Communication For Social Change Anthology

Contains nearly 200 readings published between 1927 and 2005, in English or translated from other languages, on the historical roots and pioneering thinking regarding communication for social change. Covers a variety of topics, including the radio, tv and other mass communication, information and communication technology, the digital gap, the formation of an information society, national information policies, participatory decision making, communication of development, pedagogy and entertainment education, HIV/AIDS communication for prevention, etc.

The book covers the trajectories and trends in social change communication, engaging the key theoretical debates on communication and social change. Attending to the concepts of communication and social change that emerge from and across the global margins, the book works toward offering theoretical and methodological lessons that de-center the dominant constructions of communication and social change. The chapters in the book delve into the interplays of academic-activist-community negotiations in communication for social change, and the ways in which these negotiations offer entry points into transformative communication processes of social change. Moreover, a number of chapters in the book attend to the ways in which Asian articulations of social change are situated at the intersections of culture, structure, and agency. Chapters in the book are extended versions of research presented at the conference on Communicating Social Change: Intersections of Theory and Praxis held at the National University of Singapore in 2016, organized under the umbrella of the Center for Culture-Centered Approach to Research and Evaluation (CARE).

This valuable resource offers a wealth of practical and conceptual guidance to all those engaged in struggles for social justice around the world. It explains in accessible language and painstaking detail how to deploy and to understand the tools of media and communication in advancing the goals of social, cultural, and political change. A stand-out reference on a vital topic of primary international concern, with a rising profile in communications and media research programs Multinational editorial team and global contributors Covers the history of the field as well as integrating and reconceptualising its diverse perspectives and approaches Provides a fully formed framework of understanding and identifies likely future developments Features a wealth of insights into the critical role of digital media in development communication and social change

How do the communication practices of governments, NGOs and social movements enhance opportunities for citizen-led change? In this incisive book, Thomas Tufte makes a call for a fundamental rethinking of what it takes to enable citizens’ voices, participation and power in processes of social change. Drawing on examples ranging from the Indignados movement in Spain to media activists in Brazil, from rural community workers in Malawi to UNICEF’s global outreach programmes, he presents cutting-edge debates about the role of media and communication in enhancing social change. He offers both new and contested ideas of approaching social change from below, and highlights the need for institutions – governments and civil society organizations alike – to be in sync with their constituencies. Communication and Social Change provides essential insights to students and scholars of media and communications, as well as anyone concerned with the practices and processes that lead to citizenship, democracy and social justice.

Every political aspirant and activist knows the media are important. But there is little agreement on how an increasingly diversified media operate in post-authoritarian transitions and how they might promote, or impede, the pathways to a sustainable liberal democracy in the 21st century. This book examines the role of the media during Indonesia’s longest experiment with democratisation. It addresses two important and related questions: how is the media being transformed, both in terms of its structure and content, by the changing political economy of Indonesia after the fall of Suharto? And what is the potential impact of this media in enabling or hampering the development of democracy in Indonesia? The book explores the relation between the working of democratisation, by examining the role of ethnic identity and nationalism; increasingly cheaper and diversified means of media production, challenging state monopolies of the media; the reality of personalised and globalised media; and the challenging of the connection between a free media and democracy by global capitalism and corporate control of the media. The book argues that the dominant forces transforming Indonesia today did not arise from the singular point of Suharto’s resignation, but from a set of factors which are independent from, but linked to, Indonesia’s internal politics and which shape its cultural industries.

This book explores how community radio contributes to social change. Community radio remains a unique communication platform under digital capitalism, arguably capable of expanding the project of media democratisation. Yet there is a lack of in-depth analysis of community radio experience, and a dearth of understanding of its functionality as an actively transformative tool for greater equity in society. This project combines the theoretical positions of the political economy of communication with a citizen’s media perspective in order to interrogate community radio’s democratic potential. By presenting case studies of two radio stations in Melbourne and Lospalos, and applying multiple research methods, the book reveals community radio’s amplification of media participation, communication rights, counter-hegemony and media power — in effect, its distinct regenerative voice.

This book identifies the strengths and weaknesses of different methodological approaches to research in communication and social change. It examines the methodological opportunities and challenges occasioned by rapid technological affordances and society-wide transformations. This study provides grounded insights on these issues from a broad range of proficient academics and experienced practitioners. Overall, the different contributions address four key themes: a critical evaluation of different ethnographic approaches in researching communication for/and social change; a critical appraisal of visual methodologies and theatre for development research; a methodological appraisal of different participatory approaches to researching social change; and a critical examination of underlying assumptions of knowledge production within the dominant strands of methodological approaches to researching social change. In addressing these issues through a critical reflection of the methodological decisions and implications of their research projects, the contributors in this book offer perspectives that are highly relevant for students, researchers and practitioners within the broad field of communication for/and social change.

Communication in the public sphere as well as within organizational contexts has attracted the interest of researchers over the past century. Current forms of citizen engagement and community development, partly enabled through digital communication, have further enhanced the visibility and relevance of non-profit communication. These are performed by the civil society, which is 'the organized expression of the values and interests of society' (Castells, 2008) in the public sphere. Non-profit communication feeds the public sphere as 'the discursive processes in a complex network of persons, institutionalized associations and organizations,' whereas those 'discourses are a civilized way of disagreeing openly about essential matters of common concern' (Jensen, 2002). Despite the relevance in the public sphere, non-profit communication was never properly defined within communication research. The aim of the present book is to offer an overview and report on Strategic Communication for Non-Profit-Organisations and the Challenges and Alternative Approaches. Considering the assumption that a key principle of strategic communication is the achievement of organisational goals, the majority of research developed in the field has used business environments to develop theories, models, empirical insights and case studies. Here, we take a step towards new approaches centred on the concept of non-profit in various dimensions and from various perspectives, showing the diversity and complexity around this subject and at the same time the need of further theoretical and empirical work that provides frameworks and also tools for further understanding of the phenomena.