Communicating In Business And Professional Settings

Communicating in Business and Professional Settings, Fourth Edition teaches both the theory and skills necessary for understanding and practicing effective communication. Building on strengths of previous editions, the fourth edition teaches by example with a clear, straightforward writing style.

Communicating in Business and Professional Settings, Fourth Edition teaches both the theory and skills necessary for understanding and practicing effective communication. Building on strengths of previous editions, the fourth edition teaches by example with a clear, straightforward writing style.

Appropriate as a primary text for business communication and professional writing, Writers at Work presents key strategie for communicating in a variety of professional settings. The text highlights collaborative learning exercises, invention strategies for business writing, ethical desicion making and scenarios as writing models. The result is a unique applicatrion of cognitive learning theory to professional communication and represents rthe first social/cognitive rhetoric for business writing.

Designed for introductory business and organizational communication classes, this successful, multi-edition book focuses on helping the reader to master the four essential elements of effective communication--setting goals, knowing the audience, mastering skills, and managing anxiety. The Sixth Edition addresses current challenges to business communication created by advances in new technology, the global marketplace, shifting communication priorities, and diversity within the workforce.

This book provides students and professionals with practical answers to important career and communication questions, helping them to communicate successfully in a business setting. Communication expert, Deirdre Breakenridge, examines the ways in which professionals can make the most of their careers in a fast-changing media landscape, offering advice on how new and seasoned executives can utilize and adapt to the latest modes of communication. The author breaks down the eight most critical areas for professionals seeking to develop their communication skills, opening with essentials that will prove useful in any setting. She then details the ways in which organizations can adapt to changes in technology and consumer behavior to improve relationships, social media presence, and brand recognition. The easy to follow question–answer format walks readers through the most pressing, confusing, and frequently asked questions about successful communication with plenty of advice and examples for a better learning experience. Covering traditional business communication topics like partnerships and storytelling, the book also includes material on digital and social media channels as well as a chapter on giving back as a mentor. "Experts Weigh In" boxes feature advice from other top professionals, exposing the reader to multiple perspectives from the field. Grounded in decades of experience, Answers for Modern Communicators will benefit all students getting ready to enter the workforce as well as professionals looking to enhance their communication skills.

Recipient of the 2020 Textbook Excellence Award from the Textbook & Academic Authors Association (TAA) Business and Professional Communication provides students with the knowledge and skills they need to move from interview candidate, to team member, to leader. Accessible coverage of new communication technology and social media prepares students to communicate effectively in real world settings. With an emphasis on building skills for business writing and professional presentations, this text empowers students to successfully handle important work-related activities, including job interviewing, working in team, strategically utilizing visual aids, and providing feedback to supervisors.