in phenomenology, feminist theory, psychoanalytic theory, queer theory and post-colonial theory, Body Images explores the role played by the body image in our everyday existence.

Drawing on relevant discussions of embodiment in phenomenology, feminist theory, psychoanalytic theory, queer theory and post-colonial theory, Body Images explores the role played by the body image in our everyday existence.

This intriguing book engages with the concept of the body in its cultural context by acknowledging and demonstrating that the human body is understood differently in Western and Indian cultures. The contributors go on to show that any attempt to put forward a single concept of the body within Indian culture would be misleading. Divided into three parts, the book examines the considerable and often conflicting variations in body images and body concepts. In Part One the contributors focus on the representation of the body in religious and philosophical texts; representations that emerged from reading, translating and interpreting classical writings from diverse historical and anthropological approaches. Through predominantly ethnographic studies, Part Two explores the role of the body in narratives and ritual performance, from dance to ritualistic ceremonies. Visualisation processes of the body are examined in Part Three, focusing on developments in modern and contemporary periods: from visual practices at the Mughal court, to the multiple bodies of the bride, and the influence of new media. This volume is a fascinating collection of articles for those in the fields of sociology and anthropology, history, religion, cultural studies and South Asian studies.

The Weight of Images explores the ways in which media images can train their viewers’ bodies. Proposing a shift away from an understanding of spectatorship as being constituted by acts of the mind, this book favours a theorization of relations between bodies and images as visceral, affective engagements that shape our body image - with close attention to one particularly charged bodily characteristic in contemporary western culture: fat. The first mapping of the ways in which fat, gendered bodies are represented across a variety of media forms and genres, from reality television to Hollywood movies, from TV sitcoms to documentaries, from print magazine and news media to online pornography, The Weight of Images contends that media images of fat bodies are never only about fat; rather, they are about our relation to corporeal vulnerability overall. A ground-breaking volume, engaging with a rich variety of media and cultural texts, whilst examining the possibilities of critical auto-ethnography to unravel how body images take shape affectively between bodies and images, this book will appeal to scholars and students of sociology, media, cultural and gender studies, with interests in embodiment and affect.

250 images from inside the human body, produced using the very latest photographic technology, with captions explaining how the images have been taken and what they represent.

Explains what makes people love and appreciate their bodies, and offers advice on how we can all do the same.

This unique handbook maps the growing field of consumer psychology in its increasingly global context. With contributions from over 70 scholars across four continents, the book reflects the cross-cultural and multidisciplinary character of the field. Chapters relate the key consumer concepts to the progressive globalization of markets in which consumers act and consumption takes place. The book is divided into seven sections, offering a truly comprehensive reference work that covers: The historical foundations of the discipline and the rise of globalization The role of cognition and multisensory perception in consumers’ judgements The social self, identity and well-being, including their relation to advertising Social and cultural influences on consumption, including politics and religion Decision making, attitudes and behaviorally based research Sustainable consumption and the role of branding The particularities of online settings in framing and affecting behavior The Routledge International Handbook of Consumer Psychology will be essential reading for anyone interested in how the perceptions, feelings and values of consumers interact with the decisions they make in relation to products and services in a global context. It will also be key reading for students and researchers across psychology and marketing, as well as professionals interested in a deeper understanding of the field.