Can Alibaba Achieve Large Scale Sustainable Success In The American E Commerce Market

Case Study from the year 2019 in the subject Business economics - Operations Research, grade: 1,8, Reutlingen University, language: English, abstract: This paper is a case study about Alibaba entering the US e-comerce market. Can Alibaba make large-scale sustainable success in the American e-commerce market? Or is the industry not attractive and the market saturated? Alibaba provides technology, infrastructure and marketing to help merchants, brands and businesses to leverage the power of new technology to engage with their customers. The Alibaba Group was founded in 1999 by Jack Ma and 17 other people. Alibaba was originally founded as a B2B e-commerce portal to connect Chinese manufacturers with overseas buyers. Nowadays, Alibaba ranks in the Top Ten companies in terms of market value. Most of the credit goes to Ma himself, because he utilized the first-mover advantage and successfully planned entrepreneurial growth and corporate initiatives. Looking back, Ma has traveled more than 800 hours to dozens of countries to meet business leaders and state representatives to convince them of Alibaba ́s aim: to let small and medium businesses (SMEs) from all parts of the world trade freely and securely on Alibaba ́s platforms. The company ́s vision is to achieve $1 trillion in gross merchandise by 2020 and to serve two billion customers by 2036. To achieve this, global operations are key and experts propose: “globalization is better done now than later”. Alibaba is currently experiencing high competitive pressure in China and will need to conquer new territories to continue on current trajectory. Needless to say, entry into the US market will not only be difficult, but also require premium strategic decisions with little to no room for errors.

How Strategy Works in an Interconnected, Automated World Leaders already know that the classic approach to strategy--analyze, plan, execute--is losing relevance. But they don't yet know what replaces it. As everyone and everything becomes more interconnected and digitized, how do you operate, compete, and win? Ming Zeng, the former Chief of Staff and strategy adviser to Alibaba Group's founder Jack Ma, explains how the latest technological developments, such as artificial intelligence, machine learning, the mobile internet, and cloud computing are redefining how value is created. Written especially for those outside the technology industry or the startup arena, this book introduces a simple, overarching framework to guide strategy formulation and execution in this data-rich and highly interactive environment. Revealing the revolutionary practices that he and his team have developed at Alibaba, Zeng shows how to: Automate decisions through machine learning Create products informed by real-time data from customers Determine the right strategic positioning to maximize value from platforms and suppliers Repurpose your organization to further human insight and enable creativity Lead your company's transformation into a smart business With insights into the strategies and tools used by leaders at Alibaba and other companies such as Ruhan and Red Collar, in a variety of industries from furniture making to banking to custom tailoring, Smart Business outlines a radically new approach to strategy that can be applied everywhere.

Seminar paper from the year 2014 in the subject Business economics - Trade and Distribution, grade: 1,4, Reutlingen University, language: English, abstract: Although, everybody has heard about the cyber giant “Alibaba”, the majority is not familiar with the company’s business therefore, this paper concentrates on giving some insights about the real impact of the Alibaba group. Firstly, the paper elucidates the company’s structure and its latest actions, especially the acquisitions in the ASEAN countries secondly, the paper analyses the meaning of its IPO, as well as the company’s impact on the overall economy, focusing especially on Alibaba’s strengths and weaknesses; finally, the paper concludes whether the news are over- or underestimating the power of Alibaba, it answers if Alibaba actually have an influence on us and what additional value proposition Alibaba has, aside from being a Chinese version of Amazon.

The official guide to making a bundle buying and selling through Alibaba.com, the world's largest online B2B marketplace Alibaba.com is the world's leading global business-to-business online marketplace. People around the world use it every day to import and export products for big profits. But newcomers are often overwhelmed by the sheer number of products and the quantity of information available. The Official Alibaba.com Success Guide shows you how to ramp up your business or build an entirely new business, using the Alibaba.com brand and web site as your supplier. This practical guide provides simple answers for complex questions, from navigating the site, to finding products at the right price, to branding, and much more. Plus, the book includes best practices for importing, locating and vetting suppliers, and protecting yourself against online fraud. • An answer-packed guide for all your questions about doing business through Alibaba.com • Officially licensed and supported by Alibaba.com, this is the only guide you need • Includes inspirational profiles of people who have used Alibaba.com successfully to launch new businesses or revive old ones • The first and only step-by-step guide to using Alibaba.com effectively Alibaba.com gives you the opportunity to make real money online. Here, you'll find a wealth of inside information that will help you use Alibaba.com safely and profitably.

