Communication And Engagement With Science And Technology

This text provides an overview of the burgeoning field of science and technology communication─the issues with which it deals, what is known about it, and the challenges that it faces.

​This volume addresses the engagement between science and society from multiple viewpoints. At a time when trust in experts is being questioned, misinformation is rife and scientific and technological development show growing social impact, the volume examines the challenges in involving the public in scientific debates and decisions. It takes into account societal needs and concerns in research, and analyses the interface between the roles of institutions and individuals. From environmental challenges to science communication, participatory technological design to animal experimentation, and transdisciplinarity to norms and values in science, the volume brings together research on areas in which scientists and citizens interact, across diverse, often understudied, socio-cultural contexts in Europe. It encompasses the natural sciences, engineering and the social sciences, and the chapters follow diverse theoretical frameworks and methodologies, including both quantitative and qualitative approaches. This volume contributes not just to scholarly knowledge on the topic of science and society relations, but also provides useful information for students, policy makers, journalists, and STEM (science, technology, engineering and mathematics) researchers keen on engaging with their publics and conducting responsible research and innovation.

​This volume addresses the engagement between science and society from multiple viewpoints. At a time when trust in experts is being questioned, misinformation is rife and scientific and technological development show growing social impact, the volume examines the challenges in involving the public in scientific debates and decisions. It takes into account societal needs and concerns in research, and analyses the interface between the roles of institutions and individuals. From environmental challenges to science communication, participatory technological design to animal experimentation, and transdisciplinarity to norms and values in science, the volume brings together research on areas in which scientists and citizens interact, across diverse, often understudied, socio-cultural contexts in Europe. It encompasses the natural sciences, engineering and the social sciences, and the chapters follow diverse theoretical frameworks and methodologies, including both quantitative and qualitative approaches. This volume contributes not just to scholarly knowledge on the topic of science and society relations, but also provides useful information for students, policy makers, journalists, and STEM (science, technology, engineering and mathematics) researchers keen on engaging with their publics and conducting responsible research and innovation.

Exploring Science Communication demonstrates how science and technology studies approaches can be explicitly integrated into effective, powerful science communication research. Through a range of case studies, from climate change and public parks to Facebook, museums, and media coverage, it helps you to understand and analyse the complex and diverse ways science and society relate in today’s knowledge intensive environments. Notable features include: A focus on showing how to bring academic STS theory into your own science communication research Coverage of a range of topics and case studies illustrating different analyses and approaches Speaks to disciplines across Media & Communication, Science & Technology Studies, Health Sciences, Environmental Sciences and related areas. With this book you will learn how science communication can be more than just about disseminating facts to the public, but actually generative, leading to new understanding, research, and practices.

Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences â€" psychological, economic, political, social, cultural, and media-related â€" on how science related to such issues is understood, perceived, and used.

Exploring Science Communication demonstrates how science and technology studies approaches can be explicitly integrated into effective, powerful science communication research. Through a range of case studies, from climate change and public parks to Facebook, museums, and media coverage, it helps you to understand and analyse the complex and diverse ways science and society relate in today’s knowledge intensive environments. Notable features include: A focus on showing how to bring academic STS theory into your own science communication research Coverage of a range of topics and case studies illustrating different analyses and approaches Speaks to disciplines across Media & Communication, Science & Technology Studies, Health Sciences, Environmental Sciences and related areas. With this book you will learn how science communication can be more than just about disseminating facts to the public, but actually generative, leading to new understanding, research, and practices.

Online video’s unique capacity to reach large audiences makes it a powerful tool to communicate science and technology to the general public. The outcome of the international research project "Videonline," this book provides a unique insight into the key elements of online science videos, such as narrative trends, production characteristics, and issues of scientific rigor. If offers various methodological approaches: a literature review, content analysis, and interviews and surveys of expert practitioners to provide information on how to maintain standards of rigour and technical quality in video production.

Science & technology education on the one hand, and communication on the other, are, to a large extent, still separate worlds and many opportunities for synergy and cross-fertilisation are yet unused. This divide is unfortunate, since educators need communication skills and communicators often use aspects of education in their strategies. Moreover, innovation processes in both domains ask for education and communication insights and skills. Therefore, scholars and practitioners in both domains must seek connections and synergy by exchanging insights and ideas. This book discusses the shared aims of science & technology education and communication, such as science literacy and engagement, as well as common processes and challenges, such as social learning, social design and professionalisation, and assessment. Aims, processes, and challenges that inspire, enhance and deepen the education and communication synergy from a theoretical and practical side. If one reads the various chapters and reflects on them from one’s own perspective as a scholar or practitioner, the question is no longer if cross-fertilisation and synergy are needed, but when are we seriously going to take up this challenge together. This book aims to initiate the dialogue that the situation in the development of the topic requires at this point.