British Propaganda And The State In The First World War

In 1914, advertising was much less sophisticated that it is today, radio was in its infancy, television was undeveloped, telephones were just coming into use, the gargantuan party rallies of Hitler or Mussolini were still in the future, and the idea of using ocmmunications media to control the thoughts of an entire population was new, relatively unexplored, and not of interest to governments to any great extent. Propaganda was a part of life before 1914, and the term was coming into increasingly widespread usage. But other institutions of society, such as the church, the press, business, political parties, and philanthropy, were the major producers - not government.

This is the first modern study of the British government's involvement in propaganda during the First World War based upon a wide variety of archival sources. The authors have concentrated on official propaganda conducted abroad.

A detailed study of the NWAC's activities, propaganda and reception. It demonstrates the significant role played by the NWAC in British society after July 1917, illuminating the local network of agents and committees which conducted its operations and the party political motivations behind these.

World War I and Propaganda offers a new look at a familiar subject. The contributions to this volume demonstrate that the traditional view of propaganda as top-down manipulation is no longer plausible. Drawing from a variety of sources, scholars examine the complex negotiations involved in propaganda within the British Empire, in occupied territories, in neutral nations, and how war should be conducted. Propaganda was tailored to meet local circumstances and integrated into a larger narrative in which the war was not always the most important issue. Issues centering on local politics, national identity, preservation of tradition, or hopes of a brighter future all played a role in different forms of propaganda. --Provided by publisher.

As war raged in Europe, both Germany and Great Britain recognized the significance of United States neutrality on the conduct of the war. Both countries launched the first wave of war propaganda for the hearts and minds of Americans; the British sought to involve the United States as an active participant, while the Germans hoped to maintain at least some form of American neutrality. Once America entered the war in 1917, the United States government launched its own propaganda campaign. The president established the Committee on Public Information to rally the people to the war effort. As the war wound down, the Committee initiated still another campaign; this time the target was the Communists. This history details each campaign and examines the long-term effects of the government's first forays into mass persuasion.

Between 1942 and 1945, the British government conducted a propaganda campaign in the United States to create popular consensus for a postwar Anglo-American partnership. Anticipating an Allied victory, British officials feared American cooperation would end with the war. Susan A. Brewer provides the first study of Britain's attempts to influence an American public skeptical of postwar international commitment, even as the United States was replacing Britain as the leading world power. Brewer discusses the concerns and strategies of the British propagandists—journalists, professors, and businessmen—who collaborated with the generally sympathetic American media. She examines the narratives they used to link American and British interests on such controversial issues as the future of the empire and economic recovery. In analyzing the barriers to Britain's success, she considers the legacy of World War I, and the difficulty of conducting propaganda in a democracy. Propaganda did not prevent the transition of global leadership from the British Empire to the United States, Brewer asserts, but it did make that transition work in Britain's interest.