How e-commerce giant Alibaba is giving grassroots entrepreneurs the power and drive to succeed in the e-commerce market—and you can, too... The world’s largest online trading platform, Alibaba has created an astounding model for enterprise and growth in the 21st century. The story behind Alibaba’s incredible success is not only fascinating, it’s truly inspiring—especially if you’re a small business owner or ambitious entrepreneur who wants to increase sales, satisfy customers, and drive innovation in the e-commerce world. THE ALIBABA WAY will show you: * How rural villagers with little experience—and even less resources—are lifting themselves out of poverty using Alibaba’s online trading site, Taobao.com * How small local businesses are growing into nationwide industries by adapting to the needs, preferences, and buying habits of Alibaba customers * How online sellers are finding exciting new ways to “routinize” innovation by using the Alibaba platform to identify trends, customize services, and boost production * How grassroots individuals can borrow money without a credit record or collateral; and make money by establishing a wealth management account Now available in America for the first time, the case studies and targeted essays in this eye-opening book reveal the greatest sales secrets of China’s amazing online successes—secrets that can be used to grow your own small business into a sustainable, global powerhouse. This is the most cost-effective way to make the most of your resources—and take the e-commerce world by storm. This is The Alibaba Way—growing by unleashing grassroots entrepreneurship. It’s the ultimate e-commerce success story—a powerful new growth model for small business start-ups and grassroots entrepreneurs. Part eBay, part Google, part PayPal, the Chinese company known as Alibaba was launched by its founder Jack Ma in 1999 in a small apartment with a staff of only eighteen people. It quickly became one of the fastest growing Internet companies in the world, with more than 10 million e-commerce participants and a digital ecosystem serving a hundred million consumers per day. In The Alibaba Way—the first full-length account of this e-commerce phenomenon—you’ll go behind the scenes and inside the sites that drive seemingly ordinary online sellers to extraordinary levels of success. Their stories will provide you with not just a road map to riches, but an invaluable lesson in entrepreneurship. You’ll learn how to: * Unleash your entrepreneurial spirit and grow a grassroots empire * Make innovation a routine of your daily business operation * Use emerging technologies to expand your company across multiple markets * Tailor your online presence to meet changing customer’s needs and habits * Increase your productivity by making your venders more productive * Go global, get mobile, and turn your e-business start-up into a worldwide success Featuring brilliant insights and advice from global business experts, The Alibaba Way offers American entrepreneurs a rare opportunity to see the latest innovations—and borrow the greatest ideas—from a new generation of young Chinese entrepreneurs inspired by the Alibaba model. You’ll learn how to compete with the biggest and the best—even if you have the smallest of budgets—by leveraging the power of microfinance and e-commerce to help level the playing field. You’ll hear exhilarating stories from a small rural community transformed by the introduction of Internet access, discovering creative new ways to sell and trade and grow their businesses, the Alibaba way. Most importantly, you’ll find practical, proven strategies of online selling that have turned small businesses into major players—and Alibaba into the e-commerce giant it is today. There are so many ways to take your business online. But the best way to make it grow and succeed beyond your wildest dreams is The Alibaba Way. Dr. Ying Lowrey is an Economics Professor at the School of Social Sciences, Tsinghua University, and Deputy Director of Tsinghua Research Center for Chinese Entrepreneurs. Previously she was senior economist at the US Small Business Administration and professor of economics at several US universities. She believes in that the Internet makes small even more beautiful.

This edited volume explains the importance of regional public goods (RPGs) for sustainable development and shows why they are particularly important in the context of 21st-century international relations. By presenting a new and original data set and by presenting original essays by renowned scholars, this book lays the foundation for what will become an increasingly important focus for both economic development and international relations as well as for their intersection. The volume contains four parts. The first introduces the core issues and concepts that are explored throughout the book as well as a new and original data set on RPGs. The second part further develops specific concepts important for understanding 21st-century RPGs: regional leadership, alliances, networks, and outcomes. The third examines how cooperation takes place worldwide for a range of important RPGs. Finally, the fourth part discusses how public goods are produced in specific regions, stressing that each region has a distinct context and that these contexts overlap in a decentered "multiplex" manner. Global economic cooperation will be different in the 21st century, and this volume will be of interest to students and scholars of global governance, economic development, international political economy, sustainable development, and comparative regionalism.

Cyber-solutions to real-world business problems Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success. It is used in areas ranging from banking and finance to social media and marketing. This technology continues to provide innovative solutions to businesses of all sizes, sectors and industries. This engaging and topical book explores a wide range of cases illustrating how businesses use AI to boost performance, drive efficiency, analyse market preferences and many others. Best-selling author and renowned AI expert Bernard Marr reveals how machine learning technology is transforming the way companies conduct business. This detailed examination provides an overview of each company, describes the specific problem and explains how AI facilitates resolution. Each case study provides a comprehensive overview, including some technical details as well as key learning summaries: Understand how specific business problems are addressed by innovative machine learning methods Explore how current artificial intelligence applications improve performance and increase efficiency in various situations Expand your knowledge of recent AI advancements in technology Gain insight on the future of AI and its increasing role in business and industry Artificial Intelligence in Practice: How 50 Successful Companies Used Artificial Intelligence to Solve Problems is an insightful and informative exploration of the transformative power of technology in 21st century commerce.

E-Commerce Strategy builds awareness and sharpens readers' understanding of the key issues about e-commerce strategies. To link theory of e-commerce strategy with practice in the real world, it brings together theoretical perspectives based on academic research, integrated use of technologies and large amount of cases, especially those of China. With regard to the innovative technical standards and frameworks, it proposes strategic analysis from a technical point of view. The book is intended for postgraduate students in e-commerce and computer science as well as government officials, entrepreneurs and managers. Prof. Zheng Qin is the Director of Software Engineering and Management Research Institute, Tsinghua University, China; Dr. Shundong Li is a Professor at the School of Computer Science, Shaanxi Normal University, China; Dr. Yang Chang and Dr. Fengxiang Li are both Research Assistants at the School of Software, Tsinghua University, China.