Bringing The Social Media Revolution To Health Care

In addition to social media’s prevalence for personal use, online networking tools are also gaining momentum in the healthcare field. Health information and patient discussion are embracing these technologies to create a more ubiquitous communication platform. Social Media and Mobile Technologies for Healthcare provides insight on the tools that are integral to understanding and implementing emerging technologies in health-related fields. With an ever-growing presence of patients and health professionals on social networking sites, this book will provide insight into the effect of communication technologies on health services. This publication is useful for professionals and researchers in health informatics, as well as students, practitioners, clinicians, and academics.

In the digital era, users from around the world are constantly connected over a global network, where they have the ability to connect, share, and collaborate like never before. To make the most of this new environment, researchers and software developers must understand users’ needs and expectations. Social Media and Networking: Concepts, Methodologies, Tools, and Applications explores the burgeoning global community made possible by Web 2.0 technologies and a universal, interconnected society. With four volumes of chapters related to digital media, online engagement, and virtual environments, this multi-volume reference is an essential source for software developers, web designers, researchers, students, and IT specialists interested in the growing field of digital media and engagement. This four-volume reference includes various chapters covering topics related to Web 2.0, e-governance, social media activism, internet privacy, digital and virtual communities, e-business, customer relationship management, and more.

Health is regarded as one of the global challenges for mankind. Healthcare is a complex system that covers processes of diagnosis, treatment, and prevention of diseases. It constitutes a fundamental pillar of the modern society. Modern healthcare is technological healthcare. Technology is everywhere. This book focuses on twenty-one emerging technologies in the healthcare industry. An emerging technology is one that holds the promise of creating a new economic engine and is trans-industrial. Emerging technological trends are rapidly transforming businesses in general and healthcare in particular in ways that we find hard to imagine. Artificial intelligence (AI), machine learning, robots, blockchain, cloud computing, Internet of things (IoT), and augmented & virtual reality are some of the technologies at the heart of this revolution and are covered in this book. The convergence of these technologies is upon us and will have a huge impact on the patient experience

The first part of the book gives practical aspects of performing seva in the USA, India and Guyana, South America. I give case histories from my own experience and how I navigated the turbulent waters to deliver what we set out to accomplish. I hope that our team’s work will motivate others to understand the difficulties and find solutions to fulfilling the goal of seva. At the end, we could not achieve anything without the help of dedicated team members many of whom gave up their vacations and willingly gave their money and energy to make a difference. The second part of the book examined 5 case studies of our work dealing with kidney and corneal transplants in Guyana, blood and bone marrow drives in the USA under the auspices of the Hindu Mandir Executive Committee, distance learning in the UK and the Global Energy Parliament, Kerala, India. The third part of the book gives cautionary lessons in managing seva projects across the world. The fourth part of the book gives theoretical aspects of seva, which include social networks in management of complex missionary projects, the use of social networking technology in the promotion and scaling up of complex global health initiatives, the growing phenomenon of “voluntourism” and Distance Learning. Our case histories represent a variety of situations across continents. Having initiated and carried these projects from scratch to fruition has given us an insight into the many issues others may face when they initiate their own projects. We experienced frustration at many points in the trajectory of our projects; however, we persevered and perhaps achieved modest success. We should confess that we thought of abandoning and giving up at multiple stages of our projects, however, we were reminded of the beneficiaries and continued against many odds and obstacles. Some of these could have been prevented but others were inevitable.

A “must have” text for all healthcare professionals practicing in the digital age of healthcare. Nursing Informatics for the Advanced Practice Nurse, Second Edition, delivers a practical array of tools and information to show how advanced practice nurses can maximize patient safety, quality of care, and cost savings through the use of technology. Since the first edition of this text, health information technology has only expanded. With increased capability and complexity, the current technology landscape presents new challenges and opportunities for interprofessional teams. Nurses, who are already trained to use the analytic process to assess, analyze, and intervene, are in a unique position to use this same process to lead teams in addressing healthcare delivery challenges with data. The only informatics text written specifically for advanced practice nurses, Nursing Informatics for the Advanced Practice Nurse, Second Edition, takes an expansive, open, and innovative approach to thinking about technology. Every chapter is highly practical, filled with case studies and exercises that demonstrate how the content presented relates to the contemporary healthcare environment. Where applicable, concepts are aligned with the six domains within the Quality and Safety Education in Nursing (QSEN) approach and are tied to national goals and initiatives. Featuring chapters written by physicians, epidemiologists, engineers, dieticians, and health services researchers, the format of this text reflects its core principle that it takes a team to fully realize the benefit of technology for patients and healthcare consumers. What’s New Several chapters present new material to support teams’ optimization of electronic health records Updated national standards and initiatives Increased focus and new information on usability, interoperability and workflow redesign throughout, based on latest evidence Explores challenges and solutions of electronic clinical quality measures (eCQMs), a major initiative in healthcare informatics; Medicare and Medicaid Services use eCQMs to judge quality of care, and how dynamics change rapidly in today’s environment Key Features Presents national standards and healthcare initiatives Provides in-depth case studies for better understanding of informatics in practice Addresses the DNP Essentials, including II: Organization and system leadership for quality improvement and systems thinking, IV: Core Competency for Informatics, and Interprofessional Collaboration for Improving Patient and Population health outcomes Includes end-of-chapter exercises and questions for students Instructor’s Guide and PowerPoint slides for instructors Aligned with QSEN graduate-level competencies

The Handbook of Healthcare Management is a comprehensive examination of key management practices for global healthcare organizations, arguing that insight into and implementation of these practices is essential for success and sustainability.

Ethical approaches to marketing offers a dynamic and inspiring perspective on how powerful marketing can have a positive and ethical impact on society. It brings together a wealth of internationally acclaimed academics who share their thoughts on a broad range of ethical approaches to marketing. With the continued and unwavering criticism of marketing across the globe, with accusations of persuasion, exploitation and manipulation and more this book aims to open the minds of the reader to the constructive and progressive approaches of ethical marketers. It reframes the way we think about marketing and society offering a number of emotional and motivational topics written by world leading academics, bringing together the great minds of ethical academics in a profound and dynamic monograph. The range of scholars includes new and upcoming academics taking on the opportunity to publish their work alongside eminent scholars. Contributions support the notion that marketing is good for society and impacts on consumer wellbeing, lifestyle, communities and positive consumer behaviours. This book asks the reader to think differently, feel the change that is rapidly developing in marketing through the interconnections of personal ethical values which are becoming interdependent with professional marketing values. "As problems linked to health, the environment and social injustice mount during the 21st century, harnessing the power of marketing to help find and promote positive solutions is going to be crucial for all our futures. Billy Bob Thornton once claimed publicly that ‘Marketing is the Devil’, but this collection demonstrates the potential for marketing and marketers to make important contributions on the side of the angels." (Professor Ken Peattie)